Tool for finding what keywords a competitor ranks for?
-
Does anyone know of any good tools that display what keywords a competitor ranks for?
I have many competitors that I know get a lot of traffic, but I'm not entirely sure where the traffic comes from so it would be nice to plug in their url and get a general overview of what keywords they rank for and what positions.
-
If you use a MAC - SERank is great
If you use a PC - Web CEO
-
Agree with the guys here, another vote for SEMRush, though having analysed my own sites on it numerous times, its really a rough guide not an exact science, very useful all the same.
-
You may wish to explore SEOProfiler and SEMRush, both of which have features that can help you identify what keywords competitors are ranking for.
-
Hello,
A good tool which I think could help you better understand the types of keywords your competitors rank for is www.semrush.com. It's a paid service(from $69.95) but there is a free version which provides you a little insight.
What's good about this tool is it provides the organic keyword rankings for your competitors so it helps you improve your keyword research etc...
There is also 'keyword spy' feature if your competitors are advertising through adwords.
Although, I wouldn't put my house on it being 100% accurate, I would say it should be around 70-80% which is pretty cheap considering it's only $69.95 month.
Hope this helps
-
There is a difference between keywords they rank for, keywords they get traffic for, and keywords they make money from. I rank number one for the phrase "People usually build battleships, battlecruisers, and cruisers" and all kinds of other exact phrases from my home page -- but it doesn't mean that anyone is searching that, or that it's making me any money. Adobe Reader ranks for "click here" but it's not a converting phrase for them.
My gut says you'd need expensive tools where they have access to a ton of data at an ISP level to see what queries people are typing for sites you do not own.
-
I am familiar with both those tools and they do not provide what I am looking for. Specifically I'd love something that spits out a report of the top 100 keywords they rank for in google and shows their positioning in the SERPs.
-
I use SEO site tools extension for chrome. This allows you to easily see their meta description and keywords. Same as looking in their header tag just a bit quicker.
SEO book have a keyword analyser. http://tools.seobook.com/general/keyword-density/
They should be ranking high for their most mentioned keywords if their doing things correctly.
-
Use OSE and look at their anchor text. This should give you a clue as to what keywords the have optimized for.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best website traffic measurement tool?
Now that my beloved Compete.com is done I'd love to know your favorite free website traffic measurement tool. PS, please don't say Alexa! 🙂
Competitive Research | | vinadvisor0 -
SEO ranking question
Hey, If a site for had a series of articles, and had the privilege of guest posting on several sites, such as mashable, entrepreuner.com, inc.com, and a few other not as big sites. and let us also say that this site is new and currently has pagerank of 0. How would the above benefit the site and the visibility of the articles on google? Also, with guest-posting, is it problematic to have the exact article also on your site? thanks in advance!
Competitive Research | | Raz.0 -
Any Tool for Tracking Domain / Page Authority Growth?
Is there any tool available in the market where there is a ranking list of fastest growth in Domain and Page Authority? I launched a job site 8 months ago and I am curious to see what % of websites (not just job specific) have experienced faster growth in a similar time frame in Domain and Page Authority to get a sense of what may have been accomplished. thank you very much,
Competitive Research | | knielsen0 -
How to check Google Keyword rankings?
Hey, So I recently watched the DuckDuckGo commercial about Google's results bubble. My question is how can you get the actual keyword rankings of relevant key phrases without Google taking your locations and search history into account? Would it just be a case of clearing your cache & history from the beginning of time or is there an accurate tool (other than SEOmoz ofc that I can use? Best regards, Dan
Competitive Research | | Sparkstone0 -
Keywords and Getting Started with them to the top of the Search Engines
We are an online Saas Based startup. Strongly 70% of our daily users come directly to us since they know us by the url . Now there these 30% who scout for software's like ours online. Get to us by some hook or crook and then maybe end up giving the trial a shot. Our Main site is only of say 5-6 pages. These pages have basic info about our product , pricing and contact etc. What I wish to understand is that when one says" getting those keywords to the top of the engines rankings" who do you mean by these - I presume one means that get the keywords you want to compete for and then push in "Adwords" or better content pages? So If I want to rank well - then my websites should have good content pages you mean? Is that correct-? That means now I have to write good content on those keywords or around those keywords- without that there is no hope to come on good on engines right? Correct me here if I sway away from the actual meaning. Next I wish to have campaigns setup in google adwords keeping in mind those competitive keywords - here again does content on my website play a role? If I have no content and then have google adwords setup does that help? Please advice How long before I add good content pages and expect them to show up in my analytics etc? Thanks
Competitive Research | | shanky10 -
Competitor analysis
Hi This is obviously a well worn question (I've read the great blog by Sam Crocker last year - see below), but I'm looking for an updated set of opinions on sources of competitor data. The competitor data I'm interested in is traffic volumes either aggregated or disaggregated by referral source (i.e. organic search, PPC, email, social etc.). The types of data I've checked so far are Google Trends for websites (no disaggregation), Alexa (some good sources of free data) and Experian's Hitwise (too expensive for my current needs). In addition I'm aware that Compete will be providing an interface for such data in the UK in January at reasonable rates for what I'm after. I'm interested in views on these and other sources in relation to experience of their relative accuracy, costs, pros, con etc. Ideally I'm looking for something that is free, comprehensive, and is not being used by the competition - is that too much to ask!!! 😉 Any inputs would be greatly appeciated. Thanks in advance! Neil Sam's great blog: http://www.seomoz.org/blog/monitor-competitor-traffic
Competitive Research | | mccormackmorrison0 -
Why does website rank? PA-39 DA-24
This website is pretty nice, well done. The few links they do have are nice and clean, from his brothers website, very much white hat. However, it appears that they aren't doing much of anything from an SEO standpoint. This site, is PA31 DA21 is also doing unusually well. In both cases, these guy are outranking the best know, most famous, and most trusted company in the industry who is PA84 DA81. This is a HUGE company that wins the most awards and gets tons of media coverage both in print and on televisiton shows. I'm also noticing that the websites that are ranking well in my niche (every keyword) all have the name of their company at the beginning of the title tag, those with the name of the company at the end of the title tag are consistantly a few ranks lower. This seems to be consistant across all search terms. My niche is highly competitive for a very low amount of traffic. Adwords is crazy expensive for some of these keywords! That said, one valid sale generates a significant amount of money. Would love to hear your thoughts. I'm thinking the first company is being treated so well becase G considers them to be virgins, the purist of white?
Competitive Research | | dmac0 -
How to select appropriate keywords to optimize for SEO?
I have an e-learning website called www.graduatetestprep.com and we provide university students preparation for the GRE examination. This is an entrance exam required for admittance to graduate school across the US. I was wondering what is the best way to find the best keywords focus on to optimize on google and the other search engines. I feel I can't use "on-page" on pro-dashboard properly unless I have the right keywords to focus on. Thanks
Competitive Research | | anuraag0