Link Building for a Newbie!
-
Hi Guys & Girls.
Following my previous question, I seem to really be getting to grips with SEOmoz and all its features which seem fantastic.
As mentioned before, I am quite new to this SEO game and learning all the time!!
Through all my reading and learning over the last week I have learnt that Link Building is one of the most powerful ways of increasing your SEO game.
I'm really trying to get my head around it all. I have come across things like "Link Farming" which seems to be a big no no in terms of Google. Submitting to Link directories etc etc.
Now for somebody new, this all comes across quite confusing.
Can anybody out there provide me with a really simple but informative way to effectively Link Build? Best practices etc etc!
I really want to learn and "up" my game!
The website that I am working with is http://www.advanced-incar.co.uk
Many thanks,
Tim
-
try this one aswell http://kaiserthesage.com/free-links/
-
Nice in depth response there Sanket!!
Thanks for the advice. I will bear it all in mind when im working on link building!
-
Thanks for the Link Roberto!
Will check that out tonight!
Tim
-
Awesome!
Thanks for the link Joseph...
-
Hi Anthony,
Thanks for the advice.
We do work with quite a few brands and manufacturers both in the actual products we sell and install (Parrot / Fiscon etc etc). We then work for dealers near to us (Audi / VW / BMW).
Tim
-
Keiran,
Thanks for the response! Its a great step by step you've done.
-
Hi Tim
There are many effective strategies you can do for increasing your site ranking and visitors, you have discussed about the link farming it is exchanging reciprocal links with website. i have suggest some simplest points which will be helpful for you in building Penguin-Friendly links:
Since Google launched their penguin updates so millions of website have been falling down it's ranking.
-
Get more social presence, social signals are more important than ever , if you post new blog post then share it in Google+, facebook fan-page or on twitter
-
Link to your inner page : I see lot of people doing link building on their home page. Google will show red flag if bulk of back links are point to your home page, so internal linking is best solution.
-
Do variation of keywords and brand building: If you use only one keywords then it would be over optimized.
-
Focus on quality not quantity: Give fresh and natural link so it will surely rise your keyword position.
-
And make sure you are producing link-worthy content
-
-
This is a great site that has a good road map for link buiding:
-
All great answers for sure ...
Don't forget this resource right here on Seomoz itself,
Have a look through to see which ones may relate to and be beneficial to your company.
-
Hi Tim-
The first step I would recommend is trying to leverage all of your existing relationships.
Does your company work with a variety of other vendors, brand or manufacturers? The people you do business with are great prospects for acquiring a link.
Then- I would spend some time finding places online where your website or brand are mentioned but not linked to. Contact the website that mentioned you and kindly ask them to turn it into a link.
These are two great tactics that will get you started generating high-quality, natural links. Link building is tough and can often result in people stooping to risky tactics. Best of luck.
-
Hi Tim,
I'm in a similar boat to you with the unsurity of decent and ethical backlink profiles. From what I can gather from research and experience, the initial idea of backlinking has changed dramatically. Originally you could literally produce blogs, forum signatures, press releases, articles, social bookmarks and generally any type of link (spammy or not) and see some form of benefit in your rankings. However google have upped their game and since the Panda and more recent Penguin update, the backlink world has become ever so harder to understand.
To answer your question, most SEO'ers would suggest researching your high ranking competitors backlinks and basically high-jacking them (in a nice way). I would suggest doing the same:
1. brainstorm what you believe to be your prime keywords (car gadgets, satnavs, parking sensors etc.)
2. Use Googles keyword tool to see what the local and worldwide searches are like ( http://goo.gl/ah50 )
3. Pick the keywords with the most searches (and least competition if there are any) and search the keywords in google (best to use private browsing to ensure you get true results and not tailored to your search habits)
4. Use a backlink tool on the websites that appear on the 1st page for that keyword (sorry but I cant remember any of the tools off the top of my head, but their's quite a few out there, some are add-ons for Google Chrome or Firefox) to research where they are getting their backlinks from.
5. Approach the websites and inquire if you can also have a backlink from them (some will be directorys that you may be able to submit to for free or for a fee, whilst some may be unobtainable (newspaper articles etc.)Also you may want to submit your website to the free DMOZ directory, but please note it can take a long time for the submittion to become active, if at all.
Hope that makes sense and helps. Please dont shoot me down if anyone disagrees, just adding my contribution/opinion
Best of luck and nice website.
-
Thanks very much Donnie!!
Will have a good read over the weekend!!
