Ranking 2 pages on the same domain in the same SERP
-
I thought it was generally said that Google will favour 1 page per domain for a particular SERP, but I have seen examples where that is not the case (i.e. Same domain is ranking 2 different pages on the 1st page of the SERPs...)
Are there any "tricks" to taking up 2 first page SERP positions, or am I mistaken that this doesn't always happen?
-
I believe that Google ranks your pages on the basis of what they deserve with minor modifications. All of my sites have double listings where they are strong. Some have triple or quadruple listings where they are outstanding on multiple facets of a topic.
There are no "tricks" to getting these. You need content that answers the query, there can be multiple ways of answering the query, and your content needs to blow the competition out of the water.
-
Thanks. So you're saying Google never haves a problem with this other than in more competitive SERPs? I thought Google generally didn't like to rank the same domain for 2 pages...
-
It happens a lot. People who make it happen once often make it happen many times.
There are no "tricks". To get two pages listed on the first SERP you must have two pages competing for the same keyword that are strong enough to earn positions in the top ten. Some people can get three pages on the first SERP. It is great to get #1 with multiple listings and push the second place site down to position #3.
One thing that I know is that you often have two pages strong enough but google will filter one of them from the SERPs because they do like to have domain diversity. This usually occurs on highly competitive SERPs. The easiest SERPs to get two pages ranked are long tail SERPs where the competition is thinner.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
2 Title elements on a single page
Hi there. I am looking at a site that currently has 2 <title>elements present on every page through out the site. They have a main Title with appropriate optimization. Then they have another <title> that appears to be empty. It looks like this; <span class="html-tag"><title></span><span class="html-tag"></title> I know having 2 <title>elements is not ideal. But if the second one is empty, can it still have a negative affect? </p> <p>Thanks</p></title>
Intermediate & Advanced SEO | | Ciceron_main0 -
Move Pages From One Domain To Another - The SEO Friendly Way
Hi All, One of our clients is a hair salon, that's currently dividing into two separate entities. For over 10 years the hair salon has been for both men and women, but that's now changing. The company is splitting into two, the original website contains pages for both men and women, but will soon only contain pages for women's hairdressing. The problem I have here is that there's probably around 20-30 service pages that get really great, targeted traffic on the men's side. There's a brand new domain for the men's hairdressing company and I'd like to know how you'd go about retaining the SEO value instead of just culling the pages. I'm thinking that we should maybe take the content from the original website, re-write it slightly to match the new brand, add it to the new website and then 301 the pages on the original website across to the new website. Has anyone had any experience in doing something like this before? and will the SEO value move across to the new domain? Also, I'm scared that the internal pages of the new domain may hold more authority than the home page and could cause problems. Any ideas on this would be great.
Intermediate & Advanced SEO | | Townpages0 -
Do Page Views Matter? (ranking factor?)
Hi, I actually asked it a year and a half ago (with a slight variation) but didn't get any real response and things do change over time. On my eCommerce website I have the main category pages with client side filtering and sorting. As a result, the number of page views is lower than can be expected. Do you think having more page views is still a ranking factor? and if so is it more important than user experience? Thanks
Intermediate & Advanced SEO | | BeytzNet1 -
How to combine 2 pages (same domain) that rank for same keyword?
Hi Mozzers, A quick question. In the last few months I have noticed that for a number of keywords I am having 2 different pages on my domain show up in the SERP. Always right next to each other (for example, position #7 and #8 or #3 and #4). So in the SERP it looks something like: www.mycompetition1.com www.mycompetition2.com www.mywebsite.com/page1.html
Intermediate & Advanced SEO | | rayvensoft
4) www.mywebsite.com**/page2.html**
5) www.mycompetition3.com Now, I actually need both pages since the content on both pages is different - but on the same topic. Both pages have links to them, but page1.html always tends to have more. So, what is the best practice to tell Google that I only want 1 page to rank? Of course, the idea is that by combining the SEO Juice of both pages, I can push my way up to position 2 or 1. Does anybody have any experience in this? Any advice is much appreciated.0 -
Leverage power of high ranking domain for a company we acquired
Recently our company acquired one of our competitors (this was a business move, not SEO related). However, their website ranks in the top-10 for many of the keywords we target. Our website generally ranks higher in these SERPs, but I would still like to leverage the power of their domain to boost our main website up even further if I can. Their website is still up and running during the customer transition period but eventually (later this year) we plan to remove it and point all customers to our main website. Any suggestions on the best way to use their website going forward?
Intermediate & Advanced SEO | | RyanD.0 -
Getting a Home Page to Rank
Hi Mozzers, My question specifically has to do with optimizing a home page for specific keywords, but still keeping the design clean and not cluttered.
Intermediate & Advanced SEO | | Travis-W
How do you guys prefer to go about it? Currently our home page only really gets traffic for branded keywords (though we do have some rankings for real keywords showing in GWT which I can't really explain). I know how to write content for specific long-tail keywords, but we want to keep our homepage very clean, not filled with gobs of text. Right now my main plan is to display content under a "Read More.." button.
What do you pros suggest? Thanks!0 -
To land page or not to land page
Hey all, I wish to increase my sites rankings on a variety of keywords within sub categories but I'm unsure where to be spending the time in SEO. Here's an example of the website page structure: General Home Page > Sub Category 1 Home Page
Intermediate & Advanced SEO | | DPSSeomonkey
> Searching / Results pages
- Sub Category 1
- Sub Category 2
- Sub Category 3
- Sub Category 4 > Sub Category 2 Home Page
> Searching / Results pages
- Sub Category 1
- Sub Category 2
- Sub Category 3
- Sub Category 4 We've newly introduced the Sub Category Home Pages and I was wondering if SEO is best performed on these pages or should landing pages be built, one for each of the 4 sub categories in each section. Those landing pages would have links to the "Searching / Results pages" for that sub category. Thanks!0 -
Does many unique pages mean better SERP position?
My site has about 50 pages. All of them are unique 500-700 word articles. Almost every page is on its keyword at the 4-8 position in google/yahoo/bing. I can add a lot of relative unique pages on my site, about 100-200 word content per page. They all will be unique, with unique description and title. I can make about 1000+ pages. Would you suggest me to do this? Will this action boost my SERP position. Do more pages mean better SERP position?
Intermediate & Advanced SEO | | nycdwellers1