any seo plugin can do that for you, at this point you have 2 options hide the premium content from search engines (BAD IDEA) or optimize all your content for Search engines and redirect the user to a registration area where he/she can sign-up to access de content a good example is thewallstreetjournal
Best posts made by Roman-Delcarmen
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RE: Can I define that one area of my website is a regualr news (no subscription) and the other part of the website is news that only subscribers can read?
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RE: Inputting Schema for Website When Using a Markup Generator
The best way to deal with Schemas is using Tag Manager, the first schemas that you will need to focus are the schemas supported by Google ...Why? because will have an impact on your site performance (from SEO perspective).
Website, Local Business, Articles, Breadcrumbs, Site Logos, Social Profile are almost mandatory you can check the complete list ( Also you can as many schemas as you want )
There many ways to insert schemas on your site, and if you use WordPress there are tons of plugins to do it. But in my opinion, those options are difficult to implement I mean there are plugins for recipes, for local and so on. And if you are serious about your project, you will need to keep consistency in the long run. The other option is to insert it manually which is ok if you have a small website with 20 pages but if you have a website with 500 articles and 50 categories .... well manual option will be a nightmare
So that's why I prefer to work with Tag Manager to implement schemas, I create a tag and the repeat and all the pages that I want and also I don't have to worry of the plugin support
Good Luck
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RE: Several Items in the Organization schema structured file
you can use as many strutured data as you can for google is better
1. Does Google consider both of them? ** R > **Example you have a hotel with schemas for Hotel and Local Business. Google consider both but if you it will show just the data that relevant for the search query
2. Is that OK to have a few Items for one type of schema on the page? **R >**You can include multiple structured data objects on a page, as long as the information is appropriate to that page, and applies to the user-visible content of the page. When you have multiple entities on a page, we recommend that you mark up all entities on that page to help Google algorithms better understand and index your content. For example:
- A recipe page might have text describing the recipe along with an accompanying video. Each of these types should be marked separately with schema.org/Recipe and schema.org/VideoObject respectively.
- A category page listing several different products (or recipes, videos, or any other type). Each entity should be marked up using the relevant schema.org type, such as schema.org/Product for product category pages. Marking up just one category entity from all listed on the page is against our guidelines.
- A video play page might have related videos embedded in a separate section on the page. In this case, mark up the main video as well as the related videos.
For more information
https://developers.google.com/search/docs/guides/intro-structured-data
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RE: "Fake" market research reports killing SEO
Is that company does not have your legal permission you can take actions on that, I have the same issue on the past. First I tried to contact the source without any response at the end a court give us a permission to get those articles down using the hosting companies. Example if a site hosted on HostGator use our brand without our permission I can request Hostgator delete that content usually Hostgator deactivate the site until the content is deleted by the owner
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RE: Use a domain .com.br helps in SERP for Brazil searchs
Hi, Leandro as I see there are several questions in a single one. So this is not a technical question about tag implementation. it's much more than that.
Basically, your main question is how to rank your site.
1 - So the first thing that you need to do, is a research, check where is the competition, how are they performing, where are your opportunities and so on. So with this info, you will know where are the gaps and the right keywords to focus, that means keywords that don't require a huge amount of work to rank. You can do it with Moz, it has a great keyword management tool (Keyword Explorer) also a good Research Tool (Link Explorer)
2 - Build Authority, according to Semrush, Aherfs, and Moz you don't have any link that means that your link-profile does not exist,(basically your site is invisible). The solution for that is launching a link-building/local-citation campaign, right now is almost mandatory for your site. I made a quick research and these are the site where you can start to build local citations in Brazil (keep in mind this just a basic list)
- Google My Business
- Bing Places
- Apple Maps
- TeleListas
- Apontador
- Factual
- Foursquare
- Yelp
- MisterWhat
- Opendi
- Cylex
- HotFrog
- GuiaMais
- Habitissimo.com.br
3 - Work on your technical SEO: Before to start any promotion campaign, first make your site technically perfect. That means you have to improve your site speed, your internal links, your schemas and your on-page (title, descriptions and so on). As I see on a quick audit you have a lot of space to improve. Screamingfrog is by far the best tool for that
Regards and Good Luck
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RE: How to Evaluate Original Domain Authority vs. Recent 'HTTPS' Duplicate for Potential Domain Migration?
