Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google Analytics - paid & unpaid visits messed up
-
I guess Google Analytics messes up my paid and unpaid visits. In the list of top 10 kw's sending non-paid traffic it shows 5 very short kw's that we don't rank for at all (checked with RankTracker - we are not in first 50 search results). But these are the kw's we advertise for...
One more proof: Webmaster Tools 'Search queries' shows 10 times less 'Clicks' from organic search than Google Analytics.
Is there anyone who is experiencing this kind of problems with GA? Is there anything you can do with it?
-
Is your adwords tagged and linked? Also do you have any traffic coming in as google/cpc or it is all google/organic?
-
I know we are talking basics here but have you made sure that you have your Adwords account linked to your Analytics account?
Also what I tend to do is to create seperate profiles for different types of traffic so that I can get an overview easily from the Analytics overview page and I find it easier than segmentation for reports. Here is what I do for those that are interested:
-
Returning Visitors Profile - create custom filter (include) on visitor type and type in "returning"
-
New Visitors Profile - create custom filter (include) on visitor type and type in "new"
-
Paid Visitors Profile - create custom filter (include) on campaign medium and type in "cpc|ppc"
-
Organic Visitors Profile - create custom filter (include) on campaign medium and type in "orgnaic"
-
Social Media Visitors - there are alot of filters on this one!
By doing this I have never had any data issues with one profile merging with another
-
-
-
Can you tell us the keywords you suspect are sending traffic from paid ads and also your url?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Whatstuffwherebot user agent messing up Google Analytics
Starting yesterday, Aug 26, 2020, I noticed a new bot crawling our site with user agent whatstuffwherebot. Google Analytics is counting these hits as human traffic, completely throwing off my numbers - yesterday, Analytics reported nearly triple my typical number of visitors. As of now, Search Console only shows data through Aug 25 so I don't know if Search Console is also affected. Is anybody else seeing something similar? Does anybody know what the whatstuffwherebot bot is? I don't get any results when I search on Google or Bing. For what it's worth, the traffic is coming from Columbus, OH, running over Amazon AWS via 278 different IP addresses so far. Also, WordFence (my WordPress security plugin) correctly identifies these hits as bot traffic.
Reporting & Analytics | | ahirai0 -
Google Analytics Goals - Button Tracking
Does anyone know if there is a really easy way to track a button in Google Analytics yourself? It seems that most button click goal setups involve some use of tricky code and I'm wondering if there is a much easier way to do this that will allow us to simply setup and track certain button clicks as goal conversions in Analytics. Your help here is much appreciated!
Reporting & Analytics | | Gavo0 -
"index.htm" for all url's in google analytics
I don't have this issue with other wordpress websites, only this one website, and I don't know what's causing the issue: Google Analytics is adding an "index.htm" to every single page on the website. So it is tracking the pages, I see no errors - is it tracking the right page? When I click on the page link in a report, I naturally go to a "404 page not found" since the website address isn't "www.example.com/rewards/index.htm" - but instead the actual address would be:
Reporting & Analytics | | cceebar
"www.example.com/rewards/". I have navigated to View Settings in GA to insure "default page" is empty. Although adding anything else to this field does not effect the page url in analytics reports either. Could it be htaccess file - or a plugin effecting the htaccess file?_Cindy0 -
Can you arrange Google Analytics source/medium traffic by percentage change?
I'm doing a year to year traffic audit for a client. I would like to analyze Google Analytics source/medium traffic by percent change. Is there a way to do this? Do I have to create a custom variable? 9BH70RO
Reporting & Analytics | | VanguardCommunications0 -
Is it possible to use Google Tag Manager to pass a user’s text input into a form field to Google analytics?
Hey Everyone, I finally figured out how to use auto event tracking with Google Tag Manager, but didn't get the data I wanted. I want to see what users are typing into the search field on my site (the URL structure of my site isn't set up properly to use GA's built-in site search tracking). So, I set up the form submit event tracking in Google Tag Manager and used the following as my event tracking parameters: Category: Search Action: Search Value When I test and look in Google Analytics I just see: "search" and "search value." I wanted to see the text that I searched on my site. Not just the Action and Category of the event.... Is what I'm trying to do even possible? Do I need to set up a different event tracking parameter? Thanks everyone!
Reporting & Analytics | | DaveGuyMan0 -
Google Analytics Organic Search Keywords Suddenly Displaying FulL Urls
In my Google Analytics, the top keywords for Organic Search are suddenyl displaying full URLs. For example, now the third and fourth keywords are http://www.domain.com/highly-specific-URL. These have all started recently around the same day, July 12th. I've checked back, and we've made no internal changes to the site around that time that could affect this. Any thoughts on this? Thanks! P.S. It might be related to rich snippets, but I cannot tell at this point.
Reporting & Analytics | | 10SL0 -
On google analytics what is Mozilla Compatible Agent under browser and OS?
On my Google Analytics (I know this is not SEOMOZ) I have a lot of visits from mozilla compatible agent with 100% bounce rate. Does anybody know what this is?
Reporting & Analytics | | essentialworld0 -
How to remove unwanted dynamic parameters from a URL in Google Analytics
Hi, Would really appreciate some help with this. I have been experimenting with RegEx to achieve this but as I’ve never used it before am currently failing miserably. We have conversion pages i need to set goals for that are formatted as below: https://www.domain.co.uk//Application_Form/(S(ewhbqp5cki0mppuzukunkqno))/enterCardDetails.aspx I need to remove the (s(xxx)) section from the URL as rather than one pages i currently have thousands of unique URL's. What’s catching me out is that as it’s not a URL parameter I can’t discount and as half way through can’t just do head matches etc to /entercarddetails Help would be much appreciated. Thanks.
Reporting & Analytics | | Sarbs0