Hello, I've heard that the outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about or they aren't really worth including. Is this true?

[DJBKBU]

Hello, I've heard that relevancy of the content between the source page and the target page of outbound links in my content matters greatly. The outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about, or they aren't really worth including. Example: Don't just link to the homepage of an organization mentioned in the article, link to a page on their site that is related to the topic you are writing about. Is this true? Would including less relevant links negatively impact SEO in any way?

[sarahwalsh]

Hi, so what we do is, we write a lot of blog posts, about garden rooms.
If mention a newspaper article, or say we mention a supplier in one of our blogs, then we might link to them.

It could be something like, somebody wants to read more, about the sheep wool insulation we use, so we link to the supplier's website, who offers more information on the insulation, does this help?

[EGOL]

I think that what you link to should be both relevant to the topic and superior in some important way to the information that you have on your own website.  That's my guide to outlinks.

[DJBKBU]

Thank you! That clears it up!

[seoman10]

Relevancy is hard to determine, I wouldn't stress too much about it, but you do need to make sure it is on topic.

For instance, if you are trying to rank for "4WD for sale" and you link out to a topic about astronomy that's clearly not relevant.

The determining factor, is your outbound link going to be useful to the reader? If yes include it, if not don't.