Link Building for a Newbie!
-
Hi Guys & Girls.
Following my previous question, I seem to really be getting to grips with SEOmoz and all its features which seem fantastic.
As mentioned before, I am quite new to this SEO game and learning all the time!!
Through all my reading and learning over the last week I have learnt that Link Building is one of the most powerful ways of increasing your SEO game.
I'm really trying to get my head around it all. I have come across things like "Link Farming" which seems to be a big no no in terms of Google. Submitting to Link directories etc etc.
Now for somebody new, this all comes across quite confusing.
Can anybody out there provide me with a really simple but informative way to effectively Link Build? Best practices etc etc!
I really want to learn and "up" my game!
The website that I am working with is http://www.advanced-incar.co.uk
Many thanks,
Tim
-
try this one aswell http://kaiserthesage.com/free-links/
-
Nice in depth response there Sanket!!
Thanks for the advice. I will bear it all in mind when im working on link building!
-
Thanks for the Link Roberto!
Will check that out tonight!
Tim
-
Awesome!
Thanks for the link Joseph...
-
Hi Anthony,
Thanks for the advice.
We do work with quite a few brands and manufacturers both in the actual products we sell and install (Parrot / Fiscon etc etc). We then work for dealers near to us (Audi / VW / BMW).
Tim
-
Keiran,
Thanks for the response! Its a great step by step you've done.
-
Hi Tim
There are many effective strategies you can do for increasing your site ranking and visitors, you have discussed about the link farming it is exchanging reciprocal links with website. i have suggest some simplest points which will be helpful for you in building Penguin-Friendly links:
Since Google launched their penguin updates so millions of website have been falling down it's ranking.
-
Get more social presence, social signals are more important than ever , if you post new blog post then share it in Google+, facebook fan-page or on twitter
-
Link to your inner page : I see lot of people doing link building on their home page. Google will show red flag if bulk of back links are point to your home page, so internal linking is best solution.
-
Do variation of keywords and brand building: If you use only one keywords then it would be over optimized.
-
Focus on quality not quantity: Give fresh and natural link so it will surely rise your keyword position.
-
And make sure you are producing link-worthy content
-
-
This is a great site that has a good road map for link buiding:
-
All great answers for sure ...
Don't forget this resource right here on Seomoz itself,
Have a look through to see which ones may relate to and be beneficial to your company.
-
Hi Tim-
The first step I would recommend is trying to leverage all of your existing relationships.
Does your company work with a variety of other vendors, brand or manufacturers? The people you do business with are great prospects for acquiring a link.
Then- I would spend some time finding places online where your website or brand are mentioned but not linked to. Contact the website that mentioned you and kindly ask them to turn it into a link.
These are two great tactics that will get you started generating high-quality, natural links. Link building is tough and can often result in people stooping to risky tactics. Best of luck.
-
Hi Tim,
I'm in a similar boat to you with the unsurity of decent and ethical backlink profiles. From what I can gather from research and experience, the initial idea of backlinking has changed dramatically. Originally you could literally produce blogs, forum signatures, press releases, articles, social bookmarks and generally any type of link (spammy or not) and see some form of benefit in your rankings. However google have upped their game and since the Panda and more recent Penguin update, the backlink world has become ever so harder to understand.
To answer your question, most SEO'ers would suggest researching your high ranking competitors backlinks and basically high-jacking them (in a nice way). I would suggest doing the same:
1. brainstorm what you believe to be your prime keywords (car gadgets, satnavs, parking sensors etc.)
2. Use Googles keyword tool to see what the local and worldwide searches are like ( http://goo.gl/ah50 )
3. Pick the keywords with the most searches (and least competition if there are any) and search the keywords in google (best to use private browsing to ensure you get true results and not tailored to your search habits)
4. Use a backlink tool on the websites that appear on the 1st page for that keyword (sorry but I cant remember any of the tools off the top of my head, but their's quite a few out there, some are add-ons for Google Chrome or Firefox) to research where they are getting their backlinks from.
5. Approach the websites and inquire if you can also have a backlink from them (some will be directorys that you may be able to submit to for free or for a fee, whilst some may be unobtainable (newspaper articles etc.)Also you may want to submit your website to the free DMOZ directory, but please note it can take a long time for the submittion to become active, if at all.
Hope that makes sense and helps. Please dont shoot me down if anyone disagrees, just adding my contribution/opinion
Best of luck and nice website.
-
Thanks very much Donnie!!
Will have a good read over the weekend!!
-
There are hundreds of ways to build links, depending on your niche you will find the best strategy FTW (for the win). SEOmoz has hundreds of strategies for you to review and perhaps implement into your link building efforts.
