Is there a better keyword tool than google's adwords keyword tool?
-
I have heard a lot of people say not to trust the results of google adword's keyword tool. Is there a better tool out there that i am not aware of that can judge local monthly and global monthly search volume?
-
Google don't give exact numbers and don't get specific about what the numbers do represent, but it is very handy to compare phrases - which is more popular, etc. - in deciding which to use on your site. The main reason why I didn't Wordtracker a few years ago was that I needed to know usage based on location and, as far as I know, Google is the only one that can give that kind of detail.
-
I realize you posted this almost a year ago, so my reply is going to seem random. I found this thread through a search because right now I'm considering trying Wordtracker's paid keyword research tool and wondering whether it's worth the money. I use AdWords right now, but sometimes I question the results for the exact reason you mentioned.
Anyway, I just wanted to ask: In your experience, is Wordtracker's paid tool better than AdWords for keyword research?
Thanks and sorry this is so out-of-the-blue.
-
I find Google Adwords a great tool for the most part.
One thing I have noticed though is Google Places is being tweaked almost daily and some days a keyword I'm chasing will be #1,2,3 organically but is so far down the first page behind all the Google Places listings that chasing that keyword is next to useless (unless they rearrange Google Places again).
Learn from my mistake- do your keyword research and then Google the term when you're logged out!
-
I read that the google keyword tool is only applicable to their paid results. I was finding completely different results when using the wordtracker keyword tool.
-
But i do face some weird data from Google Adword tool yesterday. For 2 most generic Japanese keywords ラップトップ(meaning laptop) & ノートパソコン(meaning notebook), I searched both exact & broad in Japan country and Japanese language, Google adword gave me no result for exact & broad ラップトップsearch and no result for exact ノートパソコン. This result makes no sense to me at all. Have anyone come cross this before?
-
For a time (October-December 2010, if not earlier), the AdWords Keyword Tool was ignoring keywords that were not commercial in nature, and there was much outcry from the community. For the following two links, the first link is from when they removed non-commercial intent and lists several keyword alternatives. The second post is an update, with information about how Google has improved their keyword tool. This may be one of the reasons you've heard people say not to trust the results.
http://www.aimclearblog.com/2010/10/07/r-i-p-google-keyword-tool-long-live-seo/
http://www.aimclearblog.com/2010/12/21/safe-for-seo-hacking-fixed-google-keyword-tool/
-
thank you for pointing out our mistake.
cheers,
storwell
-
Thumbs up!
I have heard lots of people complain about the tool giving high numbers and then when you point out that they are looking at broad match numbers they realize their error.
-
Are you checking broad or exact match phrases?
car insurance and insurance car are equal because these are broad match types
[car insurance] and [insurance car] are very different because these are exact match types
Numbers are rounded in order to make them easier to read and manage. 195,000 is easier to read than 194,793 and that slight difference doesn't really matter. Same with 590 and 587.
The "reliable source" you linked is a forum where an unknown person posted a message. That is not something I would rely on. Read more about SERP CTR and check your website's data and you will see that the numbers are roughly correct.
-
Probably because they've realized this and act accordingly. take adwords keyword volumes with a grain of salt. or perhaps they have another tool to cross reference??
-
I'm sure there are other sources, i don't have the time to dig them all up. I'm actually kind of shocked that you guys have never heard someone say that google adwords keyword tool's estimated search volumes are inflated.
How about the fact that most of the numbers are rounded. and that two word phrases are always estimated at the exact same value.
for example: it would say that the global monthly searches for "word1 word2" is the same as "word2 word1", for any combination of two words. I find that incredibly hard to believe because it is very unlikely that there is exactly a 50% split between them. what about phrases where it is much more logical that the order is word1 word2, instead of word2 word1?
-
There're researches about the SERP CTRs and sometimes I compare these research values to my websites' traffic data. I haven't experienced major differences between the Keyword Tool's and my websites' results, it seems to be accurate.
Can you give us a reliable source of information for these claims?
-
If that is the case then why isn't every adwords marketer on the planet yelling about it?
I don't hear them.
