Is there a better keyword tool than google's adwords keyword tool?
-
I have heard a lot of people say not to trust the results of google adword's keyword tool. Is there a better tool out there that i am not aware of that can judge local monthly and global monthly search volume?
-
Google don't give exact numbers and don't get specific about what the numbers do represent, but it is very handy to compare phrases - which is more popular, etc. - in deciding which to use on your site. The main reason why I didn't Wordtracker a few years ago was that I needed to know usage based on location and, as far as I know, Google is the only one that can give that kind of detail.
-
I realize you posted this almost a year ago, so my reply is going to seem random. I found this thread through a search because right now I'm considering trying Wordtracker's paid keyword research tool and wondering whether it's worth the money. I use AdWords right now, but sometimes I question the results for the exact reason you mentioned.
Anyway, I just wanted to ask: In your experience, is Wordtracker's paid tool better than AdWords for keyword research?
Thanks and sorry this is so out-of-the-blue.
-
I find Google Adwords a great tool for the most part.
One thing I have noticed though is Google Places is being tweaked almost daily and some days a keyword I'm chasing will be #1,2,3 organically but is so far down the first page behind all the Google Places listings that chasing that keyword is next to useless (unless they rearrange Google Places again).
Learn from my mistake- do your keyword research and then Google the term when you're logged out!
-
I read that the google keyword tool is only applicable to their paid results. I was finding completely different results when using the wordtracker keyword tool.
-
But i do face some weird data from Google Adword tool yesterday. For 2 most generic Japanese keywords ラップトップ(meaning laptop) & ノートパソコン(meaning notebook), I searched both exact & broad in Japan country and Japanese language, Google adword gave me no result for exact & broad ラップトップsearch and no result for exact ノートパソコン. This result makes no sense to me at all. Have anyone come cross this before?
-
For a time (October-December 2010, if not earlier), the AdWords Keyword Tool was ignoring keywords that were not commercial in nature, and there was much outcry from the community. For the following two links, the first link is from when they removed non-commercial intent and lists several keyword alternatives. The second post is an update, with information about how Google has improved their keyword tool. This may be one of the reasons you've heard people say not to trust the results.
http://www.aimclearblog.com/2010/10/07/r-i-p-google-keyword-tool-long-live-seo/
http://www.aimclearblog.com/2010/12/21/safe-for-seo-hacking-fixed-google-keyword-tool/
-
thank you for pointing out our mistake.
cheers,
storwell
-
Thumbs up!
I have heard lots of people complain about the tool giving high numbers and then when you point out that they are looking at broad match numbers they realize their error.
-
Are you checking broad or exact match phrases?
car insurance and insurance car are equal because these are broad match types
[car insurance] and [insurance car] are very different because these are exact match types
Numbers are rounded in order to make them easier to read and manage. 195,000 is easier to read than 194,793 and that slight difference doesn't really matter. Same with 590 and 587.
The "reliable source" you linked is a forum where an unknown person posted a message. That is not something I would rely on. Read more about SERP CTR and check your website's data and you will see that the numbers are roughly correct.
-
Probably because they've realized this and act accordingly. take adwords keyword volumes with a grain of salt. or perhaps they have another tool to cross reference??
-
I'm sure there are other sources, i don't have the time to dig them all up. I'm actually kind of shocked that you guys have never heard someone say that google adwords keyword tool's estimated search volumes are inflated.
How about the fact that most of the numbers are rounded. and that two word phrases are always estimated at the exact same value.
for example: it would say that the global monthly searches for "word1 word2" is the same as "word2 word1", for any combination of two words. I find that incredibly hard to believe because it is very unlikely that there is exactly a 50% split between them. what about phrases where it is much more logical that the order is word1 word2, instead of word2 word1?
-
There're researches about the SERP CTRs and sometimes I compare these research values to my websites' traffic data. I haven't experienced major differences between the Keyword Tool's and my websites' results, it seems to be accurate.
Can you give us a reliable source of information for these claims?
-
If that is the case then why isn't every adwords marketer on the planet yelling about it?
I don't hear them.
