Fresh ideas on SEO budget spending

[waqid]

I have a client who is willing to spend an additional 5k into his SEO campaign.

I was curious if anyone has any other ideas on spending this in terms of link building. Human edited directories work really well and i have seen some huge successes. Unfortunately i have gotten stuck in purchasing these and would like some fresh ideas. Content is a no brainier.

[waqid]

What i really need is some really good talented copy writers. Any references? Please message me or email me.

[waqid]

Thanks thus far. Looks like im on the right path!

[KevinBudzynski]

Agree with EGOL any type of link bait (like a calculator) is great. Also consider an infographic. We have published a few and I would describe them as moderately successful.

[matbennett]

definitely thumbs up from me for datasheets / cheat sheets as well.

[EGOL]

The calculator is a great idea. We have a Perl calculator that gets a lot of use and a couple of printable data sheets that are popular.

[matbennett]

Another one I'd add to Egol's response is to consider some kind of tool if it is suitable for their market.  Strictly it's still content, but online tools fall outside of what most people think of.  A well thought out and useful one can generate quality links for the long term.

Remember to leave budget to get traction for whatever you build too.

[EGOL]

Content is a no brainier.

The client should prepare articles on the most important things that his clients don't know that they don't know.  These should be kickass articles that make everyone who reads them say WOW!

The $5K should be spent on professional editing, a photographer to get great photos, an illustrator to make the graphics that are needed.

If you have another $5K spend it on articles that cover the most important things that his clients should know to get started with his service/product.

If you have another $5K get the best articles storyboarded and shoot video for youtube.