What are some good organizations an SEO company can join that are strong trust signals?
-
We are working on a website redesign, and want to prominently include some trust signals that help people feel comfortable with us. We're including logos of a few places we've guest posted, and also the BBB and local chamber of commerce.
Do you have any other ideas on logos we can include that are good trust signals? Any associations or organizations we could join?
We are a trustworthy company, we just want a way to communicate that visually, and it seems organization seals and logos are the way to go.
Thanks!
-
I agree, BBB is a definite must. $400 is peanuts for that seal on your website and the trust it builds for you in a user's unconscious mind.
-
We do have a couple of clients that would look good there, yes - we'll see who's permission we have to put there. Thanks
-
Hadn't heard of SEMPO before, look cool - thanks! Also didn't think about the Google & Bing seals, we'll have to get those.
-
Good idea on the Authorize.net seal. We have an Authorize.net account, but didn't think to use it as a trust symbol. Now that I look at the seal, it looks pretty good and will probably be a nice addition to that section - thanks!
-
Thank you, Todd!
-
We use the BBB, personally I love it. Spending $400.00 is a small price for more trust on a site.
-
We use the "Authorize Verified Merchant" as a trust logo..... plus you can put up something like.... 45,000 satisfied customers in 2011.
I have been thinking about BBB because it would give me a trust logo and a link from their site to mine. The cost is about $400. Anbody have any strong opinions on BBB?
-
I would see about adding some secure logos via Verisign or McAfee.
And do you have any well know brand names you could display as clients?
-
SEMPO would be a good start. Add into that things like Google Adwords, Google Analytics and Bing AdCenter certifications
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
EMD's How much should you offer for a good one?
Hi Everyone, I am launching out into an e-commerce site and I am looking at purchasing an EMD as my brand. The brand of product I am selling is different "brand" but the e-commerce brand I will be building will be for a three word keyword that is competitive and gets great traffic. My questions are these: 1. Is an EMD worth it? The asking price is $42k for a site that is a keyword that gets 60k searches per month. 2. How much should offer without being rude to the seller? 3. The $42k represents a significant portion of my start up cash. Forget converting, (that will be an ongoing tweak that I am committed to perform) will a good EMD help brand the site and drive the traffic? My thinking is that with social media and ppc you could burn through that money and not be any further ahead. Thanks a ton in advance for the weigh in. Happy Holidays everyone. Gary
Industry News | | gdavey1 -
SEO Guidelines for Partner Links
We decided to follow an aggressive strategy with cross linking. We have cross linked all all the 6 different brands just above the header of a News Portal. You could see what i mean here www.in.gr
Industry News | | DOLdatacenter
Do you think that i should enable the nofollow so as not to get penalized by Google. We tend to use the same cross network linking scheme (in the header) for all branded sites. Google’s guidance on link schemes doesn’t specifically address these types of partner links, which don’t really fit the mold for “excessive link exchanging.” Thoughts appreciated.0 -
SEO Services for small business
Hi all, Apologies first of all if someone in the forum already posted this question. We are a small business in the UK looking for a proven SEO service. Can someone please advise. Thank you! note: we are using Volusion ecommerce platform for our online shop. The SEO service provider doesn;t have to be based in the UK.
Industry News | | haveahobby1 -
What are other SEO's calling themselves now?
I am piggy backing off of Rand's latest Whiteboard Friday: http://www.seomoz.org/blog/why-we-cant-just-be-seos-anymore-whiteboard-friday (It is an awesome post if you haven't checked it out yet.) I just want to hear some feedback from other industry professionals. Have you started defining/communicating your business as more than just, I do SEO? If so, what are you calling yourselves now and why? How has that been working out for you?
Industry News | | VentaMarketing1 -
Small Business SEO Recommendations
I work for a company that manages websites for several hundred small businesses. We do a good job with on-site optimization but don't do any link building for our clients. Occasionally, clients are in desperate need of links and ask us for recommendations. I've had a tough time finding a balance between quality consultants and affordable prices. I understand that link building campaigns, in general, carry a hefty price tag, but of our clients can't afford any of the big name agencies. We've also had a few of our clients get burned recently by bad link building and I don't want to point them in the wrong direction. Does anyone have any recommendations for companies or freelance consultants that do good work without breaking the bank? Thanks! Tim
Industry News | | TimKelsey1 -
What's a good host for wordpress?
I've been using A2Hosting.com for a few years and am looking for something more reliable and better tech support. I've looked at WP Engine, but would like something less expensive or someone to convince me that it's worth the cost I have 10 domains using Wordpress (clients sites) that need hosting. What are your recommendations, and what would be the ideal set up?
Industry News | | WilliamCarr0 -
How can you change 'Google related searches'?
I am having problems for a few clients where google is suggesting negative related searches. I have had success getting Google suggestion (auto-complete) to suggest the keywords we want to be associated with the brand but the 'Searches Related to....' at the bottom of the search page is a big problem. Many of the terms are negative of sometimes defamatory and have absolutely not relevance to the brand. Even upon clicking on the related searches the pages Google displays are about other businesses. Can anyone suggest how to teach Google these term are irrelevant or any other suggestions as to how to remove them?
Industry News | | skehoe0 -
What is the SEO term for Tree Search Engine results when we lookup for a company?
Hi Folks, I have a newbie question: When I do a Google search for: SEOmoz i get a SERP for SEOmoz in a form of a Tree, on the other hand if I search another company, let's say PAF.ca I get individual page results on google. Question is: What is the difference between the two, and how do we usually ask Google to display results of a Company name in the form of a tree or Main Category with Subpages in the SERP when looking for that company name. For my Visual Friends, Please find attached a Print screens that could explain my question a bit more. eAQpw.jpg
Industry News | | Motrd0