On page internal link text
-
Hi, I'm in the process of rebuilding/designing an existing well ranking niche bespoke software site and have the following question -
In the footer, I'm planning on linking to the main landing pages (blue widget software, red widget software etc theres about 7 in total). In these links I want to know if its best to have the word "software" in each link as I'm scared of it looking spamy. We sell custom software, and a lot of the keywords that currently attract traffic (as reported in analytics) end in the word software, for example -
blue widget software
red widget software
In the footer would you end each link with software or not? How much effect would this have on rankings?
Thanks in advance.
-
Google really doesn't pay attention to footer links much anymore. Because of that exact reason: they know they're commonly used for spam and keyword stuffing. Write for humans; not for robots. Good luck!
-
Ok, Thanks. The page names and titles will include the word software anyhow.
-
The long and the short of it is
link to and from the home page to every page
link to landing pages from as many links as posible.what you accomplish is pushing your sites rank onto selcted pages
-
No need to repeat word software so much, Google will know what you are about. Write it down naturally and keep the number of links to around 100 per page. The rest should be handled by site hierarchy.
-
Wow that calculator look complecated! I was just planning on having a top nav bar with the main sections of the site with the main landing pages listed in the footer (theres about 10). Obv the footer links would be repeated on every page as would the nav bar so I think that will create somehting similar to what your saying.
-
As long as it reads naturaly i would not worry.
but while you are doing this you should think of you internal linking structure
take a look at this calculator
http://www.webworkshop.net/pagerank_calculator.php?pgs=15try linking to every page from home page and to home page from every page (all top row and all left row)
now try linking to every page from home page and to home page and landing pages from every page.
what you do not want is a links to every page from every page.
This is called link sculpting. reading this page will explain lots if you are not already up to speed.
http://www.webworkshop.net/pagerank.html
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will shortening down the amount of text on my pages affect it's SEO performance?
My website has several pages with a lot of text that becomes pretty boring. I'm looking at shortening down the amount of copy on each page but then within the updated, shortened copy, integrating more target keywords naturally. Will shortening down the current copy have a negative effect on my SEO performance?
On-Page Optimization | | Liquid20150 -
If Product Pages Perform Well In Google then Is It Possible That Category Page Can perform Well In Google?
Hi All, For my ecommerce site I have optimized my product pages very nicely like good images, detailed information about products, good reviews, implemented schema for my product and reviews and very perfect onpage. Now my query is if my products pages performing well in google then there are chances that my category page rank well in google too? Thanks!
On-Page Optimization | | wright3350 -
Link Structure
On my site I have a dropdown menu going across the page at the top to all of my categories on each page, I also have a similar structure going down the side going to the same categories, is this acceptable or would Google count this as double the internal links?
On-Page Optimization | | Palmbourne0 -
Too Many On-Page Links error
Hello, I am new to this. The crawl of y website reveals that "Too Many On-Page Links" were found on many pages of the website. However, when I check those pages, not more than 5 links are found- I have not included links outside of the post (sidebar/comments/related posts - are these counted in the crawl report ?). I do use SEO SmartLinks Plugin where in some keywords point to Wordpress Categories but am not sure whether that could be the problem at all. Can someone guide what the issue could be and how to debug ?
On-Page Optimization | | sradhey0 -
We have 5 postions on page 2 in a google search, but none on page 1\. How can we fix this?
For one of our most important key phrases we have 5 listings on page 2 but none on page 1. We are an ecommerce company, the key phrase we're trying for is a Top Level Category name for us, so the 5 links we have on googles second page for the key phrase (in order) are the appropriate top level category page, the sites home page and than three sub categories of that top level category. So while that all makes sense, can't we convince google to concentrate all that link power/juice into just the top level category page? Hopefully bumping it to first page rank? The 5 ranks are 11-15
On-Page Optimization | | absoauto0 -
Relating forum discussions to improve internal linking
Hi all, I have a matter i would like a discussion about, since I am looking for a good solution. First the case: I have a site with a large community based discussion board. We daily have 40 to 80 active forum threads with average of 200 posts. As it is right now each thread page shows, at the bottom of the thread, the 20 threads with latest activity. From a SEO point of view this is not the best solution, since all thread pages passes link juice to the latest 20 threads. However, the threads change daily so the juice is sprayed around all over the place. What I want to do is related forum threads, such that each thread at the bottom shows up to 10 threads which could be of interest to the reader. In this way one thread will have more or less the same threads at the bottom at all time, unless the relevancy is better for other threads, causing som minor changes to happen over time. The question is, how can one do this? In the backend, the forum has two tables. One holding threads and one holding posts relating to the threads. All in all the system has 66.500 threads, and in total 469.000 posts. Every thread has a title, and the posts are of varying length. The threads have categories, but they are not so distinct that a thread in one category can not be related to a thread in another category. So I would like to make the relevancy from the title of the thread and the content of the forum posts. As of yet I have not come up with a good solution, and i will look forward to reading any feedback for this. I will answer any questions as fast as possible, to get a good discussion goint here. Best regards, Rasmus
On-Page Optimization | | rasmusbang0 -
If I have too many on-page links can I reduce it with nofollow tags or do the links have to be removed?
On my site I have a top nav drop down menu but once visitors go to one particularly large subsection, that menu is repeated on the left for easier viewing. As a result, I shoot over 100 links on page. Can I put nofollow or noindex tags on the left side links and reduce my "official" on-page links count or do I have to actually eliminate some of the links? Thanks, Oak
On-Page Optimization | | CSA-2316710 -
Why home page ranks higher than keyword-optimized page
We have a page that is optimized for the keyword "job scheduling". A search on the keyword "job scheduling" results in this page not ranking at all, while our home page (uc4.com) ranks third. Could you provide some ideas/suggestions as to why this would be the case and how to make our job scheduling page rank higher? Thanks, claudia
On-Page Optimization | | claudmar0