Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Noindex : Do Follow or No Follow Tags?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Noindex : Do Follow or No Follow Tags?

    Intermediate & Advanced SEO
    3
    3
    1290
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • WebServiceConsulting.com
      WebServiceConsulting.com last edited by

      Hello,

      I have a website with tags (which have the noindex tag) on each article post.

      I've been told that I should noindex/nofollow these tag pages, because they are getting link juice passed to them, and since they aren't getting indexed, it's wasting link juice to those pages, when the link juice could be passed to a page that is actually getting indexed.

      What are your thoughts on this?

      Also, what would be the point to noindex/follow a page, if you are noindexing that page? Isn't it just wasting link juice?

      What is the proper SEO way to optimize tags.

      1 Reply Last reply Reply Quote 0
      • FedeEinhorn
        FedeEinhorn last edited by

        I think the way you have your tags set is perfect. While having a robots=noindex tag allows google to read the page and pass pagerank, there's no point listing them in search results as they actually don't offer any valuable content; they link to, but they don't have it.

        That said, google goes over your tag pages passing pagerank, which ultimately get more juice to your articles. Sometimes, within a post, you can link to a tag page within the content, so users can read more about certain topics and you are passing more juice to that tag page, although not being indexed, that tag page passes pagerank back to the articles.

        The noindex has nothing (almost) to do with pagerank, it could be a tremendously useful page (you can even earn links to it from external sources), but they are only valuable to users reading your content and interested in a particular "subject" you mention within the post/context.

        1 Reply Last reply Reply Quote 0
        • ChristopherGlaeser
          ChristopherGlaeser last edited by

          The use of nofollow does not retain link juice (Google made this change years ago).  Each link uses link juice; a follow link passes link juice to the other page and nofollow throws the link juice away.  You should use nofollow for paid links and if you can not vouch for the other page (e.g. spam links in a blog comment).  If you link to a quality site that is not a paid link, then follow is fine.

          Best,
          Christopher

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • Kingalan1

            Best Practices for Title Tags for Product Listing Page

            My industry is commercial real estate in New York City. Our site has 300 real estate listings. The format we have been using for Title Tags are below. This probably disastrous from an SEO perspective. Using number is a total waste space. A few questions:
            -Should we set listing not no index if they are not content rich?
            -If we do choose to index them, should we avoid titles listing Square Footage and dollar amounts?
            -Since local SEO is critical, should the titles always list New York, NY or Manhattan, NY?
            -I have red that titles should contain some form of branding. But our company name is Metro Manhattan Office Space. That would take up way too much space. Even "Metro Manhattan" is long. DO we need to use the title tag for branding or can we just focus on a brief description of page content incorporating one important phrase? Our site is: w w w . m e t r o - m a n h a t t a n . c o m <colgroup><col width="405"></colgroup>
            | Turnkey Flatiron Tech Space | 2,850 SF $10,687/month | <colgroup><col width="405"></colgroup>
            | Gallery, Office Rental | Midtown, W. 57 St | 4441SF $24055/month | <colgroup><col width="405"></colgroup>
            | Open Plan Loft |Flatiron, Chelsea | 2414SF $12,874/month | <colgroup><col width="405"></colgroup>
            | Tribeca Corner Loft | Varick Street | 2267SF $11,712/month | <colgroup><col width="405"></colgroup>
            | 275 Madison, LAW, P7, 3,252SF, $65 - Manhattan, New York |

            Intermediate & Advanced SEO | | Kingalan1
            0
          • 94501

            Sanity Check: NoIndexing a Boatload of URLs

            Hi, I'm working with a Shopify site that has about 10x more URLs in Google's index than it really ought to. This equals thousands of urls bloating the index. Shopify makes it super easy to make endless new collections of products, where none of the new collections has any new content... just a new mix of products. Over time, this makes for a ton of duplicate content. My response, aside from making other new/unique content, is to select some choice collections with KW/topic opportunities in organic and add unique content to those pages. At the same time, noindexing the other 90% of excess collections pages. The thing is there's evidently no method that I could find of just uploading a list of urls to Shopify to tag noindex. And, it's too time consuming to do this one url at a time, so I wrote a little script to add a noindex tag (not nofollow) to pages that share various identical title tags, since many of them do. This saves some time, but I have to be careful to not inadvertently noindex a page I want to keep. Here are my questions: Is this what you would do? To me it seems a little crazy that I have to do this by title tag, although faster than one at a time. Would you follow it up with a deindex request (one url at a time) with Google or just let Google figure it out over time? Are there any potential negative side effects from noindexing 90% of what Google is already aware of? Any additional ideas? Thanks! Best... Mike

