Does Google use data from Adsense/Analytics to determine a page's ranking?
-
It's all in the Title!
-
Short answer is, no they do not.
Data might used anonymously for other purposes though. In the case of Analytics, you can turn off data sharing in your account settings.
I'm pretty sure the Webspam team at Google would have some sort of access to these as well. But nothing that would algorithmically affect your rankings. Like for example, access to these two might be a small part of their toolset to determine ownership of sites that engage in spammy interlinking. Or maybe they find an offender that is so heinous that they decide they want to de-index all his sites.
Google has better ways of determining of the traits/metics of a good site. In addition very few sites use Analytics/WMT.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Universal Analytics Ecommerce data
Hi there, I have started to use Universal Analytics on my ecommerce site. I have implemented the code using Google Tag Manager. I don't see any ecommerce data on Universal Google Analytics under Conversions/Ecommerce. Can you please point me to the right direction? Also, can you please send me the best article on this topic? I want to know the bit of code that I have to add and all that UA can provide to get the most of my data for my ecommerce store. Thanks and regards
Reporting & Analytics | | footd0 -
Does anyone know where in Google Analytics I can find the number of clicks/Facebook Shares?
I'm trying to track in Google Analytics how many people are clicking the Facebook "share" button. I'm not sure if I have it properly set up. Here's the link that I followed to set up the tracking in analytics: http://www.simoahava.com/analytics/google-tag-manager-track-social-interactions/
Reporting & Analytics | | EPICcreative0 -
How would I create this type of report in Google Analytics?
I work for an e-commerce site. I would like to run a weekly report to see what every category pages increase and decrease for pageviews would be. How would I do that?
Reporting & Analytics | | EcommerceSite0 -
Google Analytics and Webmaster Tools Setup for Agencies
Hi, As agencies, what are people finding to be the best practices for allowing multiple members of the agency's team to access client WMT and GA data? Have a generic "analytics@myagency.com" account that's used for the shares, that anyone in the agency can use as needed (limited, of course, not admin). Have the individual person at the company use their company email for the share for each particular client? employee@agency.com. Yet what happens when we need someone else to check the GA or WMT data? Any advice is much appreciated.
Reporting & Analytics | | Titan552
Thank you!0 -
Google Analytics - New account creation broken
Is it just me or is the new Google Account Creation button not working. After i set it up, it just simply doesn't save.
Reporting & Analytics | | TheGrid0 -
Disclaimer about using Google Analytic?
When using GA on my Website do I need to have a disclaimer that 'We are using Google Analtyic to Track information'?
Reporting & Analytics | | daracreative0 -
Difference between page/domain authority
could anyone explain the difference between Page Authority and Domain Authoity to me or give me a link to a site where it is explained? Sorry if It's really obvious and I'm just too stupid to find out, but I've searched and haven't found anything.
Reporting & Analytics | | mtueckcr0 -
How do I find out how well a page converts in Analytics
Hello All, I am looking to find out how well a page converts in Analytics. A simple request you would thing, but no! First off let me list what I don't want to know: I don't want to know the conversion rate of a product I don't want to know the conversion rate based on the landing page What I want to know is how many people click to add the product to their basket on a particular page (which I understand is not strictly the conversion rate, but whatever). So the ways I have tried unsuccessfully are: The Analytics overlay (the in page Analytics thing) - this doesn't work because the "Add to Basket" button is not a link, it is an input. The Navigation Summary - this doesn't work because most of the time the /shopping_cart.php URL doesn't come up in the short list, and if you search for the URL in the search box beneath the percentages get all skewed. The most obvious solution would be Event tracking but I can't get that implemented in the short term. So does anyone have the answer to this most curious of conundrums? Thanking you in advance, Rich
Reporting & Analytics | | tonyatfat0