-
I know that yahoo used to have a keyword resarch tool, where did that go? i can't find it anywhere anymore, all the links to it are dead. even a link from their own website to it is dead.
Is it absorbed into microsoft now?
-
I disagree. It isn't entirely in their best interests to provide entirely accurate search volume information. In fact it is much more exciting to see that a keyword has 5000 monthly searches than to see a keyword only has 5 monthly searches. It is entirely in their best interest to inflate the search volumes, as it encourages more sales from novice users that don't realize their numbers are inflated.
-
EGOL has a way of sharing the answer is such a short, to the point and yet well polished manner. I whole-heartedly agree!
-
Who but Google could provide better information about Google? And, since Google is going to make money from your ads they should do their best to direct you to the proper keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I'm finding it difficult to make a decision on keywords to select to target for new site?
Hi, I'm doing keyword research for a small site and followed the standard keyword process of using Ahrefs and Google's keyword planner tools to see what keywords are being searched for my service. There are keywords that have a higher avg monthly search volume but they are aren't as relevant as ones that include the word cheap or affordable for example but those ones are only 300 monthly searches per month which seems very small for the main page of the site. Any advice what I should do in this scenario? Do I choose a more relevant keyword with lower search volume or go for one with much higher avg monthly search volume which is much more competitive?
Keyword Research | | TZ19820 -
Keyword Plan Of Attack
We have looked up our direct competitor to see what keywords they rank #1 for (aside from their own company name). We have narrowed it down to 3 that we want to focus on. Our plan is to build internal landing pages, external landing pages and beef up our content. Is that a good strategy to start or are we missing something?
Keyword Research | | IcarusSEO0 -
Long tail keyword research
Is there any way for me to figure out long tail key words related to keyword such as "IT solutions"? This is a competitive term. How do I figure out related keywords with high search volume and less competition?
Keyword Research | | zsyed0 -
Keyword difficulty report - am I stupid??
Hi, Im a programmer but SEO newbie and I am trying out Moz Pro. To be honest I feel really disheartened right now, I find the world of SEO very difficult and full of conflicting information. Anyway, I am trying to get my head around the Keyword difficulty tool in order to determine what keyword I want to go after and what I would need to do in order to outrank the competitors. The website with the highest PA, most external links to the domain (4000 versus around 80-90), the most linking root domain and the best on page optimasations ranks nr 5. The website that ranks 1 is the only one with good social signals. All of the websites has the keyword in the page title. What am I missing? This makes no sense to me. Is this Keyword tool reliable? VERY grateful for any help from you guys.. /Emma
Keyword Research | | EmmaGrey0 -
Any thoughts as to the best keyword tool about today?
I have found similar questions on the forum but is there a best keyword tool to use or is it a case of using a few and cross referecing them?
Keyword Research | | bunac10 -
What Tools Can Be Used To Determine Kw's I Should Be Optimizing For ?
What Tools Can Be Used To Determine Kw's I Should Be Optimizing For ? My concern is that I may be optimizing certain pages with wrong kw phrases and building backlinks to wrong kw phrases that are not a good conversion keyword for the services that I am selling. What are the various ways and tools that can be used to determine if I am optimizing for the right kw's phrases and not the wrong ones that will not convert into a lead from the optin form. I am wondering if ppc spy tools such as spyfu, semrush help me identify if I in fact am opitimizing for the right kw's ?
Keyword Research | | helpwanted0 -
Google search results
Does Google always return the results of a search query in a broad based fashion if the searcher does not use brackets or quote marks? Or, do they display the older domains of sites with authority under the broad based parameters and newer sites only if there is a possible exact match? How does Google decide which type of search results to display? Thanks for any insight. I
Keyword Research | | hawkvt10 -
Domain Name - Which is better?
I had a friend of mine ask me this question and I didn't really know how to go about answering. He wants to know if, for example, www.cardealer.net is better than www.car-dealer.com or vice-versa? Both seem to be interchangeable to me. I hate websites with dashes in them but obviously it is necessary in some cases... ".net" is not my favorite either. What would you recommend?
Keyword Research | | PMC-3120870