No URL for my blog?!!!
-
I use a website provider for my website. Sadly, although it has an integrated blog, the blog posts title does not get included in the URL. So now, with my limited knowledge of SEO I'm wondering if blogging is still worth it? Any thoughts Greatly appreciated!
-
Yes - you'll want to keep your blog on the same subdomain for SEO purposes.
- www.domain.com/blog/ is great.
- blog.domain.com is less great.
- www.differrentdomain.com is the worst option.
What is the reason for using this website platform again? Is there anything stopping you from using a different website software, such as Wordpress or Squarespace? Unless there's something keeping you stuck to that software (long term contract, or shopping cart/order functionality, or other things that their software does that you can't easily replace), then I'd generally suggest to look into alternatives that have better support for SEO & other digital marketing concerns.
Yes, that would require some website design effort as well as migrating content. It may even mean you'd have to change URLs, which can also create SEO headaches. So it may not be worth it all, just to fix the URL. But - it's really silly that they don't offer this, and their suggestions about tagging make it appear that they're not very savvy with SEO concerns that affect business owners.
That's kind of a lengthy non-answer, so I apologize. If you want to post specific URLs or website software here, that context would be helpful in helping you make a decision.
-
Following up on my question - would it be ok for me to start another blog for my site, along side the one I already have.
The first is integrated, then the second i'd use a blogging platform. But I need to know - would this hurt my seo in any way?
Many thanks!
-
I did ask him, this is what he said:
Ours doesn’t add the title into the URL. They may change that at some point in the future but currently it doesn’t .
One suggestion would be to geographically tag your posts by mentioning Dallas or whichever city you’re hoping people find you in. You would want that not only in the page title (which is the blog post title) and in the body. Similar to the way regular product pages are set up. Your key words should be in the page title, short title (also blog post title in this case) and in the content.
--
I don't know why they can't change it?
-
Hi there,
This isn't bad enough to completely stop your efforts, however it makes me more concerned about your website platform. Which service are you using? Have you verified with their support team that you can't put the blog post title in the URL or change it manually?
-
It seems like you need to fix the issue with the integrated blog, rather than quit blogging. For a lot of websites (and I would say most websites, but just to be on the safe side) blogging is how they get their backlinks, extra exposure, long-tail keyword traffic, etc. So, I would talk to your website provider first about how to fix this issue, and then go from there.
- Ruben
-
There are definitely some benefits to well-structured URLs but they don't really offer a significant ranking improvement. In fact, John Mueller from Google gave the following response in a Hangout a few months back when asked whether this mattered:
_"I believe that is a very small ranking factor. So it is not something I'd really try to force. And it is not something I’d say it is even worth your effort to restructure your site just so you can get keywords in your URL." _Source
What this means is if you can get them in there, fantastic but I wouldn't completely stop doing what you're doing based on this alone.
Some of the benefits that can be gained from getting the keywords or title in the URL are to do with users and at the end of the day, they are the true aim of SEO so it is worth investigating. I'm not sure what platform you're using but the vast majority do offer some way to fix this, it may even be worth speaking to the platform's support team or a dev to see if it's something they can do, I'd expect it's quite a simple fix.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Web page or blog ? Which one is preferable
Hello, For one of our sites, 19 keywords are ranking on Home page. But, the home page doesn't have content with those keywords. I am afraid that with Google updates, we will eventually lose all the ranking position for these keywords. Should we ask the client to create blog around those keywords or create separate pages ? Thanks
Content Development | | Johnroger0 -
References for Healthcare Blog Content?
Hey everyone, We have a couple B2C medical/healthcare clients we produce content for and I was wondering what the industry stance is when it comes to giving references at the end of a blog, assuming there were no statistics or direct quotes used in the content. A lot of our content is written via research on a specific condition/treatment and doesn't really dive deep into specific medical nuances. Things like risks, recovery timelines, questions to ask, etc. are written about mostly. Still, should we be providing general references at the end of blogs to sites like WebMD, Medscape, etc. Thanks for any input!
Content Development | | danielreyes0 -
Duplicate page title on blog
Is this something I should b concerned about? I get about 6 posts per page with unique titles - however the title per page is not unique. Is this important?
Content Development | | MartinSpence460 -
Archiving old blog posts - yea or nay?
I'm building up my personal website. When I moved from my old domain to my current one a few years ago, I had moved a folder with all my old blog posts (from an old blogger.com account) to an archives called /blog/. It's bad enough the entries just text and nearly all the images aren't there but because of the way I moved over the posts, I have 200+ duplicate page titles with no meta descriptions. Is it worth saving these posts ? (putting them into an archives.mysite.com sub-domain?) I already have the folder disallowed in my robotos.txt file and there's nothing really incredible content-wise in the archives, though they are some of the oldest pages on my current (3 years old) domain. There's no real SEO thought in them as this was just a fun personal blog at the time. Thoughts?
Content Development | | JamesDziezynski0 -
Blog and seo
hi this is my first ever dip into the Q & a section of this website so go easy on mew please my question is , is it better to have a blog seperate fron your own site or within your website many thanks
Content Development | | Westernoriental0 -
Changing URL structure in WP
Hi there. Currently we have our blog (WP site) URLs setup this way: companyname.com/post-name However, it's hard to analyze blog's (only) content in Google Analytics now (since all posts have their own unique URL). I want to change the structure to companyname.com**/blog**/post-name Question: Is there a way to do it safely? Will I have to 301 all the old links to the new structure or is there any other way to do the switch without losing any links? Thoughts or any (other) suggestions? 🙂 Thanks much! 🙂 `Helen
Content Development | | CuMarketing0 -
Tagging Your Blog Posts - Useful?
Has anyone demonstrated measurable value from routinely tagging your posts? I am of the mindset that what is good for a user/reader is good for SEO and therefore the posts should be tagged. I wanted to see if anyone else had specific experience to the positive or negative.
Content Development | | SWKurt0 -
Using own domain for Google blog
Is it worth the effort using your own domain for a Google blog? After adding my own domain to a blog I see a boost in ranking, maybe the url has more value without the blogspot extension, or that Google might treat the (max.10) pages you produce under your own domain as "independent" thus giving you the chance of building your own domain trust...?
Content Development | | vibelingo0