Rankings plummeted... whhhaaaa!
-
Hey all,
I just came on as the SEO Specialist for an Ecommerce site a few months ago and have been working quite hard on getting things in order with the site's architecture, dup content, backlinking etc. Last week we made the move from 3 subdomains of a top level domain to subdirectories as the content/products are too much alike to be running subdomains. The way it's working now is when a request comes in to the old subdomain, the redirect to the subdirectory is happening at the htaccess file with a permanent 301.
That said, I got our SEOmoz ranking report today and we have plummeted all over the place keyword ranking wise. I am quite sure that it's due to the change in architecture that happened last week... but what do you all think? I would be appreciative of any advice or thoughts from the SEOmoz community.
Much thanks!
-
If you 301ed last week there may be some normal instability in your rankings... but should recover soon.
Just to be sure that you didn't screw up go out and look at some of your old URLs to be sure that redirects are working properly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Added Schema and Rankings Went Down
Hello - We launched a schema plugin for our WordPress site to make our blog seen as articles and main page as an organization. The day after, we saw a dramatic decrease in Keyword rankings but our website health improved with Google. Any thoughts on what could be causing this?
Technical SEO | | Erin_IAN0 -
Ranking dropped after domain change
Dear Moz Community, first of all excuse my bad english, i am from europe and my english is not the best 😉
Technical SEO | | domiji
I use Moz Analytics for several days and try to figure out why our "main keyword" totally dropped after our domain change. We started this year with a new company name and a new domain. Our old domain was dp-hochzeitsfotograf.de and the main keyword we try to rank for was "hochzeitsfotograf" which means "wedding photographer" here in Germany. Last summer we reached position 1 and short before our domain change we still ranked on position 6. We register the domain change in google webmaster tools and redirect all urls via 301 redirect to the new domain. Our new domain name is yourheyday.de and all rankings adopted pretty good except our main keyword (now position 62) which could break our neck the next few month. I would be so so happy and really appreciate if anyone of you have an advise for us. Thanks and many greetings from europe
Dominik0 -
Why did I lose my Page 1 ranking for my main term?
My site is http://www.killthezombies.com. I have historically ranked on page 1 for the term "zombie games" up until the beginning of 2012, since my site was launched in 2008. Now I am not in the top 100 at all, since Panda. Over the last year, I've tried many things to answer and solve this problem. I've cleaned up onsite issues, and I've tried to be more active in link building since I historically allowed my users to build links organically. While I don't expect to rank #1, since many of my competitors have the term "zombie games" in their domain, and they are far more aggressive on backlink building than I am, I do not understand why my domain is not even in the top 100. It's clear I used to rank, and that Bing and DuckDuckGo still think KillTheZombies.com belongs on page 1. I have reached out to Google to see if I've been penalized, and they actually got back to me to say I have not been. Google Webmaster Tools shows no crawl issues or warnings. I have many #1 rankings for terms like "zombie killing games", "kill zombies", etc. Does Google now think my site is about "kill the zombies" and somehow not about "zombie games", which is clearly my subject matter and something I've optimized for?
Technical SEO | | webkrew-889150 -
Internal Wordpress blog ranked and not the main page
hello www.mysite.com/blog is ranked higher than www,mysite.com. i am trying to find the reason for the blog to rank higher which is not my goal. the blog reached the second page and the main domain is no where to be found. is there anything on Wordpress setup that may cause this? thanks
Technical SEO | | ciznerguy0 -
Why my ranking on google just disappeared
I have my website ranked on page one probably in top 6, but all of a sudden around 3-4 months before my website just disappeared for that keyword. Any suggestions? Keyword: Brass rod, brass rods webpage url: www.jayjalaramext.com/brass-rods/ and the website itself www.jayjalaramext.com Is it over optimized? or optimized more often which lead to bad history? or any panda or penguing effect ? Waiting for the suggestions.
Technical SEO | | HirenKhambhayta0 -
Could you give me some advice to be ranked first
hi everyone, i need some advice; i'm trying to get first in the organic result for the keyword "poltrona frau brescia" in google italy, i list below the latest action i've been taken on my site ( http://poltronafraubrescia.zenucchi.it 😞 i've just added the site into some directories i've just recived some inbound link from a few sites with the anchor text "poltrona frau brescia" i wrote some press release that links to the site i created a google plus profile i created a google places profile linked to the google plus too actually i don't see the page authority going up but the authority is the same as the domain in wich the site is located. my goal is to rank first, now the first position is owned by a site with no autorithy but with the exact keyword matching in the domain. please gays give me some advice to get concrete results, only just a couple of things to follow... it seems a little bit strage for you but i'm having some troubles with this aim.... thanks a lot, Guido
Technical SEO | | guidoboem0 -
Ranking Implications due to Altering Page Names
I'm working on a very large (over 2500 pages), very old website (with pages created in the late 90s). The structure of the site is a mess (it still shows subtle sings of Frontpage!). We are trying to move to a more uniform, dynamic solution. My question is: what sort of implication will there be on search rankings if we implement 301 redirects from the very old pages (that are poorly named) to new pages which follow a uniform pattern. Some of these pages have external links pointing to them and others (most) just have internal links pointing to them which will be adjusted to the new urls. Does the age of the page have a significant implication on rankings? Is there a better way to this than 301 redirects? Thanks for the help
Technical SEO | | Bartell0 -
What has to be changed to improve rank?
What has to be changed to improve rank? We had "hip hop jewelry" keyword for a while, position 4. All of the sudden it dropped for position 6 and never went back. We did some on page optimization and got couple of links here and there... but so far we still at position 6. Please suggest us what has to be done?
Technical SEO | | DiamondJewelryEmpire0