-
There are hundreds of ways to build links, depending on your niche you will find the best strategy FTW (for the win). SEOmoz has hundreds of strategies for you to review and perhaps implement into your link building efforts.
Since you mentioned you are a noob... Here is the perfect article enjoy!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
DA vs PA when building links
When building links to your site from other sites, what is more important or what weights more heavily? Say a site has a DA of 20 and PA of 34 for that page I want a link from. Say another site has the revese, a DA of 34 and a PA of 20. All things being equal, which site's link to me would be better? The one with a higher DA or the one with a higher PA for the on the specific page I would get a link?
Link Building | | studio35design0 -
How to choose a third party agency to help with linking building / SEO strategy?
Hi all, we've not been link building for some time now as we are a small team and been concentrating on other things, such as getting our new look site built and implementing Magento etc. We've historically used external companies to help with link building & SEO... some experience has been good, some bad. Does any one have any suggestions on how a small company can try to choose a decent external company that can help with SEO strategies? There are a lot of options, a LOT of rubbish and a lot of very expensive large agencies that are well out side of our budget (or for a "small" fee simply produce a standardised report on "how to improve your SEO" that can basically be read on the net). We've tried local, smaller companies in order to limit our options .... but that didn't go well either. Any suggestions welcomed. Next is where / how to weight our expenditure and / or our SEO time. Should it be 50% gaining external links (be it by what ever means such as social, checking out where competitiors have links and chasing those possibilities etc) and then 50% internal page SEO, blog content creation, internal linking etc? Thanks again.
Link Building | | jasef0 -
Link Building: Just Great Content, Blog Comments, and Guest Blog Posts?
I love SEOMoz. It has motivated me to dive way more into SEO. I know all the shoulds. But what fascinates me about SEO is that shoulds don't always match up to what works. I'm looking at Open Site Explorer, specifically my site. I see a lot of links I got naturally. By having awesome content. So is there any point in emailing people asking htem to add my link? Or do I spend my time writing awesome content, sharing it on social media, and hoping someone comes across it and shares it? I know blog commenting, when relevant, can bring me new visitors. I'm sure it helps SEO too. Maybe I just need to reach out and write guest blog posts for grabbing some links? Its just as Google wants it! OMG, how white hat. Is that it? or should I be even more active? I.E. emailing people and saying "hey, I have this awesome website, your readers would find it useful" sort of thing? Love to hear your opinion!
Link Building | | endlessrange0 -
How much is a fair amount to pay for link building services?
It would be useful to get some feedback from those paying for SME/SMB website link building services re how much is a fair amount to pay and what you are getting for this.
Link Building | | Luia0 -
Outsource Link Building?
Currently we are in the process of creating a new ecommerce website. The site is not live yet, but we have done all of the planning and brainstorming and now are just doing all of the dirty work to get things ready to go live. We are devoting a lot of time on merchandising and developing the site, but currently do not have the resources to put together a good link building campaign in house. Does anyone have any recommendations for outsourcing the link building? The last thing we want is to hire someone that submits to bad neighborhoods and only directories. Is there a good, better, best scenario we should be looking at for pricing, ect? Obviously, like most who are starting a new site, cost is an issue at least until the site gives some sort of sign of life. Also, we are in the Pittsburgh area. We don't need to go local with this, but if there is someone particularly good in the area it would be nice. Thanks in advance.
Link Building | | ClaytonKendall0 -
What is the best company to use when building links to feature on multiple directories online?
I am looking to build links for my clients who are in a very competitive industry 'airport parking', can you advise where I can submit their URL to generate good quality links without being penalised?
Link Building | | shami0 -
Best link building activities to increase velocity.
I'm running my own web based company selling security software. I'm a one man band and do the programming, web design, SEO etc. all myself. I've taken a very white hat approach so far and spend all my time writing guest posts and getting them published on tech blogs (I get 3-5 links per week doing this). The only tool I use is Buzzstream and I've been doing this for about 6 months now. I'm starting to see a few results but whenever I look at my competitors I see they have links from thousands of root domains. I feel like I need to increase my link building velocity with a new activity which will yield a much greater number of links than I am able to create using my guest posting strategy. I'm not keen to start spamming article directories or any other short term activity. I dedicate about 8 hours per week to SEO and I could afford to spend around $700 per month if necessary. Any help would be much appreciated.
Link Building | | Riona0 -
I'm interested in knowing link building strategies for regional businesses.
I'm not just interested in sites to target, but also how to manage anchor text when you are targeting phrases that include a keyword + a geo modifier. Thanks!
Link Building | | medtouch0