Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What's Causing My Extremely Low Bounce Rate
-
My client's site that is reporting an under 10% bounce rate for all sources. Direct is the highest at 8%. I'm no expert in GA but wondering if there is a problem with the analytics/tag manager code on the site. I'm especially concerned about the GTM body script being in an iframe which I read could be trouble.
<!-- Google Tag Manager (noscript) -->
<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-MWGMNW6"
height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
<!-- End Google Tag Manager (noscript) -->You can see all the source code here:
view-source:https://nfinit.com/ -
@blueprintmarketing Thank you so much. That's what I suspected but like I said, GA/GTM is not my strong suit.
-
@bradsimonis
Hello okay normally one year found score drops to unrealistically low levels it is because Google analytics installed twice on the page it does this every time. It seems like you're running Google analytics through tag manager and you're also running it through Google analytics "Glogal Site Tag"I checked your site using the tool below
http://www.gachecker.com/you have Google analytics installed twice
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Landing pages report has no data even if I have ranking keywords and traffic
Is there any reason my landing page report does not include data for pages? I'm sure there is organic traffic on them, and I have tracked the correct keywords. Any similar insight will be helpful.
Moz Tools | | davidevans_seo0 -
Unsolved MOZ API to Google Data Studio
Dopes MOZ have anything like this? https://www.semrush.com/features/google-data-studio-connector/
Product Support | | WebMarkets0 -
Custom Events Not Showing in GA4
I have some experience in successfully creating custom events for GA4 via Tag Manager, but I have one account where my events are firing in GTM but not showing at all in GA4 (not real time or anywhere). I have twice done them over and published my changes but still no luck. Any ideas what else the issue can be? There are no internal filters at the moment. Thank you.
Reporting & Analytics | | bradsimonis1 -
Blocking Standard pages with Robots.txt (t&c's, shipping policy, pricing & privacy policies etc)
Hi I've just had best practice site migration completed for my old e-commerce store into a Shopify environment and I see in GSC that it's reporting my standard pages as blocked by robots.txt, such as these below examples. Surely I don't want these blocked ? is that likely due to my migrators or s defaults setting with Shopify does anyone know? : t&c's shipping policy pricing policy privacy policy etc So in summary: Shall I unblock these? What caused it Shopify default settings or more likely my migration team? All Best Dan
Reporting & Analytics | | Dan-Lawrence0 -
Should I use sessions or unique visitors to work out my ecommerce conversion rate?
Hi all First question here but I've been lingering in the shadows for a while. As part of my companies digital marketing plan for the next financial year we are looking at benchmarking against certain KPIs. At the moment I simply report our conversion rate as Google Analytics displays it. I was incorrectly under the impression that it was reported as unique visits / total orders but I've now realised it's sessions / total orders. At my company we have quite a few repeat purchasers. So, is it best that we stick to the sessions / total orders conversion rate? My understanding is multiple sessions from the same visitor would all count towards this conversion rate and because we have repeat purchasers these wouldn't be captured under the unique visits / total orders method? It's almost as if every session we would have to consider that we have an opportunity to convert. The flip side of this is that on some of our higher margin products customers may visit multiple times before making a purchase. I should probably add that I'll be benchmarking data based on averages from the 1st April - 31st of March which is a financial year in the UK. The other KPI we will be benchmarking against is visitors. Should we change this to sessions if we will be benchmarking conversion rate using the sessions formula? This could help with continuity and could also help to reveal whether our planned content marketing efforts are engaging users. I hope this makes sense and thanks for reading and offering advice in advance. Joe
Reporting & Analytics | | joe-ainswoth1 -
What does 'Safari (in-app)' mean in Google Analytics browser traffic?
Hi, can anyone explain what 'Safari (in-app)' refers to in my browser sources? Also, it has a very high bounce rate - any ideas why?
Reporting & Analytics | | b4cab1 -
Help Blocking Crawlers. Huge Spike in "Direct Visits" with 96% Bounce Rate & Low Pages/Visit.
Hello, I'm hoping one of you search geniuses can help me. We have a successful client who started seeing a HUGE spike in direct visits as reported by Google Analytics. This traffic now represents approximately 70% of all website traffic. These "direct visits" have a bounce rate of 96%+ and only 1-2 pages/visit. This is skewing our analytics in a big way and rendering them pretty much useless. I suspect this is some sort of crawler activity but we have no access to the server log files to verify this or identify the culprit. The client's site is on a GoDaddy Managed WordPress hosting account. The way I see it, there are a couple of possibilities.
Reporting & Analytics | | EricFish
1.) Our client's competitors are scraping the site on a regular basis to stay on top of site modifications, keyword emphasis, etc. It seems like whenever we make meaningful changes to the site, one of their competitors does a knock-off a few days later. Hmmm. 2.) Our client's competitors have this crawler hitting the site thousands of times a day to raise bounce rates and decrease the average time on site, which could like have an negative impact on SEO. Correct me if I'm wrong but I don't believe Google is going to reward sites with 90% bounce rates, 1-2 pages/visit and an 18 second average time on site. The bottom line is that we need to identify these bogus "direct visits" and find a way to block them. I've seen several WordPress plugins that claim to help with this but I certainly don't want to block valid crawlers, especially Google, from accessing the site. If someone out there could please weigh in on this and help us resolve the issue, I'd really appreciate it. Heck, I'll even name my third-born after you. Thanks for your help. Eric0 -
Will having a subdomain cause referral traffic from the domain name?
Hi! One of our clients has a site with the store on a subdomain: store.example.com. When we've set up goals for order confirmation pages, we often see most of the sources attributed to example.com. Is this because of the subdomain issue? How would we correct it so that we would see as the referring source for the goal the site that sent to the root domain originally, and not the site that sent to the subdomain? Thanks!
Reporting & Analytics | | debi_zyx0