Local SEO, hard time ranking a keyword
-
Hello.
Im working with beauty salon client, i do rank them for top services, but there a term that i can't rank for, my page it optimized for this keywords (url,h1,h2)
i have this keyword in Google places, as a category, and in description.
i have build many citations with this term, BUT still cant rank it.
If anyone can help me on that, ill be really appreciated, as i'm still learning this.
Thanks You!
-
Hi David,
If you've got duplicate listing issues going on, then yes, that can definitely affect your rankings. Duplicates in Google+ Local can totally sap your ranking power. In other indexes the main concern with duplicates is that if their data varies in any way, they can decrease Google's trust in the validity and accuracy of your data. So, if you've determined you've got a duplicate problem going on, then that is a very likely contributor to ranking issues.
-
Hi,
Thanks for the great content, I'm utilizing all of these strategies described in article.
The problem that i'm facing with is duplicate listings, not for many local directories, but for a few , so i don't know if thats an issue with my rankings.
Thank You
-
Hi David,
Without actually seeing the website and listing of a client in a situation like this, it's not possible to give targeted advice. So, we must speak generally:
-
Have you done competitive analysis. If not, try: http://www.51blocks.com/online-marketing-tools/free-local-analysis/ That may show you why competitors are outranking your client for this specific term.
-
Mentioning a keyword in the midst of many other keywords on a homepage is typically not going to be enough to get them to rank for it. As you say, you've gotten this client ranked well for their core terms, so I'm assuming this is a secondary, side term. How much content have you developed for the terms and what does the link profile look like?
-
You must always consider penalties in local when you fail to rank for something you think you should. Have you accidentally violated any of Google's policies? See: http://support.google.com/places/bin/answer.py?hl=en&answer=107528
These are a few ideas to start with. Hope this helps!
-
-
Hi David, local business is an hard niche since there are many places added and it's always difficult to exactly know how google ranks those results. However you're already ranking for general terms, this means you made a good job by now.
Try to optimize your website to enhance your local business page too (steps explained in details here).
After having do that I strongly recommend Rand's tactic on how to enhance rankings for one specific place. It seems really simple and logical but many sites misses this process.
I hope those two articles may help you getting to the top!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Easy Local SEO NAP Question
Hello, Does differently listed phone numbers matter? For example, 208-998-9988 vs (208) 998-9988 vs 208.998.9988
Image & Video Optimization | | BobGW0 -
How to keep rankings in Google Maps?
Hi, I know how to get in top 3 listings for Google maps, i ranked my client #1 for
Image & Video Optimization | | Davidmez
pretty competitive keyword that gets about 2000 local searches a month. My client was there for about 3 months or so, but now she doesn't even rank in top 10, But shes number one after maps listings. So my question is how do you keep that rankings once you ranked #1 for maps? All my pages are highly optimized
My Google places page 100% competed and highly optimized
I use twitter every week to build citations What im i missing? Thanks0 -
What are you most concerned about or interested in for Local Search?
Hi All, I'm speaking to a local SEO meetup at the end of this month. If you were attending (hypothetically), what would you be most interested in hearing about for local search? The audience is a mix of SEO professionals, web developers, internet marketers, and business owners. I suspect that there will be a number of people who understand the foundations of SEO, though not all of them will be practiced at implementing it. I believe the number of people who get really indepth with Local is quite small. At the moment, I'm thinking about covering things such as: The local search universe in general--which data sources are doing what these days, where it's heading. Google Local+ recent changes Migration to Local+, data cleanup, merging (or not merging!), and other Local+ nuances Current ranking factors, and where I think they're going. I'd love to hear, and greatly appreciate, any ideas you might have. Cheers, Bede
Image & Video Optimization | | BedeFahey0 -
How To Do SEO For Google Local Listing?
Hi, I have been reading around but i still don't understand how we can rank better for local search listing from Google place. I have tried: Adding keywords to descriptions
Image & Video Optimization | | chanel27
Adding the max of 10 photos And also get my customers to comment on my Google place listing leaving testimonials. Is there any tips? 🙂0 -
Best Tool For Local Rank Tracking
Hello Everyone, I have taken a few clients recently that i'm doing local SEO for; I'm curious of what the best tool is for keyword tracking with local intent? I have heard things about WhiteSpark and MicrositeMasters, but I have no idea what is the best, is SEOmoz's tracking good for local? Thanks Zach
Image & Video Optimization | | Zachary_Russell0 -
If my keyword have Keyword Difficulty Score 50 to 60 , then what kind of link build for get rank?
hello, i have 21 sites , if my keyword have Keyword Difficulty Score 50 to 60 , then what kind of link build for get rank?
Image & Video Optimization | | Brayvez0 -
Australian Service that Allows you to Control all your Local Listings
Hey, After a few stumbles upon a variety of services that allows you to manage all your local listings from the one profile (the latest one was Yext.com). It got me thinking - is there an Australian equivalent? My research revealed nothing. Thanks.
Image & Video Optimization | | LukeyJamo1 -
Local Search - New Business - 4 different Erroneous, Unverified Google Places Pages
My client is a new business <1 year old. Google has 4 unverified places pages for this business - all have slight errors in the business name and address. Which one should I claim? Will Google let me change the business name once I verify ownership? How will I get rid of the other listings once I claim and correct one of them? In light of these data errors and/or as a general rule do you recommend the paid submission services for UBL and Localeze (http://getlisted.org/resources/why-listing-services.aspx)? Thanks for the help! Jeff
Image & Video Optimization | | jeffgibson0