Open Site Exporer Social Media Data Accuracy. Anyone notice this?

[Francisco_Meza]

On my homepage http://www.shipoverseas.com, I have 142 FB Likes, 9 Tweets, 3 +1s. In OSE it shows, FB Likes 86, Tweets 4, and 3 +1s.

Does anyone know why there is a discrepancy? I am using AddThis.

[mcgillc]

Hi, one Q in regards to this - over what timeframe are the stats pulled in for? Is it in total or for that day/week?

[Francisco_Meza]

PPPFFfffff! What? So my FB "Likes" = Regular Likes, Shares, & Comments. Okay, this is making more sense. Those numbers are a little closer.

On my home page, I have 145 "Likes" (FB defined "likes"). OSE shows 51 Shares + 81 Likes = 140. I know for sure I have than 5 comments though. But it's fine. I'm not counting comments. Besides, I have Facebook Comments as well as my Wall comments.

Hmmm, looks like someone fixed my FB re-authorization problem. hehe

THANKS JENN! Keep Rockin it!

[jennita]

Hi Francisco,

Ok first, you should send an email to help at seomoz.org about the reauthorization problem. That shouldn't be happening and the Help team can help you out with that.

As for how the social numbers are calculated, here is a response from the engineering team:

"For the social metrics in OSE, first - they're not part of our Linkscape index. We compile those metrics from different APIs. The Twitter metrics are coming from Tweetmeme and they are page specific - not domain specific. So it's not how many people have tweeted his domain - it's how many times someone has tweeted that exact URL.
Facebook is a bit more confusing. The metric in OSE breaks out FB Likes and FB shares - however, on Facebook, when you see the number of Likes, that is a metric that combines shares, likes, and comments. It is confusing when we use Likes, because in OSE we are strictly counting Likes (like someone_liked_ it) which is not the same definition of Like on actual Facebook."It sounds like we're looking into fixing the way FB numbers work though, but it's a lower priority.I hope this helps!Jen

[jennita]

No problem! I have an email out and will get back to you soon. Thanks for asking the question!

[Francisco_Meza]

That Social Tab gives me problems when I try to "Add the Facebook Page". I am reauthorizing it now for the 5th time. I just checked OSE and my FB Likes increased by one. So it's basically the same thing. Thanks Jenn for checking into this for me as well as for all Mozzers.

[jennita]

Hi Francisco!

I've noticed also on my personal site that the numbers aren't quite accurate. I'll ask the dev team and find out how those numbers are calculated. But you might want to try getting those numbers from the Social tab in campaigns now instead? I'll let you know when I hear back!

Thanks,

Jen

[lavellester]

Linkscape updates tomorrow.  Perhaps the the social statistics will update then too.