Googe+ personal profile & business page conundrum
-
I have asked this question before and am still seeking help. My apologies for being repetitive and hopefully not too pesky but I am sincere in my search for guidance.
I am looking for advice on how to manage my personal G+ profile along with my business G+ page. My challenge is the coordination between the two and getting people to add our biz page to their Circles instead of to me personally through my personal profile.
Google+ requires that we have personal profiles- especially for authorship, but it's my business that I want to represent and promote.
I do have the Google+ badge on my website and blog posts. And I am duplicating my posts on both the personal and business pages. I have joined a couple of communities and know that i need to find more and engage in those.
And also, another question this brings up: in terms of the social signal aspect for our company website/blog, does it matter where I am building my Circles?
-
Thanks for the rel=publisher clarification. That's pretty much what I assumed. That's a great post by Ann Smarty as well. Thanks!
-
It has been my experience that Google Plus is a lot like Facebook in the way they break out their Personal and Business pages. They make it difficult to solicit others through your Business page. I do what you are doing, put the original post on the business page, switch over to my Personal page and Share that post so that the people I have pulled in personally can see it. I have noticed people will click on my post and go to my business page and follow me from there.
Hope this helps.
-
rel=publisher makes information about your business pop up in the right hand side of the serps when you search for the brand name (map, business info, reviews, related searches). This is where you would display your business entity, not yourself.
rel=author is what causes the icon to appear to the left of the result and must be an actual person.
You should be linking to your business page from the website and asking people to follow your places page. Your author profile is supposed to be more personal and used to connect your work from around the web (think guest blog posts).
Check out this great explanation by Ann Smarty on the difference between the two.
-
Yah this is an odd issue. I've seen some people with their Google + profile face next to their business homepage. A little strange. Google also has the rel=publisher tag, but I'm honestly not sure what it does. I guess it is supposed to work like the rel=author tag... Obama uses it on the homepage:
In terms of the social signal aspect, no one can really answer that. Just try to be active in the Circles relevant to your industry. That's probably your best bet.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
In 2016, should all businesses have a Facebook page?
Even a couple of years ago, I would have told people that they don't _need _a Facebook page for their business if they don't plan on posting regularly and don't expect many Likes. In 2016, has this changed? Is it weird now for a business not to have a Facebook page, even if it's not particularly active? Is it just widely expected now for every business to have a Facebook page? Even if it's just used for brand awareness/visibility or as a popular directory listing simply to occupy more results on the first page for a branded search?
Branding | | Ria_2 -
My 40 year old, well established business has a brand name that I think is hurting my SEO. Need advice please.
Our business brand name has words in it which when we were using it as our domain name, was a) bad for our SEO and b) got our emails marked as spam in our client's inboxes. This was not a problem when we first got online, years ago. It eventually became problematic, but we didn't realize it for some time. When we realized the issue, we simply changed our domain name to something more SEO friendly, using exact match keywords. This was fine for a while, but eventually, algorithms changed again, and now with Google putting an emphasis on Brand Names and not looking as kindly on exact match keyword type domains, we are again at a place where we don't know what to do. We can't change our brand name. I don't want to post our real name or business here, but I will give an example. Brand Name: Living Free Travel The Issue: "Free Travel" gets blocked by spam filters, gets us useless traffic from people looking for free travel (which makes out bounce rates very high), gets our domain blacklisted. The Solution: travel2europe.com is the website of Living Free Travel The New Issue: travel2europe.com is not our brand, and probably doesn't look like one to Google, especially since on our site, travel2europe.com is never really mentioned because it is only our domain, not our brand. "Living Free Travel" is generally the anchor text for travel2europe.com wherever we are linked to. We assume this mismatch is problematic for us in ways we don't even know. Are we screwed? Need advice, please. THANK YOU.
Branding | | benenjerry0 -
Why is Google suddenly not Ranking my page in a second language in its appropriate target country?
Hi, One of my clients has company Facebook pages in several languages. The page in Arabic, which was targeted at Saudi Arabia, used to rank 5th place on the search for the brand name. The page has a steady growth of followers and a high engagement rate. for the past week it suddenly completely fell off ranking and instead the English page ranks #5 in the results for the brand name in Saudi Arabia. What could have caused this change and what can we do to bring the target language page back to its ranking?
Branding | | JonsonSwartz0 -
Changing Social Media Profiles Name
Hi Mozzers, A client is thinking about changing their social media handles to shorten them to just their brand name as opposed to brand name plus the word 'apparel'. What is the implications of doing this and does the link change from facebook/brand-apparel or does the URL stay the same? Thanks Gareth
Branding | | Bush_JSM0 -
Is it OK to have two similar business sites share their Social Media (just one FB, Twitter, LinkedIn, etc.)?
These two businesses are owned by the same company (industry is event planning). The parent company has been in business 20+ years and caters to a corporate crowd and the more recent company started by the parent caters to consumers (weddings). Would this have any negative seo implications if they share social media accounts? or is this perhaps just more of a strategic issue i gather. And i would gather that its best for each to have their own blog. Would greatly appreciate some insight!Thanks, Christian
Branding | | Sundance_Kidd0 -
Why has Google started to re-write my page titles?
Since earlier this week I've noticed that Google has started to re-write several of our page titles and I'm not entirely sure why - does anyone have any info? We are a UK business and currently have top spot for the keyword 'toilet cubicles' - however, our index.html page title has changed as follows: FROM: Toilet Cubicles | WC Panel Systems for Washrooms | Cubicle Centre TO: Cubicle Centre: Toilet Cubicles | WC Panel Systems for Washrooms Is this Google favouring a more brand-led approach to search? Be interesting to hear everyone's thoughts... Cheers, Craig.
Branding | | cubicle_Craig0 -
Ranking Videos on First Page of Google
Hey Guys, My videos are doing well on YouTube with lots of views and comments (about 1.5 million views). Nevertheless, I can’t manage to get them to appear on Google’s first SERP for my branded keywords. What am I doing wrong? What in your opinion are the major ranking factors for YouTube videos? Thanks!
Branding | | ShivaS0 -
What is the correlation between Organic & PPC CTR?
I'm interested in finding research / studies on the correlation between organic and PPC CTR. I've heard panelists at Search Engine Strategies conferences cite research stating that simultaneously ranking organically and serving PPC ads for the same KW increases the chance of getting click-throughs (versus being in organic OR PPC space only). I think, but I'm not sure, that it might have been a comScore study but I haven't been able to find it on their site. Is anyone familiar with this study (or a similar study)? If so, please point me in the right direction and include a link, if possible. Thanks in advance for your help!
Branding | | DentalPlanSEO1