How do I EXPAND my sitelinks?
-
When I search for my site in Google, I am able to see 4 sitelinks below the main result.
The problem is, Google is only showing the hyperlinks.
When I search for other companies, it shows the hyperlinks plus some text below each link.
How do I add this extra text?
The attached image is not of my site but it shows the exact same problem for the top 2 results.
Edit: My site is www.consumerbase.com
Thanks in advance for any help you can offer.
-
_If the keyword you are searching is a brand and no other companies are targeting that keyword [this is my assumption here], you will get an extended sitelinks. But when the keyword is too generic [as is the case with you], you might have to settled with text only site links. _
-
I corrected several thousand 404s. A further 10,000 404s were turned into 410s since they aren't coming back, I can't redirect them, and I want google to stop crawling them to conserve crawl budget.
But none of the changes were affected the main content of the site.
I should mention that the site was hit in the May Penguin update.
-
I neglected to mention we used to have expanded sitelinks (see attached image from August).
I've dug through our Analytics and our traffic from the branded keywords 'consumerbase' and 'consumerbase.com was actually larger in October than it was in August.
-
We used to have them too (see attached screenshot from August). Did you make any large changes to your site before you lost the megasitelinks (structure/content/etc.)? We made some large changes and restructured our site after this screenshot was taken, but we can't pinpoint the date we lost the sitelinks. If you didn't change your content, then maybe it wasn't these changes that made us lose ours.
-
I lost "megasitelinks" as well recently. I think it may be due to changes or tweaks they are making.
Terms I had sitelinks for before were:
domain.com;
domainNow I only have sitelinks for:
www.domain.com;
http://www.domain.comYour site shows similar behavior. I expect the megasitelinks will reappear soon as they make further changes.
-
How much branded traffic are you getting right now? My guess is, Google still needs to learn that your site is what searchers overwhelmingly want when they search [consumerbase] or [consumerbase.com]. Maybe there's a threshold for branded clicks before the algorithm becomes confident about that.
-
Those were just examples. Ideally we want expanded sitelinks to show for searches for both "consumerbase" and "consumerbase.com".
-
Oh, I thought you were talking about the companies in your screenshot. Are you searching [consumerbase.com]? I see what you mean now about the small sitelinks. I'm not sure why Google isn't treating that as a normal branded search.
-
Thanks for the response. How can I make my company name a more branded search term? Even when I search for "consumerbase.com" (my actual site) it is still displaying the un-expanded sitelinks.
-
This is happening because Google is certain that [facebook] is a branded search, and less certain that [test] is a branded search. Expanded sitelinks only appear on branded searches. For contrast, search [test.com] or [speedtest] and you'll see expanded sitelinks.
-
Google pulls sitelinks in an automated manner based on what they feel is important for your site and would help the user access your site better. According to Google:
"There are best practices you can follow, however, to improve the quality of your sitelinks. For example, for your site's internal links, make sure you use anchor text and
alt
text that's informative, compact, and avoids repetition."http://support.google.com/webmasters/bin/answer.py?hl=en&answer=47334
Another good post below:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hide sitelinks from Google search results
Does anyone have any recommendations on how you can tell Google (hopefully via a URL) not to index that page of a website? I have tried through SEO Yoast to hide certain sitemaps (which has worked to a degree) but certain functionalities of Wordpress websites show links without them actually being part of a "sitemap" so those links are harder to hide. I'm having an issue with one of my websites - the sitelinks that Google is suggesting are nowhere near the most popular pages and I know that you can't make recommendations through Google not to show certain pages through Search Console. anymore. Any suggestions are greatly appreciated! Thanks!
Technical SEO | | MainstreamMktg0 -
Sitelinks only show when the URL is searched- Why don't they show when our company name is searched?
Why is is that when I search "protonmail.ch", sitelinks show for our company. However when you search for "ProtonMail", no sitelinks show, even though our homepage is now on the top result. We've been trying different things to improve the navigational structure of the homepage, such as using the <nav>tag. If you have any thoughts on why sitelinks might not be showing up, we'd really appreciate it! Thank you </nav>
Technical SEO | | kevinzh0 -
Is there a way to EDIT the description that appears under my sitelinks?!
I know you can't add Sitelinks since Google does it automatically but is there a way to edit the description that appears on the sitelinks? It's not the same as the meta description I've written for my landing pages. The keyword where you can see the sitelinks is Digital Media Construction.
Technical SEO | | WebLocal0 -
Google Webmaster Tools Sitelinks Demotions
Does anyone know if the sitelinks demotions tool actually works. I went in and demoted a bunch of pages on my site but the pages are still showing up as sitelinks in search results. I did this like 2 months ago so I am assuming that is plenty of time for it to take. Any help with this would be great. Thanks!
Technical SEO | | ZiaTG0 -
Question about collapsible/Expandable
I will premise this question by saying I am not a developer, so please forgive my ignorance on this one. Is there a way to achieve an expandable/collapsible without relying on javascript? Thanks all! Dana
Technical SEO | | danatanseo0 -
Sitelinks just not showing :-(
Buonjourno from Wetherby UK 4 degrees C not snowing yet. Ok here goes... when you Google "Kingspan panels" there are no sitelinks in the SERPS ie a listing like this http://i216.photobucket.com/albums/cc53/zymurgy_bucket/with-sitelinks.jpg My first line of investigatrion was to look at the XML sitemap here: http://www.kingspanpanels.co.uk/CMSPages/GoogleSiteMap.aspx with a view to make sure its updated and Google Fetch it via webmaster tools. So my question is please..."What can you do to ensure sitelinks appear in the SERpS" Grazie Tanto 🙂
Technical SEO | | Nightwing0 -
Why is google ignoring my sitelinks demotions?
I'm referring to the sitelinks that appear in the SERPs when searching for my brand name. 6 subpages come up- some found in my main navigation, some not. 3 of the 6 sitelinks have been demoted in Webmaster Tools under "Site Configuration > Sitelinks." I realize that they say in their instructions: "Google doesn't guarantee that demoted URLs will never appear as a sitelink, but we do consider a demotion a strong hint that we'll try to honor when generating sitelinks." I am just surprised they would ignore 3 of the demotions and for so long. The pages that are demoted do not have very many internal links pointing to them (unlike other pages of my site that are targeted specifically). Also, the site has tens of thousands of pages to choose from. Why are they ignoring my request? What else can I do to fix this?
Technical SEO | | Hakkasan0 -
Sitelinks
Is there any method by which Google can display Sitelinks ? Is it so that Google shows the pages with the most backlinks for the Sitelinks ? or sitelinks are shown only for the number one listing ?
Technical SEO | | seoug_20050