I am going to start putting the wrong keywords in. So on a physician site for lipo, my keywords will be: Saw 2, barbequed ribs, Halloween 3, Dexter, cannibals, etc.

Can't wait to see that competitor rank now!

Thanks EGOL!

Well,

Sorry, your understanding is incorrect. Domain authority is just that, an overall value for the domain. So, if you go to a site where the links all come to a home page or the vast majority do, you are going to see a high PA for the home page PA. If that same site has 50 pages with few links you are going to see a lot of PA=1.

So, while the home page is important it does not outweigh the fact that overall the site is not that highly trafficked. This is a reason sites have trouble with conversions of inner pages sometimes.  All the value is placed on the home page and someone then has 500 internal links from that page so it does not even help the inner pages.

Remember this in the search engine world pages are ranked and not sites. So, PA is more important from that point of view.

Hope this clarifies,

Best

AWCthreads

I hate these kinds of discussions ... because I just have to respond. Its as if I have the angel on one side and the devil on the other - move on dude, no, no, say something (you know you have a perfect opinion)... etc.

But, what I find interesting about the post of VC is that it is only meant for one thing: to sell him and his stuff. The "I only did this because my 0 page rank two page sites were outranking my ..." etc.

When he talks about the 6 clients he has with 50 websites, and he says to people like me:  "I’m a huge fan, but what Rand recently advocated on his blog is just…totally misguided the total opposite to what is really working right now." and

"While I can understand that preaching “build good content, focus on growing your brand’ sounds great and it’s what people want to hear, for a HUGE percentage of search phrases, this is just no longer relevant. I just can’t take anyone seriously who mentions these things anymore in 2013"

Really? You can't? What do you take seriously? I have copywriters on staff so you can guess where I fall in the content debate (I did not realize there was one). At the end of the day, any site, any page is subject to one thing that rules the day no matter how super clever you are with SEO: If you answer a query in the meta description and then you give the person who clicked on it exactly what they wanted, you are going to do just fine with ranking at some point and probably some point soon. 
People make statements like this guy does to drive traffic. That is what he is doing. He mentions not using Rand's surname as if he is a stand up guy, but do a non personalized search on Rand and tell me what you come up with. Then do Rand, SEO and tell me. There are so many Rand's in the world...not.

So, let the guy have his few seconds to sell him and his knowledge. The easiest way to sell knowledge is to tear down others. Someone will always listen. So, quit listening to the dummies who say things from the Franklin mint will not appreciate, go by that coin set they just made - you are gonna be rich!!!!

Best

My personal opinion is that you can do either, but I would go with the hyphen.com. The reason for me is simple it is easier to read. That said, you will shortly have other opinions and they will revolve around being spammy. There is no increase or decrease in SEO value and I have yet to see any quantification of the spammy factor and any effect on CTR or conversions. But, I don't think the hyphen will out perform the non hyphen.net. I think all things being equal, they will be equal.

Best

It is really quite a simple answer. In WMT, Google gives you the answers for targeting a specific country. Frankly, Google did not require your server to be in the country you were targeting in 2012... Remember, Google is not saying any of these is the end all or be all of geo targeting. They state clearly each is a signal and each signal has a given weight.

The first indicator if you base it off of what Google says (and your question seems to be anchored by the search behemoth)... ccTLD is the first indicator they mention. Google further states it is a STRONG signal. Next is geo targeting. The fact that there is an option to tell them where you want to target and that it is second would seem to indicate that server location was less relevant than you waving a flag and screaming: Hey Google! Hook me up in Russia please! 
The third (But not last) signal is... server location, but they are very clear about this being not as strong a signal when they state, "Some websites use distributed content delivery networks (CDNs) or are hosted in a country with better webserver infrastructure, so it is not a definitive signal."

And, finally, there are other on page signals that Google can use to determine where you are targeting like phone and addresses on the pages, language, etc. (If your server is in the US, your site is a generic TLD, you have not geo targeted in WMT, and the entire site is written in Urdu, it is likely not going to rank well in Lithuania, but would have the ability to rank in Pakistan or Bangladesh).

Now the winner is ... sorry, YOUR PARTNER. Please by him a nice 5 button, 2000 vintage, Tokaji as a compliment to his SEO prowess...this time.

Best,

Robert

Typically, our SEO questions are around "how to's" and etc. So, to change it up I will ask a business question: What is your biggest selling point when presenting your SEO services to a new client?

In a spirit of transparency, I will tell you mine ahead of time. With PPC, TV, Radio, and Print at some point in time that ad comes to an end. When it ends, that is it. There is no residual from that advertisement - or very minimal at best. With SEO, once you are ranked well and well optimized you continue to get clients for a much longer period of time.

With clients who TV and print, this rings especially true and is easily provable. I can't wait to hear yours.

Luis,

I am going to suggest you find other ways of getting links. Your first line is a major redflag: I am looking for a community eager to exchange links. I believe the folks at Google would see your effort as a scheme to build pagerank... 

Given that I have gone to your site and see you have some decent links and PA/DA, why risk it with taking the easy way out?

Good Luck,

Robert

Assuming it makes navigational sense, I don't think there is a problem. If you have other healthcare solutions beyond just identity, it would make sense.

Hope that helps,

Immanuel

It appears you did not 301 your urls from the old site to the new when you were in Development. Now, you literally have the same url twice. I followed the sitelink for Coffee by Segafredo and landed on Segafredo.com.au/coffee/ see screenshot with Segafredo from sitelink. Then, in a new window, I went to the domain link you provided and added /coffee/ and got the second image.

When you design a new site you need to insure you take care of the url's from the previous so as to maintain the link juice from each. I believe the one with the beans actually has a PA of 36. the new one has a PA of 1. You need this link juice or you will lose all your rankings. EDIT TO ADD EMPHASIS - Do not wait, you need to act now.

You are using IIS and you need to follow the how to's for 301's on an IIS server. You can still fix this. Where is the other site hosted? Do you still have it, the FTP files, etc.?

Let me know and I will give you some direction.

Best, Robert

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