Best Social Sharing Platform for B2b sites
-
Guess that title of the question says it all. What is the best social platform for dull b2b sites? The kind of content that you wouldn't want to share with your friends and family.... Not that type of content before anyone gets the wrong idea
-
Result!
-
Thanks Mat, you have actually given me a great idea for an article.
-
I've just watched a stunning video about how to de-rag a pump in 2.5 mins! OK - I'll admit you've got a challenge on your hands.
I'll assume for a moment that a link based piece that focuses on all the innuendo surrounding pump deragging is out of the question. However I can't help think that there is a slightly naughty tumblr to be had here pulling off some meme type images.
The video I just watched seemed to be based entirely on the sales pitch of speed. Is that something that you could do an interesting thing around? Maybe a video of a deragging race? Or one of someone deragging a pump in less time than it takes to boil a kettle (ending with them sitting down for a cup of tea to underline the time saving).
Probably not quite right - but it shows that dull topics don't have to be presented in a dull way.
-
Thanks Mat. Maybe I was approaching the question the wrong way round. I should make the dull content more interesting rather than trying to promote dull content.
If you're interested Google 'pump de-ragging' this is the kind of $£** I have to deal with.
btw: FollowerWonk is a great tool.
-
I know it's easier said then done, but is there something you can do to make it interesting ? Think some sort of interesting infographics or something that could make it interesting enough to be shared. That reminds me of another seomoz user, who's active here and also written about it - http://www.seomoz.org/blog/a-small-success-story-inspired-by-seomoz-and-its-contributors
-
Wow - sounds like a fun project! Are people really going to share anything that dull though? Sounds like the content is the issue not the platform.
I'll assume you mean "niche" rather than "dull". If it is interesting to the target audience then you have a chance. If not then you're stuffed whatever platform you use. So - interesting, but only if you are the right type of geek.
You just need to find where those geeks are hanging out. I tend to find twitter is good for those smaller niche groups, but that is partly because they are easier to find thanks to tools like followerwonk. It is very dependent on the niche though.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which wordpress pluggin would you advice for related posts and for social share
Which wordpress pluggin for my website would you advice for related posts and for social share that won't slow to much page speed? I had shareolic but with de new wordpress update MySql database went slow although page speed was not affected it produces a biggest consumption of the database making editing post very slow so i desativated and now i am looking for similar o all one one pluggins that uses related posts and related pages. And a social share pluggin also. Any advice? Wich one do you use on your website?
Social Media | | maestrosonrisas0 -
Social Media Profile and Diversity
Hey everything, how is it going? I am fully convinced of the importance of Social Media. I already witnessed the power of social with my facebook fan page. I am fully implementing facebook, twitter, youtube, and pinterest. I am starting to use Google +. Is there any other social "must" for companies in order to include them on my social media profile? such as Linked In, Scribd, SlideShare. etc.. I forgot to mention we are specialized B2B Ecommerce company.
Social Media | | JesusD0 -
About Onlywire, stumbleupon ans social medias?
Hi, 1/I want to ask do you use onlywire service for you websites? Is it beneficial for a web site? 2/ Can Google see so many links from different social medias after you use onlywre as a spam (coming immediately every time you put new url in onlywire) or as something positive, especially for a website which doesn't have so many links from different web site per day? 3/ Do you think stumbleupon, delicious.com, etc are all helpful for SEO of a website and have influence in Google ranking? I know about facebook, twitter but there are so many social media websites and is it worth to have accounts all there and post the same stuff? Thank you 🙂
Social Media | | vladokan0 -
Myth or Fact: Social Media Dashboards Bad for SEO?
I want to start using HootSuite to pre-schedule Facebook/Twitter updates, but am plagued by nagging concerns because I have heard that HootSuite may impact SEO in a negative way. Is this truth or bull? If it i true, how so, specifically? And can anything be done to mitigate the negative SEO factors? Also, does anyone prefer another dashboard over HootSuite? Thanks in advance for your inputs!
Social Media | | 406lucy0 -
Best directory or subdomain for a blog
We are planning to set up a blog using wordpress to help improve domain authority and rankings. Is there a preferred site to put this? ie is it best to create a subdomain, or put it in the root directory or put it in a completely different domain? Or will there be no resulting difference ?
Social Media | | FFTCOUK0 -
Should links to your social media accounts be followed?
Hi There, Just wondering if you guys (and girls) think that your links to social media accounts be followed or nofollow? This includes sitewide header/footer links and other text links littered throughout the site. Includes Twitter, FB, Pinterest and G+ specifically (for my site anyway). Thanks in advance!
Social Media | | bradkrussell0 -
Best way to set up a directory / list site?
I have a domain called DownSyndromeBlogs.com There is nothing there now, but what I want to do is create a directory type site where I list lots of different blogs about Down syndrome (my son was born with Down syndrome, so it's a passion of mine.) Is there a good way to use that domain other than just a simple directory? Is it worth it to do some sort of "all top" like site? Maybe listing the RSS of each blog and pulling in a spinet of info? Or have people rank and view them? My purpose for buying the domain was two fold: 1. To give people searching for blogs about Down syndrome a good list of where to find them, and 2. To help direct people back to our site about Down syndrome, NoahsDad.com Another thing I was thinking about was somehow asking people to submit their site to DownsyndromeBlogs.com and perhaps ask for their email address or other contact info (since the people wanting to put their blog on the list would be the same people I would want to know about my main blog - NoahsDad.com) Or maybe there is another thing I'm missing all together..like making that some sort of 'social network' or buddy press for people wanting to blog about Down syndrome..but there are already many other sties out there like that. One thing I was curious about is SEO...if it's not a blog, and i"m not constantly putting up new and fresh content, will anyone ever be able to find the site via google search? (If that makes sense.) If I just do a directory page the page will be some what static and only updated when I add a new url. I'm open to any feedback / suggestions/ advice. Thanks.
Social Media | | NoahsDad0 -
Linkbuilding vs. Social -- Allocating scarce resources.
I just watched Rand's latest webinar on the end of search without social. It was very timely for me because I've been putting a lot of thought into how allocate my available person-hours. It is clear that SEO these days necessitates both linkbuilding and social. But how much of each? (50%/50%?, 80%/20%?, etc.) -For the DIY small business owner (<10 hours per week available for SEO) -For SEO savvy web business (~20 hours per week available of SEO) -For in-house or other full time SEO's (30+ hours available) Clearly it depends on a lot of other factors, I'm just looking for a good rule of thumb that can be adjusted according to the business.
Social Media | | JesseCWalker0