That's the only method I know of deter unqualified clicks, interested to see if anyone else chimes in with some useful nuggets of info on this topic!

Hi,

Have you tried qualifying clicks through meta description and title tag copy? I've had pretty good success using this tactic for local businesses to deter clicks outside of their service area - because a similar problems exists where you can't add negative geographies for where organic results will show.

I'd recommend keeping it on the site. This type of content has a good chance at garnering some quality links, so you don't want to dilute their value by redirecting.

Since your content is very time-relevant, it would be very beneficial to your users to include this information. It could also help with organic long-tail queries, in the case where someone searchers 'fashion trends for summer 2016'. You're currently not providing the date information, so your chances of appearing for that query are much lower than if you had date-published info directly on the page.

Hi Luke,

I've had many clients in the same situation. The approach I typically take is to split up the street address between a Suite A and Suite B (or some similar variation of that). Google is still able to pinpoint the geographic location of the business, but also recognizes that they're not identical.

Hi,

That sounds like a definite candidate for duplicate content issues. A true responsive design only has one set of page elements coded, which then rearrange based on screen size, that's what makes responsive the optimal solution for SEO. Search engines only have to read one code set per page and they know it'll render for most devices. In your case, I believe search engines will view that as a tactic to game the system; one version of the content is essentially cloaked when the other is displayed.

I just ran this query for bvstate URLs indexed for the H&R Block site. Mozbar shows canonical tags with bvstate in them, and Screaming Frog finds no canonical tags at all. There is a deeper issue that is not simply Google ignoring them.

Do you have different examples? The Home Depot link doesn't work when trying to view the actual page on the site. With the Microsoft link, the canonical is working, as the version with the parameter is not indexed in Google, but the canonical version is indexed, which is what I would expect for a canonical that is being obeyed.