There is no a big deal, to avoid duplicate content just make the appropriate redirects, and register both properties on search console the 'http' and 'https' version and then set the right version on this case https.
Go to Search Console > Add a property > https version > Verify
then go Site settings and set the new version of your website, with those simple steps you will have everything up and running. -
RE: Had a local SEO client completely drop off in all rankings...?
Probably has some penalty? what is the situation is this a new client with no visibility, or an actual client who almost disappear from Google.
A Google penalty is a punishment against a website whose content conflicts with the marketing practices enforced by Google. This penalty can come as a result of an update to Google's ranking algorithm, or a manual review that suggests a web page used "black hat" SEO tactics.
Recently Google made an update to the algorithm so you will need to check it is affecting that website.
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RE: Any SEO benefits of adding a Glossary to our website?
Depends on the answers to two questions specific to the site/business in question:
Would a glossary be useful to the customers, prospects, users, etc.?
Is the audience likely to search for definitions of the terminology you use? (The alternative is something they're more likely to refer to while already on the site).
If the answer to both is "yes", then it'd likely be useful to SEO because it addresses demand.An Glossary offers a lot of opportunities that differ from a site map, or even a well thought out hierarchy of pages that can be easy to follow and understand. From a usability stance, they can be a very good idea, especially for a huge site. It can also include concepts that are described on pages in words that may not be used on other pages.
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RE: Why is this site ranked #1 in Google with such a low DA (is DA not important anymore?)
As Egol mentioned the Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). https://moz.com/learn/seo/domain-authority
So is a unit measure created by Moz sometimes can be useful sometimes not and of course, has nothing to do with Google
In the other hands, there are many factors involved in ranking a website such as
On page optimization: meta-tittles, meta descriptions, content length, internal backlinks, website performance, internal backlinks, site structure, schemas and so on.
Off-page: which basically means backlinks but is not that simple of who has more backlinks, but to analyze the backlink profile of website you need to keep in mind the type of the link ( follow or no follow) the anchor text distribution, the content of article where you get the backlink and so on.
You mentioned links from sites like times.com well let me tell you something usually this big sites usually give you a no-follow backlink which for SEO purpose is useless. So if you really need to understand what is happening need to make an in-deep analysis of all do-follow backlinks, all the anchor text, all the on-page and so on.
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RE: How can i solve this redirect chain issue?
if you made a redirection and now you want to edit it or remove it, first you need to know how did you did it.
Let me explain myself
1. If you used the the htaccess file when there is your solution.
2. If you are using wordpress probably you have a plugin to make the directions so you need to check your plugin and see the settings -
RE: GMB Listing Radius for Areas Served
I'm assuming you talk about Service-area on GMB
- Go to your Google My Business account
- Click on Address section.
- In the window that appears, select Yes next to "I deliver goods and services to my customers at their locations."
- Enter your service area information. You can set your service area based on the zip codes or cities that you serve, or on a given area around your location.
- Click Apply.
if the answer were useful don't forget to mark it as a good answer
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RE: Ahrefs Much Higher Than Competitors But Competitors Doing Significantly More Traffic?
So you need to keep in mind that Ahref, Moz, and Semrush use their own algorithm to predict the Search Result on Google, but they are not Google, so all of them are a reference useful but always a reference.
Can you share some of your competitors maybe I can find something that you are missing.
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RE: SEO Troubleshooting? Not ranking in Top 50 for "easy" keyword
Even if you have an easy keyword that does not mean that everything is done
- did you submit your site to google?
- did you create some backlinks using the keywords ?
- did you check your search console to check if there is an error on your site?
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RE: Buying a disused website and using their content - penalty risk?
The answer is very simple, if you want to use the content of other website, and you are the owner just need to use Rel="canonical"
The process for dealing with duplicate content is to use the rel=canonical attribute. This tells search engines that a given page should be treated as though it were a copy of a specified URL, and all of the links, content metrics, and "ranking power" that search engines apply to this page should actually be credited to the specified URL.
The rel=canonical attribute should be added to the HTML head of each duplicate version of a page, with the "URL OF ORIGINAL PAGE" portion above replaced by a link to the original (canonical) page. (Make sure you keep the quotation marks.) The attribute passes roughly the same amount of link equity (ranking power) as a 301 redirect, and, because it's implemented at the page (instead of server) level, often takes less development time to implement.
