Backlinks from local businesses
-
Hello,
I need to make sure I understand this correctly.
Will it help my SEO if I:
-
find local businesses with a good DA & low spam score
-
select businesses that are somehow related to mine (Insurance Agency)
-
offer to guest post and include a backlink on their blog ( ask them if they'd like to reciprocate)
For example, businesses such as
Roofing companies
Contractors
moving companies
etcPlease let me know if there's anything I'm missing? Many thanks
-
-
Hi, its better to write ever green content marketing, that's white hat, top quality, follows the advice of Google E-EAT, then you can earn do-follow links.
-
Yes, you're on the right track,
but there are a few things to consider:1) Relevance matters most
While high DA and low spam score are important, the relevance of the website to your business is critical. Try to target businesses more closely related to insurance (e.g., financial services, real estate).2 Guest post quality:
Ensure your guest posts provide value to their audience and are not just focused on getting a backlink. This boosts your credibility and SEO impact.3 Avoid reciprocal linking:
Google may view excessive reciprocal linking as manipulative. It’s fine occasionally but avoid overdoing it.Hope this will help you. Thank You
-
@laurentjb said in Backlinks from local businesses:
Hello,
I need to make sure I understand this correctly.
Will it help my SEO if I:find local businesses with a good DA & low spam score
select businesses that are somehow related to mine (Insurance Agency)
offer to guest post and include a backlink on their blog ( ask them if they'd like to reciprocate)
For example, businesses such as
Roofing companies
Contractors
moving companies
etc
Please let me know if there's anything I'm missing? Many thanksYes, this strategy will help your SEO. Target related local businesses with good DA and low spam score, offer guest posts, and include reciprocal backlinks. Just make sure the content is relevant. You're on the right track with your billing solutions website!
-
@LinkBuilderFaiz You will assist me in which way? Do you have paid or unpaid assistance???
-
@laurentjb Yes, targeting local businesses with high DA and low spam scores can improve your SEO. Choosing related industries (like roofing or moving companies) adds relevance. Offering guest posts with backlinks and requesting reciprocal links is effective. Just ensure your content is high-quality and monitor the impact on your SEO.
-
@laurentjb Hi!
In my experience:
- Find real local businesses that topically overlap with your business.
- I wouldn't focus on DA or "spam scores."
- Instead of offering to guest post, I might find ways to do content marketing collaborations.
- Careful with the reciprocal linking (Excessive link exchanges are viewed a spam).
If you struggle finding businesses that topically overlap, I've found that just focusing on geographic relevance can be sufficient.
Find ways to collaborate with other local business leaders.
-
Yes, It will definitely affect your ranking, all these things are better for local seo, I recommend you to use local keywords variation. I tell you again keyword variation not direct use keywords. I personally do this I ranked most of my pages on top. Like, if you have 1000 words of content then make sure you use keywords variation in top 25% content, then in another 50% of content mix your 4-5 keywords and use them and in last 25% content use deirect keywords, it will help you.
-
I Will assist you with backlinks if you so desire.
-
@laurentjb Hello,
Your approach seems solid, and it can indeed help your SEO if done correctly.
Here's a quick breakdown:
-
Finding local businesses with good DA & low spam score:Yes, focusing on websites with high domain authority (DA) and low spam scores is a great strategy. These factors indicate that the site is reputable and can pass valuable link equity to your site.
-
Selecting businesses related to yours: It's important to focus on businesses that are contextually relevant to your niche. While industries like roofing, contracting, and moving are somewhat related, you might want to prioritize those that are more closely aligned with your industry. For example, financial advisors, mortgage brokers, or real estate agencies might be more relevant.
-
Offering guest posts with backlinks: Guest posting is a well-established method for building backlinks. Just ensure that the content you provide is high-quality and genuinely useful to their audience. Also, make sure the backlink placement feels natural.
-
Reciprocal links: While exchanging backlinks can be beneficial, be cautious. If done excessively or unnaturally, it might raise red flags with search engines. Aim for genuine relationships and focus on quality over quantity.
Additional Tips:
- Diversify your backlink profile: Don't rely solely on local businesses. Consider reaching out to industry blogs, news sites, and other authoritative platforms.
- Monitor your backlinks: Regularly check the quality of backlinks to ensure they maintain their value over time.
Let me know if you have any more questions!
Many thanks.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Link Explorer | | dlwnsh05100 -
Unsolved Why is Moz so bad at finding lost backlinks?
0 -
Block Links From Spam sites
can you block links from other websites?ie: links backlinking to your site, causing a high spam score.
Link Building | | Socialdom0 -
How To Encourage Google To Discover Links?
I got a valuable backlink from a high authority website (MSN), but the link is placed in the middle of a slideshow with 20 pictures, and the only way to reach it is by clicking through the slideshow. After 6 months, this link still hasn't been noticed by Moz or Semrush, and I assume Google hasn't seen it either, because it's in the middle of a slideshow. Is there any way to encourage Google to find this link? Or am I all out of luck?
Link Building | | David56750 -
My Backlinks are indexed in Ahrefs But Not Indexed in MOZ. Why?
I Create backlinks for my website to Increase DA But Backlinks are indexed and Ahrefs Show that backlinks but MOZ is showing backlinks. I am confuse Can you explain?
Link Building | | Seogamesokay1a1 -
Tracking Backlinks
Hi there, I'm looking for a tool/ service whereby I can track backlinks & be alerted when:
Link Building | | jasongmcmahon
a) They've moved
b) They've been removed & 404 is generated Is anyone aware of any such service?0 -
SEO value to Reddit backlinks?
Can someone point me to an authoritative article on the value of Reddit links? I'm trying to determine if it's something we want to put effort into doing on a regular basis. Are reddit links followed? It seems like some are and some are not.
Link Building | | BostonWright0