Our website has seen a steady decline in rankings over the past few months, is there any merit to paid bulk directory submission? Or could it potentially harm our campaign.
-
Our website has been experiencing a slow but steady decline in rankings despite our activity on social media platforms, is there any value in paying a large sum for bulk directory submission? Or will this only result in our overall website authority decreasing further due to unnatural links.
Would really appreciate any help.
-
I think the pest control space offers huge potential for link bait and viral marketing as well! The papers here in London are always writing articles on the rat population exploding and "taking over the city". I guess people just love reading about that stuff.
-
I used Localeze in the past and they include most major directories you want to be featured in. But you want to make sure that you check and, where possible, tailor Google Places and other major listings. I also used to benchmark the most popular services and tweak keywords they use to make sure I would rank higher for my key terms.
-
Thank you all.
-
You could be experiencing soft hits from the Panda algo.
Do you have problems with....
--- duplicate content
--- thin content
--- heavy ad density
--- very little content above the fold
--- slow response
-
Hi Peter
If you are working with a website that has a local audience make sure you are taking advantage of Google Places as well and adding the business to some local websites such as Yellow Pages, Start Local, True Local and Hot Frog. Make sure you use the same address in all instances and this address in on the website.
Also try Googling Australian Business Directory, Sydney Business Directory, 'Local town' business directory and also Pest Control Directory as it is good to get links within your vertical both industry and geographically although doing solely directory link building isn't the answer it's a good start and you may find some quality links this way.
I think you will have more success if you target more Australian websites than the more international list on Seomoz and wouldn't recommend the bulk submission option, if it sounds too good to be true it probably is!
-
Bulk paid directory submission is not the answer you are looking for. Not to say that you won't necessarily receive a boost from this, in some cases paid directory submissions do help. However, the boost may be temporary, especially if you are playing in a competitive market.
I agree with Lavellester - start reviewing your competitor's link profile, and look for quality link opportunities on a regular basis (link velocity) rather than one-off hits.
-
I'd be tempted to first look at your competitors and evaluate their link profiles and link strategy amongst other things to get a handle on why they are currently ahead of you. Once you have this info you can decide on your next move.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best of the Web directory
Does http://botw.org/ (Best of the Web directory) have any SEO value these days? Would you recommend listing on there?
Link Building | | roberthseo0 -
Website completely disappeared from SERPS.
My website which was launched back in September 2013, after a few months it was ranking second page for some of the most competitive keywords. It was all because of some good quality guest posts from PostJoint. After a few months, the website was ranking on 16th page of Google, then 20th page, then 25th and now nowhere!! I agree that majority of the guest postings of PostJoint were blakchat. For this reason I have now disavowed all domains where I had guest posting done from PostJoint. My questions: 1. Is my website affected by Penguin, Panda etc? (There was no manual penalty though)
Link Building | | Covers123
2. My website is nowhere even for "My Company Name", this is a shame, I have to run a PPC campaign in order to get the traffic where visitors were typing our company name in Google.
3. What are the remedies? I can't afford to start a new domain, because the domain has been advertised heavily (offline marketing etc). Please let me know your thoughts, Thanks in advance!0 -
Backlinks from Trade Website - Are they worth it?
Hi I am doing some linking building for a niche and slightly dull industry. I have found that trade magazine want a lot of money to publish press releases with back links. The publications are relevant to my industry but have a low page rank on Google. Is it still worth paying for these links? Thanks David
Link Building | | DavidLenehan0 -
How important are directory submissions to my off-page SEO?
Hi Guys, One area of my link building that I carry out is looking for online directories and social bookmarking websites to submit my website to. I do this in order to gain some backlinks to my website. What I want to know is are they really worth my time, and if so, which types would you say are the most important? I have obviously been through many directory lists, both on SEOmoz and on other websites, and also performed various searches to find relevant directories to my website. I just feel that posting up a link that lies deep in a directory online that, more often than not, have very low PA and lots of outbound links will offer very little in terms of SEO. If anything, this could really bring down the quality of my links and be detrimental to my website, right? This is a subject that I have been thinking about for a while and especially with the recent algorithm update from Google and the attack on many web directories that are, lets say, 'not playing by the rules', I'm worried that this will have a negative impact for my website. Let me know your thoughts guys and if you have any tips on how to get higher quality links from these kind of submission then I'm all ears! Matt.
Link Building | | MatthewBarby0 -
How to SEO how-to website?
I've launched the website www.ComoFazer.com.br, which is a Brazilian how-to website (the domain is literally how to in Portuguese). How can I get to the top rankings? My strategy so far: made all the on-page SEO stuff put 4 sidebar links in family websites bought the $90 package in GetLinksPro for 100 dofollow links spent about $100 in Facebook Ads to get 2k followers there I want help regarding SEO and strategy for this kind of sites.
Link Building | | kikocherman0 -
Can we submit our website irrelevant directories and resources?
Hey, Can you tell me if it is a good practice to submit our website to a "quality" but an irrelevant web directory? For example, i run article writing service, so it is good to submit my website to a directory that's not about article writing services? Thanks in advance! Mohd
Link Building | | Sizmic0 -
How do you feel about article directories?
Hello, I am a beginner in SEO and I have been reading a lot recently about article directories and article marketing. I have already started writing for article directories, ezinearticles particularly, but I still have mix feelings about it: does it really worth spending some time to write unique articles and to submit them to directories? How does Google feel about it? What do you think about small linkwheel strategies to give some weight to the content you create?
Link Building | | CamilleLG0 -
Question on Links from Directories…
Hello,
Link Building | | inhouseninja
When I do an OSE back link analyses of some sites that are listed in some directories we are considering, for almost all the directories and companies in them, the directories are listed in the OSE report, listed as followed, and usually have decent domain rank and page rank. So this means that the link from the directory is obviously being picked up by OSE and it’s listed as a followable link. My question is just because the link is picked up by OSE does that mean that the search engines value it too? Or could Google see the link ok but throw it out of the equation, presumably because it does not “like” the directory? Hope this makes sense
Thanks!0