Regards
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RE: Keyword keyword rank checker
Are you talking about of On-page Grader? Moz Pro > On-Page Grader. Also, you can check Moz Pro > Campaigns > Page Optimization
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RE: Image Sitemap
Yoast SEO offer a basic solution for image sitemap (if you are using wordpress of course) another solution could be screamingfrog it can create a complete sitemap of all your images https://www.screamingfrog.co.uk/xml-sitemap-generator/
this another option for wordpress https://es.wordpress.org/plugins/advanced-image-sitemap/
genral use option (not free) https://www.xml-sitemaps.com/standalone-google-sitemap-generator.html
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RE: Potential issue: Page design might look like keyword stuffing to a web crawler
As long as you don't use that text inside a header, link, or some relevant piece of content you don't have to worry about it. As I understand h1 is the main factor of Google to determine the main keyword of a specific page.
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RE: How to defined the most important keyword for YouTube Video Effects
This is how is going to look like your page
Your Tittle : Primary Keyword / Sencondary Keyword / Brand Keyword
Your Description : Lorem ipsum dolor Primary Keyword sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
You need to make a keyword research and the first place to search is in your own search console
Go to your > Search Console > Search Queries this are the keyword that people use to find your site
Then you you have a starting point.
In your case you have just one keyword "tooltip jquery" and your position is 95
'
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RE: Paying for Reviews Penalty?
In 2016 Google sent out a batch of new manual penalty notices that mostly hit bloggers. Bloggers were penalized for accepting free products in exchange for a review with a link to merchant’s website or accepting paid reviews with such links.
It’s a well known fact for years now that Google doesn’t like to see paid reviews or reviews paid through free product or free service pass PageRank.
Online stores who were buying lots of links that pass PageRank would get hit by a manual penalty or even worse, by the Penguin algorithm.
Google now decided to focus on those who enable merchants to get such links – the bloggers. So Google sent out manual penalties to bloggers who didn’t listen to this guideline.
Impact can be both positive and negative, depending on how good you were in obeying Google’s guidelines in past. Till now, if you only obtained a few links with this method where you give a free product or pay for review to a blogger, Google would be unable to figure out that you’re doing something wrong on a massive scale and you wouldn’t get penalized in any way.
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RE: Content in Accordion doesn't rank as well as Content in Text box?
Google will not treat content that is concealed behind tabs, accordions, or any other element where JavaScript is used to reveal content, in the same way as content that is visible as standard. However, it will still be indexed, so pages may rank for search phrases related to content contained within the hidden sections.
Why does Google devalue hidden content?
Google’s focus is on ensuring that the user experience within its search results is as good as possible. If the algorithm gave full weight to content hidden using JavaScript, this could be compromised.
For example, say a user searches for a term that is matched on a page but only in the hidden section. The user then clicks the search result to go through to that page but can’t immediately see the information they’re looking for because it’s hidden. They give up and return to the search results or head to another website.
This, in Google’s assessment, would not be a high quality user experience and the content within the hidden sections is therefore down-weighted.
In Summary
- Hiding content within tabs, accordions, or other elements that rely on JavaScript to reveal it to users is likely to be treated differently by Google, and assigned far less importance
- Websites, therefore, must take a considered approach and use this method only to hide content that is of secondary importance to the primary topic of the page, or that covers related topics
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RE: What should my main sitemap URL be?
Yes there is no problem with that, in fact redirect to a list of sitemaps, you can make the test
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RE: Why is the Moz tool bar page analysis saying my website is from Romania when we are in the United States?
Really weird you are right it shows a country flag (Rumania) but your code is fine
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RE: Duplicate Content from Wordpress Template
There several way to manage this problem, and all depends of the source of the problem. So let me explain my point and you can see which solution is the right for your case.
Causes for duplicate content
1. URL variations
example:
www.widgets.com/blue-widgets?color=blue is a duplicate of www.widgets.com/blue-widgets2. HTTP vs. HTTPS or WWW vs. non-WWW pages
If your site has separate versions at "www.site.com" and "site.com" (with and without the "www" prefix), and the same content lives at both versions, you've effectively created duplicates of each of those pages. The same applies to sites that maintain versions at both http:// and https://. If both versions of a page are live and visible to search engines, you may run into a duplicate content issue.3. Scraped or copied content
Content includes not only blog posts or editorial content, but also product information pages. Scrapers republishing your blog content on their own sites may be a more familiar source of duplicate content, but there's a common problem for e-commerce sites, as well: product information. If many different websites sell the same items, and they all use the manufacturer's descriptions of those items, identical content winds up in multiple locations across the web.How to fix duplicate content issues
Fixing duplicate content issues all comes down to the same central idea: specifying which of the duplicates is the "correct" one.Whenever content on a site can be found at multiple URLs, it should be canonicalized for search engines. Let's go over the three main ways to do this: Using a 301 redirect to the correct URL, the rel=canonical attribute, or using the parameter handling tool in Google Search Console.
