Is it OK to put a Blog Post and a Page within the same folder on a Wordpress hosted website?

[GetReskilled]

Our education company website (hosted on wordpress) has evolved into having content on key topics distributed across both blog posts and pages.

For example, "top-pharmaceutical-companies" lends itself to being published as a page. However other content "top-pharmaceutical-companies-usa-2016" lends itself to being published as a blog post as it's more temporal in nature.

Now we'd like to establish topical domain relevance for the root keyword "pharmaceutical companies" and build a folder www./ourcompany/pharmaceutical-companies/

But when we look through our blog content, we notice we have "Blog Posts" that would be an excellent fit for certain folders within our "Page" url structure.

So would it be OK to amend these blogs post urls addresses to place them within the folder structure of the pages.

[brettmandoes]

I think if you try to do what you're suggesting you're going to end up with a headache for both yourself and your users. A simple and elegant solution to this would be to rewrite (or copy/paste) some of the blogs as pages, and set a canonical URL so Google knows which content it should attribute originality to.

If you have a sidebar, you could also utilize a widget that recommends related blog posts to users if you'd rather maintain the structure you have, but callout related content and provide navigation.

[GetReskilled]

Hi Megan,

I'm afraid don't quite answer my question.

Best wishes

Donagh

[MeganSingley]

Hi GetReskilled! Do these responses help to answer your question or are you looking for more information? If you're good to go, please mark this as answered. Thanks!

[dohertyjf]

Hey there -

Definitely a super valid question. I would also question why you'd keep some of the content that is, in your words, "content on similar topics distributed across both posts and pages." If they're competing with each other for rankings, you should be looking to combine some of them. You may already be doing that, in which case good work!

To your direct question. I wouldn't recommend writing custom code to make the Posts work as Pages. It's actually pretty tough to make this work within WordPress, and if you want them all to have site.com/(category)/(url-slug)/ as their URL, you'd be best served to use either a Page or a Post, but not try to combine the two. This will also make future management of all the content a lot easier as you won't have content all over the place.

I hope this is helpful!

[Tymen]

Hi,

I get the feeling you work with Wordpress. There is no need to change anything in my opinion. Pages and posts both rank ok depending on the content provided. With a good search tool and navigation in place your visitors can easily find the page or post they need. Also in Wordpress you can choose what way the posts URL is build up. You can find it here. This can help you optimise it from now on.I would not change url's from posts nor pages in the past.

Good luck!