Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Privacy Policy: index it/? And where to place it?
-
Hi Everyone,
Two questions, first: should you allow google to index your privacy policy? Second: for a service based site (not e-commerce, not selling anything) should you put the policy in the footer so it's site wide or just on the "contact us" form page?
Best,
Ruben
-
Thanks Jeff!
-
Chris - I wouldn't worry about duplicate content on the privacy policy.
I have, though, seen where people copy-paste from another site, but forget to remove the other company's name. (That's a little embarrassing, though.)
Just my $0.02,
-- Jeff
-
Are there duplicate content concerns? Since a lot of this stuff is boilerplate?
-
Thanks Linda!
-
"If you do plan to engage in a lot of deceptive practices, though, it might be nice to not have these pages cached, so nobody can look back at your older privacy policy (i.e. through the Way Back Machine)."
I laughed at that part, but always good to know just in case.
Thanks Jeff!
Ruben
-
Ruben -
I think it's a wise move to have Google and other search engines index your privacy policy. I'd recommend putting it in the footer of the site. This is a standard part of nearly every website, so I wouldn't worry about including it.
Not including it, though, might raise flags and decrease the amount of trust a search engine places in your Website.
From a consumer perspective, many, many studies in the past have show a direct correlation between having a privacy policy on a site (or simply a link to a privacy policy) next to a form, and increased conversion rates.
My worry if you disable the ability of a search engine to index your privacy policy is that it may hinder this "trusted" mark by a search engine, as it may appear that you are trying to hide.
If you do plan to engage in a lot of deceptive practices, though, it might be nice to not have these pages cached, so nobody can look back at your older privacy policy (i.e. through the Way Back Machine).
One cynical thing to note: whatever you say on your privacy policy (i.e. we will never, ever sell your information), you should abide by what you say. Otherwise, the FTC will come down on you for deceptive practices. That's why most privacy policies are written by lawyers and allow the company to pretty much do whatever they want with the end user's data. And why nobody usually reads them.
Hope this helps!
-- Jeff
-
I keep our privacy policy indexed. I figure that if someone is thinking about interacting with us in some way and doesn't happen to notice the link in the footer or the call-to-action boxes, it should be findable in search so that we don't look like we are hiding something. And for the second part of your question, I think having your privacy policy readily accessible helps users feel more secure and that is a good thing, so I would still have it in the footer.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Problems preventing Wordpress attachment pages from being indexed and from being seen as duplicate content.
Hi According to a Moz Crawl, it looks like the Wordpress attachment pages from all image uploads are being indexed and seen as duplicate content..or..is it the Yoast sitemap causing it? I see 2 options in SEO Yoast: Redirect attachment URLs to parent post URL. Media...Meta Robots: noindex, follow I set it to (1) initially which didn't resolve the problem. Then I set it to option (2) so that all images won't be indexed but search engines would still associate those images with their relevant posts and pages. However, I understand what both of these options (1) and (2) mean, but because I chose option 2, will that mean all of the images on the website won't stand a chance of being indexed in search engines and Google Images etc? As far as duplicate content goes, search engines can get confused and there are 2 ways for search engines
Web Design | | SEOguy1
to reach the correct page content destination. But when eg Google makes the wrong choice a portion of traffic drops off (is lost hence errors) which then leaves the searcher frustrated, and this affects the seo and ranking of the site which worsens with time. My goal here is - I would like all of the web images to be indexed by Google, and for all of the image attachment pages to not be indexed at all (Moz shows the image attachment pages as duplicates and the referring site causing this is the sitemap url which Yoast creates) ; that sitemap url has been submitted to the search engines already and I will resubmit once I can resolve the attachment pages issues.. Please can you advise. Thanks.0 -
Bing Indexation and handling of X-ROBOTS tag or AngularJS
Hi MozCommunity, I have been tearing my hair out trying to figure out why BING wont index a test site we're running. We're in the midst of upgrading one of our sites from archaic technology and infrastructure to a fully responsive version.