            Intermediate & Advanced SEO | | 94501
            0
          • moon-boots

            How to add Canonical Tags on Opencart Products

            Does anyone know how to add canonical tags to product pages in Opencart? Is this possible to do in htaccess? If so, how specifically should it be written in? Please do not post any links to other pages which reference generic canonical information as I've read them all and none help. I'm looking for an Opencart specific answer, or a way to do it in htaccess.

            Intermediate & Advanced SEO | | moon-boots
            0
          • Ask4443523

            H2 vs. H3 Tags for Category Navigation

            Hey, all. I have client that uses tags in the navigation for its blog.  For example, tags might appear around "Library," "Recent Posts," etc.  This is handled through their WordPress theme. This seems fairly standard, but I wonder whether tags are semantically appropriate.  Since each blog post is fairly lengthy (about 500-1000 words) with multiple tags, would it be more appropriate to use tags for this menu navigation?  Are we cutting into the effectiveness of our tags by using them for menu navigation? The navigation is certainly an important page element, and it structures content, so it seems that it should use some header tag.  Anyways, your thoughts are greatly appreciated.  I'm a content creator, not an SEO, so this is a bit out of my skillset.

            Intermediate & Advanced SEO | | Ask4443523
            0
          • bjs2010

            Meta NoIndex tag and Robots Disallow

            Hi all, I hope you can spend some time to answer my first of a few questions 🙂 We are running a Magento site - layered/faceted navigation nightmare has created thousands of duplicate URLS! Anyway, during my process to tackle the issue, I disallowed in Robots.txt anything in the querystring that was not a p (allowed this for pagination). After checking some pages in Google, I did a site:www.mydomain.com/specificpage.html and a few duplicates came up along with the original with
            "There is no information about this page because it is blocked by robots.txt" So I had added in Meta Noindex, follow on all these duplicates also but I guess it wasnt being read because of Robots.txt. So coming to my question. Did robots.txt block access to these pages? If so, were these already in the index and after disallowing it with robots, Googlebot could not read Meta No index? Does Meta Noindex Follow on pages actually help Googlebot decide to remove these pages from index? I thought Robots would stop and prevent indexation? But I've read this:
            "Noindex is a funny thing, it actually doesn’t mean “You can’t index this”, it means “You can’t show this in search results”. Robots.txt disallow means “You can’t index this” but it doesn’t mean “You can’t show it in the search results”. I'm a bit confused about how to use these in both preventing duplicate content in the first place and then helping to address dupe content once it's already in the index. Thanks! B

            Intermediate & Advanced SEO | | bjs2010
            0
          • mjk26

            tags inside <a>tags - is this bad?</a>

            Hi, I'm currently redesigning my website, and in many places, I've now decided to make links a little bit more obvious for the user, using tags within a <a>tag in order to make the entire block of text clickable.  I was just wondering if this could have a negative impact in the search engines.  My gut feeling is no, since I'm actually improving usability, but I guess it could have an impact on how Google looks at the anchor text?  An example of the HTML is as follows: </a> <a></a> <a></a> [Cristal Night Club Hotels <address>1045 5th Street
            Miami Beach, FL33139</address> 6.4 miles from Miami Dade County Auditorium](http://localhost:8080/frontend/venue-hotels/cristal-night-club-hotels/301022 "Hotels near Cristal Night Club") Thanks for your thoughts and comments, Best wishes Mike

            Intermediate & Advanced SEO | | mjk26
            0
          • BeytzNet

            Should I remove Meta Keywords tags?

            Hi, Do you recommend removing Meta Keywords or is there "nothing to lose" with having them? Thanks

            Intermediate & Advanced SEO | | BeytzNet
            0
          • Peter264

            Should HTML Heading Tags ALWAYS be in Hierarchical Order?

            The question is in the title: Should HTML Heading Tags ALWAYS be in Hierarchical Order? For example, using them in order: H1, H2, H3... etc. Or is it OK to have H2 tags before the main H1 tag on a page? - for example sidebar content with H2 headings before the main content H1 tag? Your thoughts are greatly appreciated.

            Intermediate & Advanced SEO | | Peter264
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.