Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I remove Meta Keywords tags?
-
Hi,
Do you recommend removing Meta Keywords or is there "nothing to lose" with having them?
Thanks
-
So basically you got the answer as it dosen't harm or help as far as rankings BUT there is a way to use it either in your advantage or disadvantage.
It can also give away your main keywords to competitors - and that's not good.
For high competitive websites (where competitors are following movements and trying to figure things out ) I am using the keywords metatags to channel competitors in a different directions by putting there other keywords (still somehow related) and not the keywords that particular page is targeting.
Case study:
I have an account and soon after placing some "stupid" keywords in the keyword tag we've notice on page changes in a major competitor for those keywords that are not really good (conversion, volume etc) but probably on the idea that if the #1 is doing it it must be important
-
Hi,
Personally I don't use them and have not seen any negative or positive effects of doing so.
The main reason I don't is, considering Google doesn't use them as a ranking influencer, then I just don't waste time filling them in. I don't think the time it can take warrant's the reward from any search engine that still looks at them. Plus, I don't like the fact a lazy competitor might take a look to see what my main focus is.
Your time would be better invested focusing elsewhere.
If the keywords tab is already on the site, then how many pages would you need to remove it from? How long would it take? And given the only real reason to remove would be to stop competitors seeing them - info which they can easily find anyway, is it worth the effort? I'd be inclined to say not.
So, in short - if they are NOT present don't bother adding. If they ARE present, don't waste time removing.
Hope this helps.
-
I wouldn't use meta keywords either, as there is no real value in them in terms of ranking - Bing actually uses them to help identify spammers. As Moosa mentioned; if you put too much effort into them it is a quick and easy way for competitors to identify what keywords you are targeting.
I think this recent Q&A would be of interest to you -
http://www.seomoz.org/q/meta-keywords-should-we-use-them-or-not
-
No harm in using meta keyword tag from Google's point of view. There are other search engines apart from Google who still consider meta tag signal in ranking. **Google is not only the traffic source. **
-
To be honest, I f i would be at your place I wouldn’t have used that and if it was available I would have delete it till now for few specific reasons...
- This has no impact from the SEO point of view and search engine is not getting or collecting any information from this...so why write more?
- If the Meta Keyword tag is smartly inserted then it can be dangerous and this is because you are seriously helping your competitors to see what keywords are you targeting on the page and then he can alter his strategies accordingly to outrank you in search engine from the desired key phrases.
Hope this helps!
-
Meta keywords doesn't harm your website in any which ways, though it doesn't even help you in gaining rankings in Search Engines,
Matt Cutts says "It's possible that Google could use this information in the future, but it's unlikely. Google has ignored the keywords meta tag for years and currently we see no need to change that policy."
However, there are other search engines and directories that use the keyword meta tag. For example, Yahoo! still uses it
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Looking for opinions on structuring meta title tags/page title/menu title/H1
Hi everyone I am hoping a few of you can share your opinions. I have been having conversations (okay, healthy debates) about how to write/structure meta title tag and how to compliment them with the H1, page title, menu name. To help explain the thought processes I will use a pretend keyword. How about "screwdriver". Case: (I made this up) we are redesigning a website for a construction tools manufacturing company (pretend name: ABC Tools) targeting OEMs who are interested in purchasing large quantities of tools. The product categories (to become main menu items) are Screwdrivers, Nails, Drills, and Hammers. (bear with me .... this is just an example I am making up on the fly) K. Circling back to screwdrivers - let's say we have one landing page (a primary category page and in the main menu) listing products and great details about screwdrivers. Focus keywords are screwdriver manufacturer, screwdriver supplier, construction screwdrivers Below are questions being debated. If you are willing ... how would you address these questions? And, can you explain WHY? QUESTION ONE: How would you structure the meta title tag (feel free to write one of your own) Screwdriver Manufacturer - Construction Screwdriver | ABC Tools ABC Tools - US-based Screwdriver Manufacturer Supplier Near You High-Quality Screwdrivers for Construction with ABC Tools QUESTION TWO: how would you write the H1 on the page? Would it match the meta tag? OR, would you write something different using the primary keyword? QUESTION THREE Remembering this is not a blog post ... it is a primary landing page linked to the main navigation. What would the menu title be? (remember the product categories above are how the main menu items are bucketed) Screwdrivers Screwdriver Manufacturer Typically in WordPress, the H1 and the menu title is auto-populated using the page title (not the title tag)... So, if we use Screwdrivers as the page title but we want the H1 to match the meta title tag, would we manually change the H1? Or, have the page title and title tag match, but manually change the menu item?
Intermediate & Advanced SEO | | Brenda.Haines1 -
Primary versus secondary keyword
Hello, Can someone give a example of what primary and secondary keywords are and how to implement that in a sentence ? Thank you,
Intermediate & Advanced SEO | | seoanalytics2 -
Are rel=author and rel=publisher meta tags currently in use?
Hello, Do these meta tags have any current usage? <meta name="author" content="Author Name"><meta name="publisher" content="Publisher Name"> I have also seen this usage linking to a companies Google+ Page:Thank you
Intermediate & Advanced SEO | | srbello0 -
Replacing keywords by synonyms. Will it increase risk of google keyword stuffing penalization?
I have a page which is ranking already pretty well for a relative competitive keyword.
Intermediate & Advanced SEO | | lcourse
Google also ranks us on first page for synonym of keyword we optimize the page for (even though synonym does not appear on our page). I am now considering to replace some occurences of the keyword in the page by different synonyms, in the hope that our ranking may further improve for these synonyms.
However I am concerned that google may penalize me for keyword stuffing if I am using a wide range of synonyms of one keyword on our page. My plan is only to replace some occurences of keyword with synonyms. I am a bit nerveous here since page is already ranking quite well in a competitive niche. Any thoughts?0 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
Meta Robot Tag:Index, Follow, Noodp, Noydir
When should "Noodp" and "Noydir" meta robot tag be used? I have hundreds or URLs for real estate listings on my site that simply use "Index", Follow" without using Noodp and Noydir. Should the listing pages use these Noodp and Noydr also? All major landing pages use Index, Follow, Noodp, Noydir. Is this the best setting in terms of ranking and SEO. Thanks, Alan
Intermediate & Advanced SEO | | Kingalan10 -
Does a UTM tag influence the linkvalue?
Will Google value a link with a UTM tag the same as a clean link without a UTM tag? I should say that a UTM tag link is not a natural link so the linkvalue is zero. Anyone any idea how to look at this?
Intermediate & Advanced SEO | | TT_Vakantiehuizen0 -
Are pages with a canonical tag indexed?
Hello here, here are my questions for you related to the canonical tag: 1. If I put online a new webpage with a canonical tag pointing to a different page, will this new page be indexed by Google and will I be able to find it in the index? 2. If instead I apply the canonical tag to a page already in the index, will this page be removed from the index? Thank you in advance for any insights! Fabrizio
Intermediate & Advanced SEO | | fablau0