Word Press site traffic plumit
-
Hi,
I have a client who has a word press site that we put together for him. We have noticed that over approximately the last 2 months his sites traffic has plumitied - its gone from a health 200+ per day and sharply decresaed and is not practically zero.
Has anyone got any ideas of why this might be?
Here is the link to the site - http://wheelworldreviews.co.uk/
Thanks
-
It also wouldn't hurt to log into Google Webmaster Tools and see if there are any messages to the webmaster from Google in there about any problems.
-
Thanks for your feedback, I have a hunch it maybe the panda update also. I have also advised my client to take off some if not all of the adverts for now. I'll have a look at the site analytics also to see if I can find anything in there.
-
If you have analytics installed study them. If you don't, get your log files and run them through a log analysis program.
Find out where the traffic was coming from before the problem started (websites, pages, search engines, keywords, etc.).... then see where traffic is coming from now. That will give you an answer as to where the traffic loss happend.
Noone here can answer that question.
Then you have the question... Why did the traffic drop? Probably impossible to answer.
Have you checked google webmaster tools?
-
Sounds like a result of the Panda update. Is this syndicated content or original content? From the looks of it it may be syndicated, or at least some of it.
http://www.seomoz.org/blog/fat-pandas-and-thin-content
http://www.seomoz.org/blog/googles-farmer-update-analysis-of-winners-vs-losers
It also looks like the point of the site is less to give the visitor good content and more to attempt to collect ad revenue. The adblocks go well past the actual content of the site in many places, and they're on both sides of the blog. The domain authority is a 19, which tells me this site is in no shape to have as many ads as it does. This is no doubt being punished.
You may also want to run a crawl with the Campaign tool to check for duplicate content issues if you're not using a canonicalization plugin.
-
You need to dig into Analytics and see where the drop is coming from. Have you lost a keyword that was bringing in traffic? Is it from all Search Engines? Is it Direct traffic or from a referring site. That will tell you where to investigate further.
-
Are you currently running a campaign to see how your rankings are positioned? Have you had any site troubles, down-time, etc?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can Anyone Recommend a Web Page Automated Tagging Solution for Large Sites?
We're looking for a way to automate content tagging on our site with a pre-existing solution/software/tool. This is mainly for content organization and to better establish internal linking connections for a large site. We work with Adobe Creative Suite.
Content Development | | ari_seo0 -
Are press releases that could end up being published with duplicate content links point back to you bad for your site ?
With all the changes to the seo landscape in the resent years im a little unsure as to how a press release work looks in the eyes of Google (and others). For instance, you write up a 500 word press release and it gets featured on the following sites : Forbes Techcrunch BBC CNN NY Times etc ... If each of these cover your story but only rewrite 50% of the article (not saying these sites wouldn't re write the entire artcile, but for this purpose lets presume only 50% is rewritten) could it be negative to your backlink profile, ? Im thinking not, as these sites will have high authority, but what if once your press release is published on these sites 10 other smaller sites re publish the stories with almost no re writing, either straight from the press release or straight from the article in the mainstream news sites. (For clarification this Press release would be done in the fashion of a article suggestion to relevant journalists, rather than a blanket press release, via PR Newswire, mass mail out etc. Although i guess the effect with duplicate content backlinks is the same.) You now have c. 50 articles online all with very similar content with links pointing back at you, would this have a negative effect or would each link just not carry as much value as it normally would. By now we all understand publishing duplicate content on our own sites is a terrible idea, but dose have links pointing back to your self from duplicate (or similar) content hosted on other sites (some being highly authoritative) effect your site 's seo ?
Content Development | | Sam-P1 -
What are the effects of posting on a blog site using copied content from your site if you source the site on the blog site?
I have noticed that some of my pages from my site are posted to different blog sites and directory submissions they are word for word what is on my site but at the bottom of the page it does list my site as the source and there are links in the text back to my site. Is this going to negatively effect my rankings or is it ok since my site is sourced in the article?
Content Development | | steve2150 -
I want to swop a site to an existing domain. i.e. it was http://A.com and now want it to be B.com...please help
The company I have started working for as two main websites. The main website (A) is out of date and not very functional but has the companies prime domain name. The other site (B) has their ecommerce engine. I'd like to make B the prime site i.e. take over A's domain name. Huge warning bells are going off regarding the SEO of this decision. Any advice or suggestions in how to go about this without destroying the company's SEO would be greatly valued.
Content Development | | SoutherlySwell0 -
SEO for a News based site : Outdated content
How do we maintain the SEO of a 5 year old News content based site? How should we deal with 3-4 year old content, which are outdated or not searched? Some of them are still useful as archiving/history of a topic..but not searched.... ?? Should we no-index them? or should we keep it like that?
Content Development | | Wpfreesetup0 -
Moving a html site into Wordpress
I'm getting ready to move a site into Wordpress. The current or old site is built with static html pages. My question is, how should I handle Google with these old pages. Should I 301 redirect from each old page to the new? Or is there a better way to handle it?
Content Development | | brandco0 -
How can i contact the owner of this site over copyright theft
Hi i am getting a bit fed up of people stealling our content and now i have come across this site that has stolen content from us but cannot find any email address or contact details and would like to know how to contact them or how to stop this site from stealling our work. here is the site http://caiii.com/ any help would be great
Content Development | | ClaireH-1848860 -
How does google react to duplicate shops on ecommerce sites
Surely shopping cart sites are going to have a lot of duplicate content? Does google recognise this? Is there anything I can do let google know?
Content Development | | borderbound0