SOLUTIONS
301 redirect
In many cases, the best way to combat duplicate content is to set up a 301 redirect from the "duplicate" page to the original content page.
Rel="canonical"
Another option for dealing with duplicate content is to use the rel=canonical attribute. This tells search engines that a given page should be treated as though it were a copy of a specified URL, and all of the links, content metrics, and "ranking power" that search engines apply to this page should actually be credited to the specified URL.
Meta Robots Noindex
One meta tag that can be particularly useful in dealing with duplicate content is meta robots, when used with the values "noindex, follow." Commonly called Meta Noindex,Follow and technically known as content=”noindex,follow” this meta robots tag can be added to the HTML head of each individual page that should be excluded from a search engine's index.
**IN SUMMARY **
There are many option to deal with this problem, if you are running wordpress you can use the SEO yoast plugin to mark as a NO INDEX the pages that you want to exclude another alternative can be use some redirect plugin and redirect the wrong pages to the right pages or even you can use your htaccess file to modify your redireccions. As you mention much of the problem might be caused for dummy content pages so the firts step could be identify those pages, create a list and then you can redirect or exclude those pages. Make sure that you have been properly the site settings of your site www and non www version
for more information you check this links
https://www.shoutmeloud.com/wordpress-duplicate-content-problems-fixes.html
https://moz.com/learn/seo/duplicate-content
https://yoast.com/duplicate-content/ -
RE: Can you disallow links via Search Console?
Disavow backlinks
First, you’ll need to download a list of links to your site. Next, you’ll create a file containing only the links you want to disavow, and upload this to Google.
Download links to your site
- Choose the site you want on the Search Console home page.
- On the Dashboard, click Search Traffic, and then click Links to Your Site.
- Under Who links the most, click More.
- Click Download more sample links. If you click Download latest links, you'll see dates as well.
Note: When looking at the links to your site in Search Console, you may want to verify both the www and the non-www version of your domain in your Search Console account. To Google, these are entirely different sites.
Upload a list of links to disavow
- Go to the disavow links tool page.
- Select your website.
- Click Disavow links.
- Click Choose file.
Source
Search Console Help -
RE: Events Schema
If you have a wordpress website this will help you a lot.
https://wordpress.org/plugins/all-in-one-schemaorg-rich-snippets/
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RE: Sitemaps:
Depends on how you have set up your website, I will assume that you use Bootstrap on AMP, so if the tag is used to trigger some elements or hide others based on the users device maybe is not a good idea to touch it.
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RE: Should we use a separate domain for franchise recruitment?
In your case there is no right or wrong way. All depends on your strategy and your budget. You can use a subdomain franchise.yourwebsite.com or a categoty yourwebsite.com/franchise in my opinion there's no a big difference.
As example you can check the Amazon's website on the footer you can check a variety of services of amazon that are related with their business but not with store (there is a mix of subdomain and internal pages)
Make Money with Us
Sell on Amazon
Sell Your Services on Amazon
Sell on Amazon Business
Sell Your Apps on Amazon
Become an Affiliate
Advertise Your Products
Self-Publish with Us
Become an Amazon VendorBut as we know, you are not Amazon and your budget is not unlimited
like Amazon's Budget.On that case, if you have the people to rank a site as soon as posible (Create the content, make a linkbuild, optimize your page) just do it. In the other hand you can use what you already have (website) and make it grow.
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RE: Purchasing and rebranding practice with bad reviews
My advice :
Close the old account then open a new one in the using the same location, if the dashboard does not allow you to mark the new location, then you can request a call to verify manually, someone from Google will call you and then you can explain your case to them. Normally you don't too many problems, they will ask you for your legal documents or any other method to verify you are telling the truth.
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RE: Sitemaps:
Google uses XML schemas to define the elements and attributes that can appear in your Sitemap file. A Sitemap may contain both core Sitemap elements and elements specific to Mobile.
