Ranking in .com .fr .de but not in my target .cz serp?
-
Hello,
our website is targeted for the Czech Republic. When I monitor our rankings, we have very high rankings in all of the other SERPs like .com and .fr .de but we are in the very end of CZ serp.
Not CZ is the only SERP where we have two languages (Czech which is on subdomain cs.domain.com and domain.com which is for english). Now i am concerned about the example.com.
Why is it not ranking at all (very low in czech serp like 130 vs 10-15 in other serps)
We have used href lang tags to specify the language
I think
- Can it be because of my cs. domain is optimized for a keyword which is not the example.com keyword ? (I think this is not the reason) - my example.com domain optimization is for "Kids clothes in Czech Republic" but cs domain for "Used clothes in Czech Republic"
- is it a linking issue? Should I have more local Czech links?
Im out of ideas.
-
Did you try to add a third hreflang annotation like this?
You can assign more than 1 hreflang annotation to an Url.
Maybe you could test this idea for a subfolder that you can easily track on Search Console.
-
Mmm... now I understand your question, and - yes - that sounds weird.
Sincerely, without knowing the site and for what keywords it doesn't rank with its English version in CZ for English queries, I cannot give an answer.
-
Hello,
Thanks! That is a great answer. My question was not more why is not my subdomain ranking but why is not my example.com domain ranking for English queris in Czech SERP.
This would mean that if a person googles in google.cz "Cars in Czech" they should get my example.com domain and if they google in Czech language they get my cs. domain.
My issue is that example.com is ranking everywhere except in google.cz for english terms. (subdomain is not an issue, its ranking). I analyzed the keyword difficulties and this is not an issue. English terms in google.cz are lot easier in KD than in google.com for example...
-
If the sites are in two different languages, then canonicalizing the CZ version to the EN version is not only a mistake: it's stupid because you're telling Google: "Hey, this is the Czech version of the site, but I don't care... so show the English version to Czech people".
Even if the two sites have the same language but target different markets, it would be wrong cross-canonicalize one of them.
The use of the hreflang is a win-win also for this reason: avoiding duplicate content issues... so, if you cross-canonicalized the two sites, quit that canonicalization ASAP!!!
Then, regarding how the hreflang has been implemented by you, that is ok... albeit no positive response can be given in a Q&A without seeing the actual code.
Finally, regarding why your CZ subdomain is not ranking in google.cz as the English version does elsewhere... the answer is easy (at least in theory, as - I repeat - no real answer can be given without knowing the website): your cz subdomain is a separate website and probably doesn't have a strong link profile, at least not as strong as its competitors.
And, no: even if your english website has a strong link profile, it is not helping at all the cz subdomain.
-
Hello,
Yes they are the exact same except different language.
What do you mean? That we canonicalize the cs.example.com to example.com? E.g the homepage of example.com has <link < span="">rel="canonical" href="https://example.com/"></link <>
Reading online I see that this is not recommended. I changed the double tags now that the one href lang tag is just "En" and others "cs-cz". This is correct I presume?
-
We are using a classified advertisement palfrom Osclass which does not support this. But this can not be the reason why my. Com domain ranks in other serp but not CZ, can it?
If it is then I will only choose one language and rank that.. But yes os class for some reason still does not support language tags. I can not use same database to install to /CZ the community has tried this.
So you think because I have cs subdomain and the main domain my rankings in Czech serp are so. So much lower? (were talking about. Com ranking from top 10-15 in all other serps and 120 in CZ. The keyword difficult is not so much different for example for Co.uk and CZ for English terms.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong domain name showing in the SERP
I work with Axos Bank, and the domain name in the SERP started showing axos-services.com a couple of weeks ago. *As a test, search for [axos bank] in Google. You may need to click on "Search instead for axos bank" under "Showing results for axis bank" which is a whole separate issue we want to resolve. They do own axos-services.com, and it redirects to axosbank.com (along with a number of other domains). The SERP has always shown axosbank.com until recently, but the redirect has been in place for some time. Any idea why and how to prompt Google to show the correct domain? Thanks, all!
