In Google Analytics > Acquisition > Queries. The top query just says (other), can someone fill me in on to what this means?
-
I have linked the account to the Google Search Console. In top spot is says (other) followed by other keywords the (other) data is the majority.
-
Hi,
Sorry I am late to the game but I believe the two posters addressed the awful 'not provided' situation. With the Analytics -> Search Query -> (other) is not as bad as it might seem.
The quote below is from https://www.lunametrics.com/blog/2017/11/16/other-in-google-analytics-search-console-reports/
These guys are good ones to follow for analytics.
"Essentially, you’re getting the same data that you would see in Search Console. In Search Console, they actually filter out certain queries for a couple of reasons – if they are low volume or if they contain private information. In that Search Console, they just hide these terms completely.
When they introduced Search Console reports in Google Analytics, they actually chose to show how many queries were being filtered out. Originally called “(Not set)” – they just call that “Other” now."
-
We have consistently found as of writing this that across all of our clients you can expect to have about 40% of your queries hidden/not provided/(other). This part of Google's logged in chrome users that have opted to protect their data. Here is a guide on other ways to understand this search behavior: https://www.wholewhale.com/tips/6-tips-for-dealing-with-keyword-not-provided/
Also, since you still have visibility on about 60% of your data, you can assume a power law distribution of volume across the keywords you have - remove branded terms in most cases when doing this. Also, you can use your top organic landing pages traffic data to confirm this - which should also reveal conversion value that is hidden from queries.
-
Unfortunately, Google Analytics does not provide keyword data anymore for most queries. You can use the Search Analytics data from the Search Console to learn about the search terms user use to find your website, but you can't link it to Google Analytics data in the sense that it will show conversions for specific keywords from the Search Console.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving wordpress themes, any best practices on setting up Google Analytics for the change?
We currently have a mess of filters and views in our Google Analytics instance. We have a chance to make a clean start. Wondering if creating a whole new property is a good idea? Or just some additional views? Any other pointers would be greatly appreciated. Thanks!
Reporting & Analytics | | jill.myers0 -
Google analytics
hello there, While Adding My website in Google Analytics,It is not Showing India Country in list. What i can do to add My account in it?? Have requested Google, But Got No response.any body can help please . Thanx in advance,
Reporting & Analytics | | iepl5
Falguni0 -
How do you analyze a traffic drop with no historic Google Analytics data?
A client of mine has a large website with multiple sections (shop, forums, articles, etc.) that apparently had a significant reduction in rankings, traffic, and sales in the past. However, historic Google Analytics data is not available for the site, and I'm having troubles identifying anything concrete about the traffic drop, such as when it happened, what pages/sections it happened to, etc. The shop traffic drives most of the revenue, but it's a small number compared to the forums traffic, so it's hard to pick anything out of top-line trends like SEMrush offers. What tools or strategies might help in this situation?
Reporting & Analytics | | AdamThompson0 -
How can we stop Google analytics pulling in data from another site?
We have a few accounts under one Google login. They all have separate Google analytics codes but one of the sites is somehow pulling in some data from another site but the other site has not got the same analytics code on it. Not sure how this is happening and what we can do about this, is it a bug in the Google Analytics system? Any help would be appreciated.
Reporting & Analytics | | dentaldesign0 -
Need help setting up a Google analytics goal.
I'm just now getting my feet wet with the goals in GA. I'm trying to figure out how many visitors to a certain page, click on a certain link (which takes them no a certain page on my site.) What's the best way to go about this? Thanks.
Reporting & Analytics | | NoahsDad0 -
Image Search Keyword Tracking With Google Analytics
Does anyone know how to track keywords for your images in Google, Yahoo, Bing (/imgres)?
Reporting & Analytics | | Melia0 -
X2 Google Analytics affect page rank ?
Hi there, If you had 2 Google Analytics Accounts one to the main site and another to the blog, could this affect the page position in Google? We've suddenly noticed a drop in our KWs and it was shortly after we added another Google Analytics Account. The blog has 68% Bounce rate and the main site has always been about 48%. Any help would be much appreciated. Many thanks Paul
Reporting & Analytics | | webdesigncwd0 -
Google Analytics
Hello In Google analytics you can obtain the number of visits as a result of non-paid search. You can also set up custom reports to find the number of organic searches. The numbers are different, so what is the obvious difference between these two metrics that I'm missing. Thanks in advance for any assistance. Neil
Reporting & Analytics | | mccormackmorrison0