So it defines which elements are tagged for mobiles
If my answer were useful don't forget to mark it as a good answer
Cheers -
RE: Ranking for a brand term with "&" (and) in the name?
jajajaja thank you james wolff I will take as a recognize
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RE: Optimize for separate words or combined word.
I will talk just about my experience.
At this point when I have to launch an seo campaign, I don't use themes over keywords.
I will use an example. phen375 is weight loss pill that I have to promoteSo I select a theme > phen375 pills, phen375 diet pills, phen375 reviews
So using this theme I select the most relant keywors (with most traffic) and then I launch the campaing.So talking about your question when I'm optimizing a post usually the sencodary keyword is a synonimus of the main keyword.
In fact if you use Yoast SEO (Premium Version) allows you optimize a post with up to 5 keywords per post. But the Yoast team suggest to use related keywords.
Conclusion
IF THOSE 2 KEYWORDS ARE RELATED, THEN YOU CAN DO IT. IF NOT IS THE CASE JUST USE THE KEYWORDS MOST RELEVANT TO YOUR AUDIENCE.NOTES. if you made the research about those keywords, and you determinate differents result that google serves for every keywords you wil notice the most important thing the "search intent"
So ask your self .....are those keywords related with the "search intent"
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The best Certification for Marketers
I have been working on Digital Marketing for long time ago,
most of the knowledge that I have I learned by myself, researching, testing, asking, participating in communities like this one.But is time to go up to next level. Im not a Guru but definitely I'm not a newbie and I have been looking for the best, course and certfications on this fields
Some ones are mandatory
- Google Analytics > Data Analytics
- Facebook Blue Print > Data Analytics
- Google Adwords > PPC
But I'm looking for an Independent Organization who can validate my knowledge, time ago I read on Envato
"6 Professional Certifications for Freelancers", The American Marketing Association (AMA)
is that type of independent source.The OMPC look the same as AMA and then a lot of question comes to my mind
And I want to hear opinions of others marketers about it?
Are they relevant?
Which has better recognition?
The people (who can hire me) will see useful those Certifications?As I see I have to invest money, time and a lot of effor so I wonder to know
which one is the best option. -
RE: Non Published Wordpress Pages
First Question
Is there any negative SEO consequences from having too many pages private or not published?As long as you setup the hidden content as a "no index"
you will not have any problem.If your are using worpress and Yoast SEO plugin,
you should set up all the articles and post
that you want to hide properly. What that means?
Means that if you did no set the content as "No Index" and "No Follow"
Im pretty sure Google is indexing dummy content
of your websiteGo to your articles a set this parameters
- Meta robots index - No index
- Meta robots follow - No follow
So you need to make sure the Search Engine
is not indexing irrelevant content.How can you do that?
it is very simple you just use a basic search operaror (write on your browser)site:www.yoursite.com (Search Operator) > There are many useful tricks
This will show you how many pages you have indexed on Google
Example if you have 10 useful pages and 20 dummy content pages of course it will hurt your SEO.So to make sure, go to your Search Console > Google Index > Remove URL and remove those pages that you want to hide or delele.
Talking about the second question (speed)
Nowaday the speed has become in a relevant factor on SEO,
that is the main reason for the existence of Google AMP, the next year Google will replace
the destop search results by mobile search results (mobile first)
and on mobiles speed it really matters.If my answer were useful don't forget to mark it as a good answer
Cheers -
RE: Fetch & Render
Can you explain better which is the problem?
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RE: Ranking impact: Traffic in website pages vs sub directory vs sub domain
1) Will this traffic be counted as traffic in main website as per Google?
Depends "blog.yourwebsite.com" is not the same "yourwebsite.com/blog/" the first will count for Google as a different website. In fact you can check it on Google Analytics you can create 2 tracking codes and you will see that there is no relation betwen the 2 websites. In the other hands the sencond option "yourwebsite.com/blog/" will count as an internal page so all the traffic generated by the blog will count for the website. In my case I use subdomains for Landing Pages such as "promotions.mywebsite.com" to avoid orphan pages errors and "mywebsite.com/blog/" to generate and rank content2) Traffic increase in main website really an ranking factor?