Technical SEO | | Gildej0 -
My ranking drop after migrating to https
Hey, I have migrated my website from http to https. But, all my ranking is dropped from first page to 3 or 4 page or some keywords are disappeared. I have redirected all my urls to https and done everything properly. Please help me. My website is justinterio.com
Technical SEO | | vikrantrathore1 -
Site Ranking Ahead of Us - Why?
I don't want to give details, but a competitor's site ranks ahead of us by a spot or 2 for some of our major keywords, and we can't figure out why. We have more content indexed, we have better content (my opinion), we're better optimized, we have significantly better MozRank and Majestic rankings, we have more links, we have better links. They have a plain Jane Wordpress blog, and their pages don't even have 300 characters. They don't have any awesome links. There are plenty of other sites besides ours that should outrank them. When I am using the various tools at my disposal, I can see why a competitor outranks us. I'm not obsessing, but this one, I just don't understand. Has anyone had this experience?
Technical SEO | | CsmBill0 -
Https Version of Homepage in SERPS
The https version of our homepage appears in Google's SERPs. We have rel canonical on the page pointing to the http version. We have a redirect in our htaccess that sends https to http. I thought this was just a fluke and it would be fixed by the next crawl, but it's been like this for a few weeks now. Not only that, but we're losing rank a bit and I'm afraid there's a correlation. Has this ever happened to anyone?
Technical SEO | | UnderRugSwept0 -
How do you get a Google+ pic in your SERP snippet
Hi from from 20 degrees C 83% humidity wetherby UK 🙂 A few weeks back i decided i needed to get my pretty face appearing in my serps for www.davidclick.com But after having set up a Gppgle+ account and linking my site to the Google+ account i think I may have done something wrong 😞 I linked to the Google+ page via a footer link in www.davidclick.com but alas I'm not able to get my face in my SERP which this website has: http://i216.photobucket.com/albums/cc53/zymurgy_bucket/google-plus-picJPGcopy.jpg So my question is please - "How do you get your Google+ account image to appear in the SERPS. Ta muchly,
Technical SEO | | Nightwing
David0 -
How to rank lower, fast....
Probably the complete opposite to all the questions asked on here before hehe One of my online stores is ranking in Google at no2 for a service we used to offer but no longer do as we do not have the contract anymore.We need to derank the listing as fast as we can we do not offer this service now. Normally we could just get google to deindex the page but it's the homepage we are ranking. It is ranking due to a good collection of exact match backlinks on. Have been trying to get our page off the first page for a couple of months but it appears that we did too good a job of getting it up there...it's not moving! Anyone have a suggestion please on how we can get off page one asap for this keyword without deindexing the homepage for our store? note: the keyword in question has not appeared on the site for a couple of months, removing that has had no impact on the ranking Thanks
Technical SEO | | Grumpy_Carl1 -
Rankings Dropped Dramatically
Hi All, I need some advice on this one, one of our websites is performing very badly and I am lost to know why. We migrated from an old website www.myclient.co.uk and re-directed to www.myclient.com. The issue we had was that the old site relied on search results i.e. www.myclient.co.uk/search+villas+in+marbella However most ranked url's were not as tidy as the example above and had lots of characters. Because of this and the fact that all incoming links were to the homepage we do not carry out any 301 re-directs. In some keywords we have increased our rankings but for others we have dropped dramatically. keyword 1 4th Jan position 22 9th Jan position 90 keyword 2 4th jan position 34 9th jan position 89 keyword 3 4th jan position 12 9th jan position 16 (a smaller drop than the others) We do have some top 10s for this domain so I don't think we have been penalised for anything but I am shocked to see such drops in rankings. I have setup the website so that each page targets different keywords and I have checked and they get A grades within SEOmoz. Any advice would be really appreciated, as the client is not too happy at the moment. Many thanks Andy
Technical SEO | | iprosoftware0 -
For a UK business where there is no .co.uk or .com opportunity, is it better to have a .net address or would .uk.com be better? Or no difference...This company is UK focussed only.
We have a niche keyword domain possibility but I am not sure which way, if any, is better. The .com and .co.uk options are not available but there are various other ones - including .org, .net, .uk.com. Is there any domain/seo benefit of one version over another? Any thought gratefully received..
Technical SEO | | cpdigital10