Not showing in Google map listing. Why?
-
We have a client who's law firm is the highest google reviewed, on page two or three of St. Louis personal injury lawyer, but does not show in the map listing. Any ideas why this would happen or how to ensure they are viewable in the map listing?
-
Can you share the listing? I can provide some feedback with the NAP. Also, did it used to rank?
-
Hi David,
In the past, I have done a lot of work with Hotels in this arena. Their market is super competitive and varies by country.
I found that various schema with geo coordinates/contact info and hasmap showing the Google Maps link, links to relevant local businesses/newspaper sites, uniform NAPU and localised content on the site saying, for example, what is available around the hotel with travel times and distances.
People search for hotels by location once they have refined their search to staying at a hotel over other accommodation options. This does vary in the UK however over the US. Google Map Listings in general are slightly different here in the UK.
I would have a read of some of the articles on DealerOn, there could be some gems in there for you:
http://www.dealeron.com/about-us/leadership-team/greg-gifford/
Also here is what Google says about prominence:
Prominence
Prominence refers to how well known a business is. Some places are more prominent in the offline world, and search results try to reflect this in local rankings. For example, famous museums, landmark hotels or well-known shop brands that are familiar to many people are also likely to be more prominent in local search results.
Prominence is also based on information that Google has about a business from across the web (such as links, articles and directories). Google review count and score are also factored into local search ranking – more reviews and positive ratings will improve a business's local ranking. Your position in web results is also a factor, so SEO best practices apply to local search optimisation.
There's no way to request or pay for a better local ranking on Google. We do our best to keep the details of the search algorithm confidential to make the ranking system as fair as possible for everyone.
Is there anything in this specifically that could be improved, articles, reviews, basic overall SEO including schema mark up?
-
Looking for a more advanced answer.
We have Moz Local, Yext, and a TON of manual listings outside of those two. All match, all are accurate and have the same info displayed.
I am wanting to know what influences the Google map listings directly. It's strange because you will also see businesses that do not rank organically on page one in search but do show up in the maps pack. And sometimes the opposite. Sites that rank in the top 5 not showing in the maps pack.
-
The basic premise is that Google needs to trust the information you supply in your Google My Business account. So here we are talking about the NAP(U) information - Name, Address, Phone Number and URL. So once you set up a GMB account Google goes to various sources online to check the validity of the information you have supplied (directories etc). So think uniformity of your NAP(U) information. Google needs to see that where ever your NAP(U) info is mentioned online that it is consistent, this therefore, builds trust in the information you supply.
Where issues can occur are with aggregator directories. Certain directories online spread your information to other directories, so if your information is inaccurate in one directory this could be spread to other places.
Have a read of Greg Difford's stuff online, he has a site called DealerOn. He is a guru on all things local, he speaks at events all over the world so there are some good videos out there.
Moz Local is good at getting all your NAP(U) details uniform online also BrightLocal are decent.
-
Signed up using Moz Local?
Is his address a st. Louis proper address or a suburb? That makes a difference.
Local SEO also pulls from various review sites. Not just google. May need more reviews there.
Local SEO is a fun one. Moz has some great resources, but I would sign him up for Moz Local pronto to see if that helps.
-
Create a Google My Business account and have it verified (by postal mail)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google AMP (accelerated mobile pages), can it be used for non-Google news and Ecommerce Websites?
Mozzers, I've been doing a lot of research on Google's new Accelerated Mobile Pages (AMP) https://moz.com/blog/accelerated-mobile-pages-whiteboard-friday. From what I'm seeing, these AMP version websites are only for Google News-worthy websites such as New York Times, Cosmopolitan, and the BuzzFeeds of the world. But what about Ecommerce websites like Ebay or Amazon? Will AMP versions of "scotch tape" via OfficeDepot work in the SERP's on non-Google News cards?
Algorithm Updates | | Shawn1240 -
Does omitted results shown by Google always mean that website has duplicate content?
Google search results for a particular query was appearing in top 10 results but now the page appears but only after clicking on the " omitted results by google." My website lists different businesses in a particular locality and sometimes results for different localities are same because we show results from nearby area if number of businesses in that locality (search by users) are less then 15. Will this be considered as "duplicate content"? If yes then what steps can be taken to resolve this issue?
Algorithm Updates | | prsntsnh0 -
Where is this SERP listing of a product description coming from?
Google is showing a manufacturers product description below the ads and before the organic listings that I have not seen before, see the attached image. The bad part is instead of attributing it to the manufacturer it is attributing to one of our competitiors and placing thier link with the text. 1. Why is this happening? I can't find any schema or other mark-up on the page explaining where this content is coming from. 2. How do I combat this? I have not seen this type of SERP before. Any help is appreciated. HfYLGd0.jpg
Algorithm Updates | | groovecommerce0 -
How to you get a company details to appear on the right side of google searches? For example is you type dr martens in google , the search page shows links and then a snippet of the company on the right. Thank you.
For example is you type dr martens in google , the search page shows links and then a snippet of the company on the right. Thank you. https://www.google.com/search?q=dr+martens&oq=dr+martens&aqs=chrome..69i57j0l5.2176j0j7&sourceid=chrome&espv=210&es_sm=122&ie=UTF-8
Algorithm Updates | | vijayvasu0 -
Google places - are you still registering your companies?
Is Google plus taking over from Google Places? I have our company and website registered on Google places and Google Plus. Now we have a new website ( same company different product) Should I register a new listing on Google places? And what about Google Plus?
Algorithm Updates | | Realtor1010 -
How do I separate 2 Google+ business listings?
Ever since Google Places started merging with Google+, my client's business listing is now showing up in local search results incorrectly under another business name who shares the same address as them. Has anyone else encountered this problem or a way to correct it?
Algorithm Updates | | TheeDigital0 -
What Is The Deal Between Indeed and Google?
Anyone notice the love affair of Indeed and Google lately? Indeed is cannibalizing the top 30 SERPs for job related keywords. Seeing keywords where Indeed has 10-15 of the organic listings in the top 30. Compete.com is showing a +8% increase in search volume between in April and May. But it seems as if they really started to cannibalize the SERPS since the Penguin update at end of May. Any one else noticing this?
Algorithm Updates | | joncrowe0 -
Site name appended to page title in google search
Hi there, I have a strange problem concerning how the search results for my site appears in Google. The site is Texaspoker.dk and for some strange reason that name is appended at the end of the page title when I search for it in Google. The site name is not added to the page titles on the site. If I search in Google.dk (the relevant search engine for the country I am targeting) for "Unibet Fast Poker" I get the following page title displayed in the search results: Unibet Fast Poker starter i dag - få €10 og prøv ... - Texaspoker.dk If you visit the actual page you can see that there is no site name added to the page title: http://www.texaspoker.dk/unibet-fast-poker It looks like it is only being appended to the pages that contains rich snippets markup and not he forum threads where the rich snippets for some reason doesn't work. If I do a search for "Afstemning: Foretrukne TOPS Events" the title appears as it should without the site name being added: Afstemning: Foretrukne TOPS Events Anybody have any experience regarding this or an idea to why this is happening? Maybe the rich snippets are automatically pulling the publisher name from my Google+ account... edited: It doesn't seem to have anything to do with rich snippets, if I search for "Billeder og stuff v.2" the site name is also appended and if I search for "bedste poker bonus" the site name is not.
Algorithm Updates | | MPO0