Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. On-Page Optimization
    4. Are Amazon meta tags efficient?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Are Amazon meta tags efficient?

    On-Page Optimization
    3
    2
    4076
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • KnutDSvendsen
      KnutDSvendsen last edited by

      We are probably all familiar with general and Google guidelines for writing title and description tags. But Amazon. com often create another structure where they put in a) amazon.com, b) product name or description and c) the Amazon category the product is featured in, like this:

      |

      Amazon.com: Mac Motion Chairs Model 2-Piece Recliner with Matching Ottoman Mocha Microfiber with Walnut Frame: Home & Garden

      Is this a well developed description tag?

      |
      |

      1 Reply Last reply Reply Quote 0
      • Andy.Drinkwater
        Andy.Drinkwater last edited by

        Don't forget that the description has no effect on the SEO. Tis is just for those reading the search results. I would suspect that with a site the size of amazon, descriptions will be made up from algorithms, or a description pulled from a database. Might even be something stock that the manufacturer supplies them with. Regards, Andy

        1 Reply Last reply Reply Quote 1
        • 1 / 1
        • First post
          Last post

        Got a burning SEO question?

        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


        Start my free trial


        Browse Questions

        Explore more categories

        • Moz Tools

          Chat with the community about the Moz tools.

        • SEO Tactics

          Discuss the SEO process with fellow marketers

        • Community

          Discuss industry events, jobs, and news!

        • Digital Marketing

          Chat about tactics outside of SEO

        • Research & Trends

          Dive into research and trends in the search industry.

        • Support

          Connect on product support and feature requests.

        • See all categories

        Related Questions

        • Maely

          How to generate an automatic title and meta description for lots of pages

          Hi, I'm working on a big website that will have new pages every month. I would like to find a plug-in or something free to generate automatic title and meta description for futur new pages. Thanks you for your help!

          On-Page Optimization | | Maely
          0
        • davidkaralisjr

          Do Blog Tags affect SEO at all anymore?

          We're trying to standardize the use of tags on our site amongst writers/editors, and I'm trying to come up a list of tags they can choose from to tag posts with - and telling them to use no more than 10 (absolute maximum) per post. We are also in the process of migrating to a new CMS, and have 8 defined categories that will all have their own landing page within our "News" section. TLDR: Do blog tags have any impact on SEO anymore? Are they solely meant to help users find articles related on popular topics, or does creating a tag for a popular topic help to improve organic visibility? Full Question: With the tag standardization, I want to make sure we're creating the most useful and effective tags; and the UX/SEO sides of my brain are conflicted. To my understanding, creating a tag about a high volume topic in an industry helps establish the website's relevance to Google/other search engines about that topic and improves overall relevance; but the tag feed page (ex: http://freshome.com/tag/home-protection/) isn't really meant for organic search visibility. So my other question is, is it worth it to noindex the tag pages in the robots.txt? Will that affect any benefit to increased relevance for Google (if there is any)? I'm interested to hear others' thoughts and suggestions. Thanks in advance!

          On-Page Optimization | | davidkaralisjr
          0
        • evoNick

          Link in H1 tag?

          Hi guys, We're working through a redesign of our product page and are considering the following: http://screencast.com/t/NBSsDGA9vgS3 Currently the product name (including the brand name - Arc'teryx) in this case is included in the H1 and none of the title is linked.  You can see this here:  http://www.evo.com/synthetic-jackets/arcteryx-atom-lt-hoodie-womens.aspx The firm we're working with is proposing keeping the entire title in the H1 but linking the brand name to the entire brand assortment.  My concern is that the brand name is a critical part of the product title and should be text (not a link).  Any suggestions? Thanks!
          Will

          On-Page Optimization | | evoNick
          0
        • dealblogger

          How do I remove a Canonical URL Tag?

          Some of my report cards say I have too many canonical URL tags. However, there is no information no how to delete one. Can someone give me a link or explain? Thanks.

          On-Page Optimization | | dealblogger
          0
        • dawsonski

          Do I need a Meta description for every page?

          HI Guys, We have just developed a new website and I'm looking to add meta descriptions with relevant key words to the pages . As the site has over 80 pages it is quite an undertaking and i was wandering if pages, such as  the shopping cart  and FAQ's etc,  need meta  descriptions as well? Thanks in advance : ) Pete

          On-Page Optimization | | dawsonski
          0
        • BostonWright

          Is it ok to use encoded special characters in meta titles?

          I've read blog posts stating that encoding special characters in title tags is both ok and not ok. Any definitive answer out there? Do the extra characters from adding encoding count towards the total number of characters that Google displays in SERPs? Or do they just count as one character?

          On-Page Optimization | | BostonWright
          0
        • DiamondJewelryEmpire

          Should I let Google index tags?

          Should I let Google index tags? Positive? Negative Right now Google index every page, including tags... looks like I am risking to get duplicate content errors? If thats true should I just block /tag in robots.txt Also is it better to have as many pages indexed by google or it's should be as lees as possible and specific to the content as much as possible. Cheers

          On-Page Optimization | | DiamondJewelryEmpire
          0
        • jmansd

          What does the "base href" meta tag do? For SEO and webdesign?

          I have encounter the "base href" on one of my sites.  The tag is on every page and always points to the home URL.

          On-Page Optimization | | jmansd
          0

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Join our newsletter
        Moz logo
        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy

        Looks like your connection to Moz was lost, please wait while we try to reconnect.