Google Autor Profiles in Big Companies
-
I work for a big company and they want to use the google autor tag.
The goal is to get the rich snippets and better rankings in the future from having a trusworthy autor for each topic building up followers basically.
The problem is that the company does not want to pay employees to build up their own autor profiles/trust since an employee could leave the company any time and we would have to start from scratch building another autor profile.
Now I know that google only wants real people in google plus bla bla ... bla bla ...
How do you guys handle this problem? I thought of having our autors sharing one made up autor profile which is owned by the company.
-
Maybe I'am wrong, but I've never seen snippets with a company logo in each blog posting so far.
-
Isn't it possible to link your company's Google+ page through "rel=publisher" instead of linking personal Google+ profiles as authors. Or will this not give the same effect?
(Sorry, maybe I'm making this question more complex than it already was)
-
69 times read and no answer. I'm going to tell you my personal opinion.
Your company has two ways:
A) Create imaginary profiles: 1 per workstation, and your different staff build up the company profiles. (I don't recomend this option because is bread for today and hunger for tomorrow)
B) Value your professional team: When a big (or small) company forgets the main resource of their own (their staff), usually the staff resign and create their own company or go work for your oppositors.
I don't know if is what you were waiting for. It's only my personal opinion.
By the way, when an author write a post at the domain company, where rich snippets are good configurated (company name too), and that autor write in differents blogs with different owner, the relevancy for this author will charge in every post. It must be similar than PR or DA. It's a flow authority, and it will be different depends of the work you build up and the differents "relevant authors" (for your KW) than links to you. Search for co-citation post here at SEOmoz.
I hope anything of this can help you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linkedin "company website" link - any value?
Hi So, on Linkedin, I can put my company website. I've been trying to figure out if this is a nofollow, or do follow - or, not even really a link. Here's how it appears in my profile's source code Websites <a target="_blank" <strong="">href="/redir/redirect?url=http%3A%2F%2Fmaxvape%2Ecom&urlhash=MtlQ&trk=ppro_website">Company Website</a> Is this even a "link"? I'm guessing the way it is built, no it's not even a nofollow link. Secondly, does anyone know any good link-juice you can get form Linkedin. Thanks!
Social Media | | Ted_Cullen0 -
How Have You Got More Likes On Google +?
Hi All, My company has done fairly well with regards to achieving followings on Facebook, Twitter and LinkedIn. BUT one that we REALLY struggle to get a following on is Google +. We have about 25 Google + followers, compared to 1.2k Facebook likes and over 2k Twitter followers. We do relatively similar things on each of these. What can we do to increase our following specifically on Google +? As it stands we do pretty similar things, it would just appear that there's not much taste for us on Google +! What kind of things have you guys done to boost your followings on Google +.? All suggestions are appreciated! Thanks Sam
Social Media | | Sandicliffe0 -
Google Places only for business online? Correct or not?
Hi everybody, today i saw something in google when i searched "Blablacar", a company social to share places in cars. I saw, they are in google places, that is a correct way? What does google think about this? Thanks so much.
Social Media | | pompero990 -
Does Google prefer YouTube video's embedded on a site or put in a Pop up image class for SEO purposes
Our company is an eCommerce site for aftermarket automotive accessories, we have been posting videos on our site. On some pages we have videos embedded from Youtube and on other pages the videos are embedded but in a Popup Image Class. Below I'll provide an example of one way we put the popup image class on our site <iframe id="vidf" style="display:none;" width="460" height="320" src="//www.youtube.com/embed/MattCutts?rel=0" frameborder="0" allowfullscreen=""></iframe> Now concerning SEO would it be better just to embed a video the traditional way or use the popup image class? The reason I ask is because the popup image class hides the video on the page with an image on top then once you click that image the video pops up. Can Google still crawl/see the video? What would be best practice for SEO?
Social Media | | WebRiverGroup0 -
Why am I seeing so many referalls to my root domain from Facebook in Google Analytics?
When we look at referalls from Facebook in Google Analytics, more than 50% (and sometimes upwards of 80%) of the traffic we're getting is listed as landing on our root domain. The thing is, we don't have any direct links TO our root domain on our Facebook page. So is this legitimate traffic, and how are they getting to our page if we have no links to it? We do post links to stories, videos, etc, but those are to the individual pages, not to our root domain. When I look at those pages that we link to, they do have traffic numbers, but nothing compared to the root domain. Any thoughts would be helpful. Thanks.
Social Media | | TexAgs0 -
Company Facebook and Personal Facebook with company name.
I am helping a company get their social profiles and networking in order, and just realized that they have a facebook page that is their "company page" - https://www.facebook.com/Capitol.Collision.Repair.Phoenix and one that is a person called their company: https://www.facebook.com/capitol.collisonis their any benefit to having both of them still active or should I just get rid of the "personal profile" and keep the company page? any advice would be really helpful! Thank you, J
Social Media | | allstatetransmission0 -
Can I Have Google plus snippet code in each of my web page, If i insert google plus snippet code in each page, weather there are more chances of clicks in search queries. does snippet boost seo rankings.
Few Questions Does Snippet web pages get more clicks on search queries ? Does Snippet helps in SEO ranking ?
Social Media | | sumit600 -
Google+ what's it like?
"Google+ is in limited Field TrialAt the moment, we're testing with a small number of people, but it won't be long before the Google+ project is ready for everyone. Leave us your email address and we'll make sure that you're the first to know when we're ready to invite more people.[Keep Me Posted] btnAlready invited? We've temporarily exceeded our capacity. Please try again soon."Is there anything i can do to get it working so i can get a taste of the google+?
Social Media | | mosaicpro0