Web Design | | AU-SEO
This new site is a fully AngularJS driven site. There's currently over 2 million pages and as we're developing the new site in the backend, we would like to test out the tech with Google and Bing. We're looking at a pre-render option to be able to create static HTML snapshots of the pages that we care about the most and will be available on the sitemap.xml.gz However, with 3 completely static HTML control pages established, where we had a page with no robots metatag on the page, one with the robots NOINDEX metatag in the head section and one with a dynamic header (X-ROBOTS meta) on a third page with the NOINDEX directive as well. We expected the one without the meta tag to at least get indexed along with the homepage of the test site. In addition to those 3 control pages, we had 3 pages where we had an internal search results page with the dynamic NOINDEX header. A listing page with no such header and the homepage with no such header. With Google, the correct indexation occured with only 3 pages being indexed, being the homepage, the listing page and the control page without the metatag. However, with BING, there's nothing. No page indexed at all. Not even the flat static HTML page without any robots directive. I have a valid sitemap.xml file and a robots.txt directive open to all engines across all pages yet, nothing. I used the fetch as Bingbot tool, the SEO analyzer Tool and the Preview Page Tool within Bing Webmaster Tools, and they all show a preview of the requested pages. Including the ones with the dynamic header asking it not to index those pages. I'm stumped. I don't know what to do next to understand if BING can accurately process dynamic headers or AngularJS content. Upon checking BWT, there's definitely been crawl activity since it marked against the XML sitemap as successful and put a 4 next to the number of crawled pages. Still no result when running a site: command though. Google responded perfectly and understood exactly which pages to index and crawl. Anyone else used dynamic headers or AngularJS that might be able to chime in perhaps with running similar tests? Thanks in advance for your assistance....0 -
Do I need to 301 redirect www.domain.com/index.html to www.domain.com/ ?
So, interestingly enough, the Moz crawler picked up my index.html file (homepage) and reported duplicate content, of course. But, Google hasn't seemed to index the www.domain.com/index.html version of my homepage, just the www.domain.com version. However, it looks like I do have links going specifically to www.domain.com/index.html and I want to make sure those are getting counted towards my overall domain strength. Is it necessary to 301 redirect in the scenario described above?
Web Design | | Small_Business_SEO0 -
Image with 100% width/height - bad ranking?
Hi, we have some articles like this: http://www.schicksal.com/Orakel/Freitag-13 The main image has a width of 100% and a height of 100%. Today, I've discovered that GWT Instant Preview has some troubles with rendering the page. We have CSS rules to deliver the image with the right dimensions. If a bot like google is not sending any screen height / width we assume the screen size is 2560x1440. Does this harm the ranking of the page? (Content starts below the fold/image) What is a "default" screen size for google? How do they determine if something is "above the fold"? Any tips or ideas? Best wishes, Georg.
Web Design | | GeorgFranz0 -
Custom 404 Page Indexing
Hi - We created a custom 404 page based on SEOMoz recommendations. But.... the page seems to be receiving traffic via organic search. Does it make more sense to set this page as "noindex" by its metatag?
Web Design | | sftravel0 -
Where is the best place to put reciprocal links on our website?
Where should reciprocal links be placed on our website? Should we create a "Resources" page? Should the page be "hidden" from the public? I know there is a right answer out there! Thank you for your help! Jay
Web Design | | theideapeople0 -
XML Sitemap that updates daily/weekly?
Hi, I have a sitemap on my site, that updates but it isn't a XML sitemap. See here: http://www.designerboutique-online.com/sitemap/ I have used some free software to crawl the site and create a sitemap of pages, however I think that if I were to upload the sitemap, it would be out of date as soon as I listed new products on the site, so would need to rerun it. Does anyone know how I can get this to refresh daily or weekly? Or any software that can do it? I have a web firm that are willing to do one, but our relationship is at an all time low and I don't want to hand over £200 for them to do one. Anyone with any ideas or advice? Thanks Will
Web Design | | WillBlackburn0 -
Duplicate Content for index.html
In the Crawl Diagnostics Summary, it says that I have two pages with duplicate content which are: www.mywebsite.com/ www.mywebsite.com/index.html I read in a Dream Weaver tutorial that you should name your home page "index.html" and then you can let www.mywebsite.com automatically direct the user to index.html. Is this a bug in SEOMoz's crawler or is it a real problem with my site? Thank you, Dan
Web Design | | superTallDan0