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    4. Mozcon: Mike Arnesen - Dwell time tip

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    Mozcon: Mike Arnesen - Dwell time tip

    Reporting & Analytics
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    • WeAreDigital_BE
      WeAreDigital_BE Subscriber last edited by

      Hi Mozzers,

      I was just looking at the dwell time tip from Mike Arnesen and have some difficulties understanding it. This is the formula:

      (Words on page)/15*1000

      Why is he using 15? Where does the number stand for? What is it that I'm actually calculating now?

      Thanks!
      Sander

      1 Reply Last reply Reply Quote 0
      • Martijn_Scheijbeler
        Martijn_Scheijbeler last edited by

        Hi Sander,

        Isn't that the amount of words people read per second? So what you're basically calculating is how much content do people read in the end?

        Martijn.

        1 Reply Last reply Reply Quote 0
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