Adwords Code help required
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I have questions related Google adwords.
1. I want to use Google adwords code, remarketing and Google analytics code.Site is in OSCommerce and php based.Which thing I can use and how can I set my settings so that none of the stuff is affected by each other.
2. We are selling tours and want to track sales for our site.How can we use Google>tools>conversions to track sales?Settings and code help required.I know Google help Center link but not getting it.
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I'm not 100% sure what you mean when you say you can't integrate the codes. One tool that would make it easier to include these scripts is Google Tag Manager. With that, you include one script on all your pages, and use that script to deploy Google Analytics, Adwords scripts, and any other tracking pixels you may use.
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John as far as I know I can not integrate these 3 codes at the same time.Is their any module that can help me integrate these 3 codes at a time.
Analytics/Adwords conversion and adwords Remarketing code.
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You can set up remarketing lists from within Google Analytics by making one tweak to your GA code. You can read more about that here. If you want to track conversions within Adwords, you'll still need to set up the conversion within Google Adwords, and add a special code to the goal success page. No matter what scripts you install from Google Adwords and Google Analytics, they shouldn't interact poorly.
If the page which appears after someone signs up has a unique URL, it's easy to set that URL up as a goal in Google Analytics. Here's some info about setting that up. The report I like to track goals is Conversions > Multi-channel funnels > Top conversion paths report. I usually view it by Source/Medium, and if you use utm parameters on your URLs, then adding Campaign path as a secondary dimension will break those down by campaign.
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