-
I know that yahoo used to have a keyword resarch tool, where did that go? i can't find it anywhere anymore, all the links to it are dead. even a link from their own website to it is dead.
Is it absorbed into microsoft now?
-
I disagree. It isn't entirely in their best interests to provide entirely accurate search volume information. In fact it is much more exciting to see that a keyword has 5000 monthly searches than to see a keyword only has 5 monthly searches. It is entirely in their best interest to inflate the search volumes, as it encourages more sales from novice users that don't realize their numbers are inflated.
-
EGOL has a way of sharing the answer is such a short, to the point and yet well polished manner. I whole-heartedly agree!
-
Who but Google could provide better information about Google? And, since Google is going to make money from your ads they should do their best to direct you to the proper keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best Keyword Tool in everyone's opinion?
I'm trying to find the most accurate tool to identify monthly search volumes. All the tools offer wildly varying results. Help 🙂
Keyword Research | | StevenWalley0 -
What is the best tool or method to locate good keywords?
Hi to all, So as I am working towards the best possible site that I can build, what is the best tool or method to find keywords that people would search for that may line up with my website? I have starting using google keyword research tool, or at least I think that is what its called. Also I am using moz, but it shows bing result for traffic. So I guess backing up, do you usually find the keywords with the largest traffic estimates, and then work those words into your web pages? I know to build for people first, then search engines etc. But just curious what you do or use to get an idea on what keywords are popular. Thank You
Keyword Research | | Berner0 -
Need a keyword tool for the whole company
I alone cannot do keyword research on all of the online content that my company produces. There are about 10 publishing support teams who could do this research themselves, once trained, but I don't know which tool to suggest they use since they can't all use my MOZ login. Right now, those who do any research at all are using Google Trends. Wrong answer, but of course they are used to Trends for their social campaigns. Has your company dealt with this situation? I've looked at a few free keyword tools...each seems to have its plusses and minusses. **What would you recommend...either as a free tool or possible other workaround? **
Keyword Research | | Jen_Floyd0 -
What are the checkmarks for on the keyword tool?
I'm looking at the keyword research tool and notice that some of the boxes are checked. I dont really see a reason why? does anyone have this answer? i did attempt look in the Q&A section with no luck.
Keyword Research | | praxiscredit1 -
Suggestions for RU Keyword Research
Does anyone have suggestions for a better RU keyword tool than Yandex and/or is there a way to see exact searches in Yandex's keyword tool? It seems like the data is not at all accurate. For example - we are ranked #2 for a keyword which has over 40,000 monthly searches (searches according to Yandex keyword tool and position confirmed with someone doing a manual search in Russia). However, we are not getting any traffic for this keyword and according to Yandex webmaster tools the keyword only got 10 impressions this past month. Any ideas for me... or would using Google be preferable eventhough people in Russia don't really use Google?
Keyword Research | | theLotter0 -
What is the ideal keyword difficulty percentage?
I am trying to establish my best keywords using the keyword difficulty tool. So if I want to come up with the best keywords, should I use the ones that come in at 50%??
Keyword Research | | mmookie0 -
Assesing which keywords to target
Hi Looking for some advice: Situation: Starting and SEO campaign for the French market. We have extensive keyword data from our adwords account as this has been running for a few months. Questions: What should we be looking out for in relations to keywords to target in the seo campaign? How many keywords is it sensible to target or chase? (one person dedicated to the French seo campaign) Thanks for your help, Andrew
Keyword Research | | fleurya0 -
Google keyword tool
Hey anyone noticed Google's keyword tool seems to be returning weird data for search volume compared to just a few days ago? "iron fist clothing" exact match was returning around 1,000 local monthly searches and a monthly trend of approximately the same over the past year. As of yesterday it has zero searches for exact match and even the monthly trends have all been set to zero for every month going back a year Now I suppose this could happen in theory but the fact that the trend is showing up as zero for each month over the last year makes me think this could be a bug. I've also noticed this for one of my keywords on my SEO site, again suddenly gone to zero searches and monthly trends going back a year. However a quick check on webmaster tools shows the impressions going back a few months at the average of 1,300 that the old trend suggested it should be. Anyone else noticed this?
Keyword Research | | barabis770