Since you mentioned you are a noob... Here is the perfect article
enjoy!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am looking for a software to keep track of the back links or link building
Hi Guys, I am very new hear. I just joined. I have a few websites that I need to manage. I am looking for a software that will allow me to manually add the links that I have been able to acquire. It would also be a bonus if it could search for the links to my site and to see if its still active. Because I have a freelancer working a few hours a week on link building and I need to keep track of the links. I am looking for something simple and good. Any suggestions? By the way, I used Raven Tools many years ago, and it had this feature. But since joining Moz, I don't want to be paying for 2 subscriptions. And I don't know if Raven still has this feature. Your suggestions would be appreciated. Thank you. Ryan
Link Building | | RyanNewman0 -
Internal linking anchor text with automated ASP.NET link building
Hi Everyone I really need some help here, the problem I have must be one that many have. I have a simple e-commerce style website so 1 product page can in fact get 40-50 internal links to it. These links come from a mixture of: 1. The parent category pages that the product sits on (Rugged PDA) and in turn the 10 filter pages of this category page (Rugged PDA, ordered by battery size). 2. Alternative product list on other product pages, So many products link to each other as alternatives. From Google analytics we can see that visitors like to browse product to product seeing 5 alternatives on each page with titles like "Smaller", "more rugged" etc. 3. Manufactuer pages, so we have a link to each product from each manufacturer home page where we talk lots about each manufacture we resell. We also have links from images used in the website. So its a nice usable website but we're finding that Google is still telling us in Webmaster tools that it thinks some links are dubious and we're trying to find out why. We only now have 190 external links to the website, most are internal and from the website or our blog on a subdomain. The problem we think is that we generate the category and products pages all dynamically so the anchor text is looking the same. Will this potentially create issues for us? Dave
Link Building | | Raptor-crew0 -
How do I find and can I trust link building companies
I'm finding it hard to build quality links. I don't want to employ a link building company as I can't find anyone I can trust. I also don't know what is a realistic rate of pay for link building work.
Link Building | | mark_baird0 -
Link Building
I noticed another SEO builds backlinks (tons) on a social media profile that then has a link to his client's site. Another site he builds backlinks are a bitly account that 301's to the clients account. Why would you do this? Is it that you can build links indiscriminately to build a page up in PR to 3-4-5 PR, then pass that higher PR to your site (safe). Is that PR building method better than placing 100's of smaller PR links on your site? It seems logical that if you passed in a tremendous amount of juice to juice a site up to PR4, you won't make your main site PR4 by JUST that link. You would need to build a lot of PR4 sites to make your site PR4. Why not just put all the backlinks on the main page instead of building up secondary social profiles etc... Please reveal this secret. I know a lot of SEOs are using this method. Help 🙂
Link Building | | JML11790 -
Link Building & Moz metrices
I am just starting up so no flaming please. Okay so i was given a project and i was amused to see a lot of backlinks to the website with viagra pills title. This is why i assume the domain authority is very low. I tried asking a few website owners to drop the links but they said its a lot of manual work they wont do it(that was shocking) So what next? Would building authority links in any domains help me in this case?
Link Building | | hardik_hrc0 -
Link building / baiting in the Google zoo
I work for a consultancy, and in the past most of our links have been acquired by giving away privacy statements etc for websites, including a link back in the body of the document, and making it a licensing requirement that the link be kept. We're launchinga new site. We want this one to be whiter-than-white, and would appreciate some advice on the following options. Option 1: no links Remove the links from the documents, and don't require links for the use of the documents. Leave a non-linking credit in the documents. Perhaps ask nicely for links from other pages. Option 2: links on other pages Remove the links from the documents, but make it a licensing requirement that users will link to our site from another page on their site. I appreciate that most won't, but some will. Option 3: retain the links Keep the links in the document, using domain name (with and without http and www) and business name anchor text. Option 4: script the links Use scripts to generate randomized links in the documents, so that no two are the same, but with relevant linking text for the most part. We're risk-adverse with the new site, and it will pick up some links "naturally". We're therefore tending toward option 1, on the basis that it may well generate as many links as option 2. Which of these options would you choose? Are there any other options we should be considering?
Link Building | | seqal0 -
Link Building Strategy Advice
Hi, I was wondering what everyone's general strategy is for link building. We're doing it all ourselves manually (i.e. not paying $5 for 100,000 links) and are using the Site Explorer tool to find links to competitors and related websites. The majority of sites are blogs and directories which ask for payment ($50 per month for example). We're obviously looking for free links as well but we're finding that pretty much every site wants something in return (cash or reciprocal link) - unless the content is amazing, why would anyone link to another site without an incentive? We're focussing heavily on content and writing articles, blogs, press releases every week but the subject matter isn't always exciting enough for someone to really want to link to it naturally. Thoughts?
Link Building | | AndyMediaLounge0