I want to transfer an old Blogger blog onto my new site
-
When we first started out our website didn't have a blog and we started one on Blogger. It has loads of great content on it but it was before the days when I understood SEO so it's 4 years old and has maybe 1000 views per blog article.
Now I want to repurpose some of that great content and SEO optimise it and put it onto my new site. How do I go about this from an SEO perspective. I am aware of internal competition and will only be using the old blogs that are new topics to start off with so it doesn't negatively impact my rankings.
Should I just delete the old blog and re-write it all on the new one or redirect the old blog articles to the new pages and rewrite them? The blogger articles have no links to them and it's just content that I'd like to use.
The old blog has almost no SEO value at all but I want to use a best practice approach to not cause any damage to my new blog or have google thinking I'm stealing someone else's content.
-
No worries. Likewise, I mostly work with WordPress, so Blogger is definitely not my forte.
It hasn't been updated for some time, but something like this plugin may help:
https://wordpress.org/plugins/blogger-301-redirect/Or otherwise, some further digging may be needed
Sorry, I can't be of more help.
Good luck Ed!
-
Thanks for that. How precisely do i do a redirect from Blogger? I'm used to working in Wordpress? Is it in the tools somewhere or do I need to do it somewhere else?
-
Hey Ed,
Firstly, my apologies for any typos, I’m writing this on my mobile!
Is the content going to be essentially the same? If so, 301 redirecting would be a smart move. Plus, even if there’s a small chance of the old blog having some SEO value, I would believe the safest option is to redirect on a page to page basis.
If you’re going to completely change the content and don’t want to have to worry about redirects then ensure you send the proper HTTP header: a 410 content deleted header. Once in place, I’d then do a fetch and grab on the old blog so Google drops those pages from its index asap.
I hope that helps somewhat
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Old forum with 404s, what should I do?
Hello, So I'm helping out some friends with their SEO. I've just run a Screaming Frog crawl of their entire site (which took hours and hours I might add). They used to have a forum connected to the site, which is no longer active. Google is still indexing all of the old URLs, which unsurprisingly return 404 errors. What should they do to prevent Google from indexing these pages? That's assuming they need to do anything at all. They don't have access to these old forum posts and therefore won't be able to fix the URL or resource adding a 301 redirect pointing to the most relevant alternate page. I'm new to SEO but my instinct is that they need to have the page return a 410 ‘Gone’ response code to give search engines a clear signal that the page no longer exists and won’t be returning, and removing the internal links to that URL or resource. 1. Is this interpretation correct?
Technical SEO | | jordanayresaira
2. What is the impact of leaving these 404s? There are over a thousand, so there's a lot 3. What should I recommend?0 -
To merge website and blog?
I was hoping to get a bit of advice if possible. Our website has a domain authority of 25. Our blog, on a separate platform has a domain authority of 73. In essence, we were wondering if we should move all the content from our blog to our website and then set up redirects? What's stopped us so far is the fear that the links from the blog, with the higher domain authority, are having a positive effect on the website, and if we were to move the content we'd lose the value of those backlinks. So I was wondering if you could possibly advise me on the matter? Any help would be much appreciated. Thanks
Technical SEO | | Stone_Junction0 -
404 and re directs from an old design to a new one
I have a directory that I am redesigning. Currently, the old directory is all 404 pages. I need to use the URL's in the old directory for the new one. Should I redirect all the old pages to the new pages? Or is it better to delete the old pages, let them de index - so that I can use those same URLs? I really need help with this.
Technical SEO | | SwanJob0 -
Internal Blog - Embed Categorized RSS Feeds into Site Web Pages
I am thinking about additional ways to repurpose blog posts through out my website. I have a blog - http://www.domainname.com/blog I would like to use the blog categories, which are aligned with the site structure, and create on-page RSS Feeds for my regular web pages. Anything here that might not be good for SEO? Thank you
Technical SEO | | evereffect0 -
Redirect to new domain
We are moving our website from http://mysyncpad.com to http://syncpadapp.com The old site ranks pretty well for some specific keywords, will a 301 allow the new site to rank as well or will it be penalized by good for the transfer?
Technical SEO | | fifthlayer0 -
Moving Old Site to New
Dear SEO Gurus, I have been working on #2 site for a couple of months and I think it is a good idea to redirect #1 (old site) to #2 (new site) below, yes? What is the most effective way of doing this? Do I have to 301 Redirect one page from the old site to a relevant page on the new site and do this for every page.... or can I do a 301 redirect for the whole old site to the new site? Thank you for your time in advance for helping me out! Sheryl | | 1 | Gazpachos - Restaurnte Y CantinaExplore http://www.gazpachorestaurant.com/ |
Technical SEO | | TOMMarketingLtd.
| 2 | Gazpacho's RestaurantExplore http://www.restaurantsdurango.com/ | Page Authority | Page Linking Root Domains | Domain Authority | Root Domain Linking Root Domains |
| 42 | Check_big_gray 36 | 30 | 37 |
| 21 | 1 | 6 | 1 |0 -
How can you get the right site links for your site?
Hello all, I have been trying to get Google to list relevant site links for my site when you type in our brand name, Loco2 or for when Loco2 comes up in a search result. Different things come up when you search Loco2 and Loco 2. We would like site links to look like how they do when you search Loco 2. However Loco2 is our brand name, NOT Loco 2. Does anyone know why Google is doing this and whether we can influence results? We have done as much as possible via Google webmaster, in terms of specifying the links we DO NOT want Google to list for Loco2. However, when you search "Loco2", results only show simple site links. Ideally what we want is: Loco2 to be recognised as the brand NOT Loco 2 The same results (substantial, identical) for Loco2 as for Loco 2 (think o2 and o 2) For the site links to reflect the main pages of our site (Times & Tickets, Engine Room forum etc.) Many thanks in advance! Anila
Technical SEO | | anilababla0 -
Blog in subfolder or folder
SEO best practices says that one should put blog in a subfolder. Like www.example,com/blog In the above case, should we say that the blog is in folder or subfolder. Actually, i have been unsure about this folder vs subfolder thing. Some examples of this would be appreciated. What is the example of a blog in a subdomain ? Thanks
Technical SEO | | seoug_20050