Suggestion for E commerce Site
-
Hi !
We own a E-commerce Store. we have forum and blog & video too.
like:- blog.store.com
Now to make it more content rich planning for Q & A on it. Do you think building one more sub-domain (answers.store.com ) is good or Folder (store.com/answers) or should use forum for this.
Actually we are selling cosmetics and on chat people asking us many questions. we want to use those question as content.
I'm not sure how we should manage it.
Thanks
-
#1 - I haven't seen a guide that specific, but http://www.seomoz.org/blog/down-and-dirty-write-your-own-url-rewrite should be helpful
#2 - you can move whenever you'd like, but if you're worried about Panda, I'd be careful and make sure that all the pages on your site are unique and highly valuable to visitors. Google's got some pretty sophisticated algorithms to figure that stuff out. You might want to try http://www.seomoz.org/blog/replicate-googles-panda-questionnaire-whiteboard-friday
You're correct that if you get hit by Panda, having subdomains may help insulate the main domain from the penalty. But long term, you should be aiming for maximum benefit and not just protection. If you do things right, you won't need to worry about Panda.
-
1. Is there any SEO guide of moving. subdomains to subfolders?
2.Rand do u think it's ok to move subdomains to folders now? as we are building content on them from long like 8 months.
this is blog link:- http://tinyurl.com/7cs8e8y
this is forum link - http://tinyurl.com/6pt33dv
this is store link - http://tinyurl.com/c388mjz
I hope you will able to see how much content we made so far.
Suggest me keeping long term things in mind. Link in panda update google killed many thin content sites and many forums has thin content and if google ll consider our forum link this can kill our root domain as forum is on root domain ( exp: store.com/forum ) but in other case ll kill subdomain ( exp:- forum.store.com ) but if ll go with 2nd option our root which is store is safe !!!
am i right?
Thanks
-
Yes! I'd agree with Andy, Justin and Safor. Moving off subdomains to subfolders can be a potential big win due to how Google handles authority on and across subdomains.
-
Do u think i should move my subdomains to to folders?
like blog.store.com to store.com/blog
forum.store.com to store.com/forum
it's 6-7 months old.
actually i did this keep one thing in mind if in future google ll think on forum or blog content is thin. google ll penelized only subdomains not our store..
What you think...
If Rand can help me here.. in planning.
-
Definitely not the sub domain. Assuming you're adding content to help rank well for additional phrases and to improve your sites authority this is best done using subfolders i.e. store.com/answers. You'll get more link juice to those pages keeping them on the root domain. Also any links you get to these new pages benefit the whole root domain i.e. store.com, which isnt the case with links to a sub domain.
-
Agree with Safor
Here is a blog from Rand on this subject, its a couple years old but still valid
http://www.seomoz.org/blog/understanding-root-domains-subdomains-vs-subfolders-microsites
Hope that helps
-
It's better folder than subdomain. Google often looks subdomains like other sites. And we have made some test with subdomains vs. folders, in our landing pages, and landing content in folder (named with keyword), ranks better than the same landing page in a subdomain (named with keyword).
I hope this can help you
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Franchise-Like Duplicate Sites
I know that ideally businesses that operate as franchises should have 1 site with separate location pages. However, I have a slightly different issue. Each location is owned by a different parent company, and named accordingly. For example, there is "Location by XYZ Company" and "Location by ABC Company." In addition, each location, while carrying similar products, does not carry the same exact products and brands. So my question is how would you go about writing the content for each of these sites, keeping the same tone but avoiding duplicate content?
Content Development | | GavinAdv1 -
B2b services site, deep long tail services or flat and broad
Hi all, i have a small internet agency with services in several area's.
Content Development | | mdkay
Currently i structud my services in 2 different area's.
General services and specialized products with services underneath. like so:
domain.com/services
domain.com/services/service1
domain.com/services/service2
and so on. domain.com/product
domain.com/product/service1
domain.com/product/service2 domain.com/product2
domain.com/product2/service1
domain.com/product2/service2 But now im thinking of create loads of different services i provide,
there are some overlapping content of course, but all services are still individual.
But i can write a lot of unique content about all the services. But is it smarter to make just a few big pages with the services more bundled.
Or really long tail. Now i have around 15 services pages.
when i make it a lot deeper im talking about 40 pages. Currently my complete website is around 35 pages.0 -
Would it be smart to have 2 different blogs on our site?
I run Wick Video - where we make animated videos for businesses. We are toying around with making blog/video content geared toward marketers, _and _creating blogs/tutorials geared toward designers and animators. Since it's two totally different groups, we've had the idea of making two separate blogs. Is that a good idea? Any websites currently doing this well?
Content Development | | WickVideo0 -
I want to remove some pages from my site with PR, what should I do with traffic?
I have a section of a site that I want to remove. It has a main page linked from the nav menu, and a half dozen subpages under that. The pages get some traffic and have ranks up to PR3, which is what my site's home page is. I'm no longer want to do these pages as they require tremendous upkeep and I'm not interested in keeping them going. So, I know if I just remove these pages and that's all, I'm going to pay for it somewhere with Google. What else should I do? I do't really have similar pages to direct them too.
Content Development | | bizzer0 -
Can having similar content on my company's two sites hurt our rankings?
We have a very successful website that has been up for a number of years (www.comellaortho.com). We rank high in the natural rankings for that site. A few months ago, we started seeing patients in another nearby city. I purchased a new domain name, www.dansvilleortho.com, and had our web company duplicate the website under the new domain name. The reality is that the content on these two sites are nearly identical. Some of the pages are different; for example, there are fewer pages on the new site. But the pages that do exist are nearly identical. My question is: Can having similar content on my company's two sites hurt our rankings? Based on what I've read thus far, I believe the answer is "Yes". However, I'm curious how bad this may hurt us. I'm not as worried about the new site (dansvilleortho.com) because our competition in that city is slim to none. But I AM worried about harming the original site/business (comellaortho.com). Which site(s) rankings may be affected by this, and if so, how bad? Thank you.
Content Development | | comellortho0 -
Mobile Sites / Useragent detection
I've got a question about how search engines declare that they're mobile browsers... Our website is based on wordpress, and uses the caching plugin W3TC to send a different site template to mobile useragents - i believe from the HTTP useragent string; (the same content is served on every page whether it's a desktop or mobile - just different themes). After having this mobile site online for a few months, we're a little confused as to why google still shows the instant preview of the desktop version for mobile users, and it doesn't show the little mobile phone icon in our SERPs for mobile devices (it's as if it doesn't realise the mobile site exists). I was reading today that the "old" method of serving different content based on the browser is to use the HTTP useragent string; and there's a "new" object checking method which is more robust (although I can't find a lot of information about it). Can anyone explain the "new" method? Would this be the reason that google is so far ignorant of our mobile site?
Content Development | | AlecPR0 -
What are the advantages/disadvantages of a blog residing on a website as opposed to free-standing and linked to site
I have a cleint with a web site and with 3 freestanding wordpress blogs - should we be housing those blogs on the site? should we combine them (its an insurance compnay with several business units). thanks
Content Development | | thirsty30 -
Building Content on E-Commerce Store
Hey guys, In 2011 it seems more and more important to build great content on your website to help SERP rankings. With an E-Commerce store what is the best way to add content? Would using the blog and adding related blog articles related to the product work and internally linking the anchor text to the specific product page? Obviously it would be more beneficial to rank the specific product page so wouldn't this method take away from those efforts? Or do we bank on being able to channel the visitor from the blog to the product page? Thanks Jason
Content Development | | mediapoint0