It’s confirmed that Google uses data from Google Chrome to determine whether or not people visit a site (and how often). Sites with lots of _dir_ect traffic are likely higher quality than sites that get very little direct traffic. But this not 100% True. I have several websites with thousand of visits per day generated by ads networks, affiliate networks and they doesnt have a good rank.....Yeah I know sounds contradictory? the point is that those websites were builded for make money, and drive sales or leads, not for SEO.This are the Most Important Ranking Factors, According to SEO Industry Studies
- Content
- Backlinks
- Mobile-First User Experience
- Other Technical Factors
3) Will the "brand + topic" related keywords' traffic is more for a website; will it ranking improves even for "topic keywords"?
In my experience google classify by content or topic not just for keyword, as an example I will mention one of my websites, a product named phen375, is weight loss pill, normally an affiliate create a post or article to promote it, usually the create somethig like "definitive guide about phen375" or "truth about phen375" and this affiliate is ranked in first place with keywords like "phen375", "phen375 reviews", or "how to take phen375" .....Why? because Google always try to define the intention of the users and if a website meet that intention then Google rank that website. How? the affiliate made I really good job creating an article that meets those criteria. Create Links, Onpage Optimization, Good Content ect ect ect
Sources
https://www.searchenginejournal.com/4-important-ranking-factors-according-seo-industry-studies/184619/
https://backlinko.com/google-ranking-factors -
Does anyone have experience with Simplilearn?
I want to hear the opinion of other Marketers
My main goal is found a place where I can get an integral knowledge, not just SEO or PPC or whatever.
Simplilearn offers a Master Program called "Digital Marketing Specialist"
Which cover this areas- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC)
- Advanced Social Media
But also they have available other related topics such as
- Email Marketing
- Conversion Rate Optimization
I know there are some ones that are mandatory and FREE
and for me this are not a big deal, because all the documentation
is available for everyoneGoogle Analytics > Data Analytics
Facebook Blue Print > Data Analytics
Google Adwords > PPC
Bing > PPCI will make the certifciation
But Im looking for something with better level
Such as "Integreted Marketing Campaign" - Advanced Web Analytics
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RE: Setting up hreflang tags
The order of the of the tag is not relevant as long you follow the rules for region, language, or country The link will need to have the "rel", "href" "hreflang" tags. So if you put the href before or after "hreflang" is not relevant.
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RE: Website Snippet Update in Search Console?
Fist you need to check this tools
If you see that your info is not updated you need to submit your site to google and bing
Go to your search console > track > fetch and render (You need to do it for mobile and desktop)
Check if there are any issues
- tracking errors
- robots.txt
- sitemaps
Another good alternative is resubmitted you sitemap
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RE: What does it mean to build a 'good' website.
I am completely agree with you, Kevin
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RE: How to remove number of products in your Google SERP?
As I see this is the snippet of your inventory, so depends on how is setup your website and the markup of the cms that you are using. A simple was is change the ID or CLASS of that content
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RE: Does paid search get more traffic compare to organic search now?
Does paid search get more traffic compared to organic search now? depends on your budget and your ROI, the faster way to get traffic is paid search if you select this option you need to think about Optimization, Optimization and again Optimization, optimize ads, keywords, ads groups, audience, landing pages etc. This is the key, between a successful campaign and simply burn your money.
These resources are really useful for that
But trust me a Good Outreach campaign can boost your sale and audience in a way that PPC can not do. "Justin Howard" the founder of Sprout spent a year making guest posting even before he launch his website and get 50K subscribers just with outreachh.
So there is no right way all depends on your strategy.
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RE: Schema Markup for property list
Google Tag Manager is a tool which can easily add scripts or pieces of code to a page.
You can use Google Tag Manager to implement Google Analytics and create, for instance, events.There are several advantages to using Google Tag Manager to implement structured data. The most important one is that it allows you to generate tags, triggers, and variables, which means that you can apply the same code again and again on different pages. In the end, this will save you a lot of work. Google Tag Manager also features a preview mode, which allows you to check whether you successfully implemented your data immediately.
For more information
- https://searchengineland.com/add-schema-markup-site-using-google-tag-manager-272516
- https://yoast.com/structured-data-google-tag-manager/
- https://moz.com/blog/using-google-tag-manager-to-dynamically-generate-schema-org-json-ld-tags
I usually use GTM+Schemas and it works for me. If you have to implement it manually on a small website its ok. But in a website with 5000 listing pages, well, in my opinion, does not make sense.