Second Blog on the Same Site? Best SEO Practice
-
I would like to start up another blog which has more of a "technical" topic coverage vs my regular blog, which appeals more to non-techie business folks. If the goal is to drive traffic ultimately to the main site, should I do this second blog on a different domain, a subdomain, or try to incorporate it as a separate-but-equal blog on the same domain as the currrent one? What would you do?
-
Hi Jim,
An example of two blogs in the same domain is seomoz
although the reasoning and application behind this is different than how I understand your intention . I have seen a lot of companies use a combination of /blog. /tech and /news to great success and I feel this might be relevant to your query. For SEO purposes I think sub folders will be a better choice as I feel your content is related. Definitely compose your blogs for the intended user . If you have the content go for it.
-
Go for the subfolder version. You could link back and forth "more technical details in our tech blog" etc.
Also you might want to consider combining them. Isn't that what categories are for? Or is the targeted audience to different? Lets assume the user perspective: will a normal reader feel comfortable (and not confused) by two blogs? Is the audience overlapping? Some companies have two blogs: one for their partners/supliers B2B and one for their customers B2C focused.
-
HI, thanks for the input. Actually, both blogs are business-focused, it's just that the main blog is targeted to business folks who are non-techie, but I have a lot of technical content I want to blog about too, so I'm going to do a "technical blog". Just trying to decide how best to do it.
-
Going for a subdomain (blog2.domain.tld) is the safe bet, especially if your second blog is totally offtopic to your main sites content.
Using a folder (www.domain.td/blog2/) gets the new blog the benefits of existing links and new incoming links boost your main sites ranking.
If I understand you correctly you are running a tech-related company with a semi-personal blog on a subfolder. You want to promote a new, more technically focused/business related blog. If so, I would go for the subfolder und the same domain (i.e. domain.tld/new-blog/ ).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Content Writing - it should be for the main corporate site, blog or for social media?
Hi There, I have my main site : example.com and a related blog https://blog.example.com/ My management does not believe frequent content posting on the example.com My Queries 1- Will it help boost ranking of **example.com **if we share frequent content on our blog https://blog.example.com/? How much impact it has? 2- Every body says content is the king, Ok fine, but when you are not allowed to share it on the main corporate site, then where to share it? Blog and social media sites? please help. 3- We are in a business where clients do not bother to go on sites and read, so in this scenario is it correct to say that you hav to create the content for search engine consumption even when your clients dont need it/or have not in the habit of reading it? Hope somebody will enligten me caught in catch 22. Regards Tanveer
Content Development | | Sequelmed1 -
Is Wordpress good for SEO
Is Wordpress good for SEO? If so, any tips? Do I need to set up as a subdomain so www.blog.mysite.com? Thanks
Content Development | | Studio330 -
What is CSS/ HTML good for SEO ?
Hi forks I dont know why Thesis and Genesis is good for SEO ? what is diffirent about website's code ( css/html). it is something about schema.org. i have to fix my website's code like that. thank U
Content Development | | giasungoaithuong0 -
Starting a Blog. New Domain vs integrated in a shop domain?
Hi everybody, We are going to start a blog for posting about topics related to our online shop and its products. Our question is... what is better in terms of SEO.... Creating it in a new domain and linking to our online store when neccessary, or integrating it in our actual online shop and take advantage of our visitors? Thank you very much in advance! Best Regards
Content Development | | fogar0 -
I started a Wordpress blog, google indexed it...
How long before I can see those links show up in SEO Moz for my website? What elements is SEO Moz looking for before they add the wordpress site to my linking domains report? Regards, Jeff
Content Development | | biggieshaws0 -
Guest Blogging - Home Page PR0
I have found a blog in my niche that accepts guest posts. However, the site is quite odd in that the homepage has a PR of 0 and all the other pages have a 2. I just wanted to check if it is still worth posting on this site as it looks suspicious to me. Thanks.
Content Development | | AAttias0 -
Website Building: Best practices for SEO and user interaction
I'm a noobie when it comes to SEO, with my knowledge coming from a few books and blogs. What are some of the best practices that you use when building a website for SEO and for user interaction? I've read about the following, but am not sure if they are still relevant. Also if you have any other suggestions, they would be appreciated. -Phone # above fold line. -A call to action above fold line on each page -An HTML sitemap -Terms & Conditions (supposed to create credibility in Googles eyes) -NAP in the footer of each page -Optimize each page for 1 unique keyword Are these correct and is there anything else that I'm missing?
Content Development | | pharcydeabc0 -
For a consumer facing blog, how often do you recommend updating content to develop good rankings? I understand that it's really dependent upon the niche/competition, but what are some best practices? Content is expensive. Thanks
For a consumer facing blog, how often do you recommend updating content to develop good rankings? I understand that it's really dependent upon the niche/competition, but what are some best practices? Content is expensive. Thanks
Content Development | | CSOD19990