What is the best way to include video transcripts on your pages?
-
I just posted a question as a comment on this blog post (http://www.audiotranscription.org/6-reasons-you-need-to-have-your-sites-videos-transcribed/comment-page-1/#comment-4311) and realized I probably should have asked the question here because it is really SEO-related.
We are in the process of transcribing all of our videos. Can you someone recommend how best to post the transcript file on our product pages? For example, here's a product page that has a video review on it: http://www.ccisolutions.com/StoreFront/product/behringer-x32-digital-mixing-system. Would it be best to post a link to the transcript file or insert the iframe transcript file from DotSub.com (in that case wouldn't DotSub.com be getting credit for our original content?) or, should we just let our captions on the YouTube stream from there (which is what's happening right now)? Will Google still crawl the transcript if the only place it's available is on YouTube? If so, doesn't YouTube get credited for that content, and not our site? Even if we do post a trascript on the page, if it appeared at YouTube first, wouldn't YouTube get credit for the original version?
We want credit for that content...just not sure how to get it?
I understand that moving to Wistia.com would probably solve most of these issues. What I'm trying to figure out is how best to handle new transcripts for existing videos over at YouTube?
-
Trying to get to a good solution for what I was wanting has inspired me to write a complete blog post on everything we are working to accomplish with our Video SEO. After search high and low, I did find exactly what I was looking for. It is a tool called "CaptionBox." There is a WordPress plug-in available. Information on the page explains that it's a legacy product, but we are going to install it anyway. For more information on SpeakerText's answer to my question as to whether or not we could still use their product despite not being an Enterprise customer, stay tuned for a blog post within the next 3-4 days.
-
I don't think you would get credit for your content if it was within an iframe and hosted on a different site like DotSub or YouTube. If you Google "HTML scroll box" you can find some good tutorials on adding an HTML scroll box. This should make it easy for Google to crawl and index the text content as part of your page but not take up too much space for human visitors.
If you also post the transcript on YouTube then I think this would be considered duplicate content by search engines. After the Panda update I would be cautious about having tons of duplicate content on your site.
-
Thanks Donnie. I watched an read both of these, which were quite good, but still, neither one addressed where is best to post the video transcript. I noticed that SEOMoz actually puts the entire video transcript right on their page. However, for us, posting an entire transcript on a product page just isn't probably the best idea, particuarly for long videos.
I did surmise that using the <iframe>transcript that DotSub.com provides is fairly useless because Google won't crawl the iframe, consequently not crawling the transcript.</p> <p>Ideally, it would be great to include an interactive transcript on the page via a scrolling text box so it doesn't dominate the entire product page. Has anyone done or tried this?</p> <p>*Update - As I was poking around and reading Donnie's recommendations, which were excellent I also found Sean Lind's tool that will automatically build YouTube embed code that contains a link back to your site (instead of YouTube). It was so cool I thought I'd better include it here: <a href="http://www.seanlind.com/poker-blog/geek/youtube-video-backlink-embedding-tool/">http://www.seanlind.com/poker-blog/geek/youtube-video-backlink-embedding-tool/</a></p> <p>I still haven't got any specific recommendations on where is the best place to post a trascript on a product page....all suggestions welcome!</p></iframe>
-
Oh yes and this SEOmoz article really breaks it down: http://www.seomoz.org/blog/building-links-with-video-content
-
There was a WBF on transcripts for videos a while back: http://www.seomoz.org/blog/video-seo-basics-whiteboard-friday-11080
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Choosing a video hoster for a website
Hi guys, I would love to hear your opinion about which video hoster is recommendable for embedding videos on a website and why? So far, I can't decide between Youtube, Vimeo and Wistia. Youtube: + large community, snippets in Google - advertisements Vimeo: + appealing look - small audience Wistia: + easy to customize, statistics - no community, no snippets in Google Thanks in advance for any input! Benjamin
Image & Video Optimization | | ghostwriter0 -
Integrate video - only thumbnail?
Hi! If I integrate a video to my website (vimeo or youtube) the pagespeed slows down. Now I integrate my video in wordpress with special plugins. These plugins shows only the thumbnail, only if the user clicks on these thumbnail, the video is loading. So is my pagespeed perfect ... .. buuut now my question: Google loves tables, images, video ... Sees google these thumbnail still as a video or now only as a image? Thanks!
Image & Video Optimization | | Operi0 -
YouTube Video Transcript misinterpreting audio as a swear word and putting in transcript
Hi I've just noticed a video uploaded to a clients youtube channel is misinterpreting a spoken word as a swear word, the F word :), will this have negative connotations ? could it result in video being considered 'adult content' ?? Any idea how to get this changed, should i report/flag it or will that likely make matters worse ? Or YT tech support email (chance would be a fine thing) ? Also how do you set a video as the channel trailer ? (i cant find any option to do this) Cheers Dan
Image & Video Optimization | | Dan-Lawrence0 -
G+ Profile and Pages won't let me list categories
Hi Mozzers, I'm working on a client's G+ profile and sub-pages and the competition all have one simple category - 'House Clearance'. When you start typing there is a drop down and this category isn't present for us? Nowhere near.This is what the client does and I can't work out howe to get it in the page? Anyone else had this problem. Thanks Gareth
Image & Video Optimization | | Bush_JSM0 -
Best Way to Replace Lost Links
We found a particular client that was using a 3rd party backlinker to build links (they were outsourced). The backlinks appeared to be low quality, just basic text and no substantial content surrounding it, usually like a forum profile. The backlinker was swapped out. However, we've been suffering from a big loss of links. We anticipated that quite a few of the links the previous crew were managing would be lost, however, we've lost over 1500. Some of that is due to the former SEO company using sitesays.com as part of their strategy. That site has since removed all listings/links because they were hit by recent algorithm changes. Every week GWT has fewer and fewer links coming from that site. We expect this to continue until GWT has removed all links from that site. We are also losing ground (quickly) on local rankings too. We believe this is due to the high number of links lost. What is best practice when building links to counter this issue? Is there anything that can be done to stem the link purge and, if possible, gain ground on rankings again?
Image & Video Optimization | | AaronHenry0 -
Uploading product videos to video sharing sites
Is it a good idea to upload my product description videos to video sharing sites? What would be the benefit? Does it matter that my videos are in a foreign language? Which sites do you recommend? How many should I target?
Image & Video Optimization | | Livet0 -
Would listing an address on a location page for a franchise count as a citation?
If a small franchise with 15 locations implemented location pages for each location including address and phone then made them crawlable by the search engines and also accessible through a store locator, would this be counted as a citation for the location?
Image & Video Optimization | | JoshuaRich60 -
Question Regarding Multiple Google Places Pages
Hello, One of my clients has about 20 different google places pages at locations that are not real. The previous SEO company thought that would help with local search. My problem is that several great reviews have been written on each page by real customers. I want to close the places pages for locations that don't exist, but I don't want to lose the reviews. Is anyone aware of a solution for this? I have searched Google's forums and have not found anything.
Image & Video Optimization | | Bjolley0