If I write a PR release on a site such as PRweb with anchor-text links that is picked up and published by other news sites, do the engines consider this duplicate content or additional, beneficial links?
-
I recently wrote a news release on PRweb that was picked up identically by 8 other news websites, with the same anchor-text links as the original. Is the reproduction of duplicate content and links across different websites like this to the benefit or detriment of SEO and ranking power? Some of the links are:
http://www.prweb.com/releases/christmasparties/neweventasite/prweb8562064.htm
Many thanks!!
-
I like the ideas Stephen but these are 30,000 gallon tanks. Not the kind you use for your bbq. I wonder if there was another way to do what you suggest for this type of boring topic.
-
Thanks for the tip on Business wire
-
Those sites do work great for pop culture news... but I like some of Stephen's ideas. What happens if you shoot a tank.... what happens if one falls out of your truck.... what happens if one is in or next to a fire...
These are questions of curiosity and also safety.
Those might not earn the slashdot effect but a lot of people have wondered about those questions. I would try it. I think that such an article would be worth at least 1000 press releases and maybe 100,000.
You might be able to prepare a safety .pdf with an embedded link or two and offer it to other propane dealers or customers for use on their own websites. A video would be even better.
-
What happens when you shoot a propane tank (video)?
7 uses schools have found for empty propane tanks (gallery)
Forget Ask A Ninja - Ask a Propane Tank (video)
Lolcats vs Propane Tanks - there can be only 1 winner (gallery)
Microsoft designs a Propane Tank (gallery)
How far could you throw a Propane tank if you were bitten by a radioactive spider (quiz)
easy....
-
PRweb is a decent tool, the problem is that it aggregates the news, but you dont get any real value from the Press Releases on the major outlets. Do an actual search on the sites you are submitted to from PRweb and you wont find your releases in the results. This is a big complaing about PRweb. I recommend checking out businesswire.com for press releases. It is more expensive but offers real SEO benefits. I used PRweb for a year and a half here at my company and recently switched and saw immediate dividends.
-
This sounds like a great technique but the content has to be out of this world. I find it hard to believe I could ever get my client who sells industrial sized propane tanks this kind of traffic from one of those sites. I would think pop culture news and events would be best for this strategy no?
-
I don't think that it will hurt you... but I don't think that it will help much either.
If you write a release with yada yada yada text - meaning nobody is going to read your release and email their friends about it, then you can get some really low value links that will be worth even less over time from the press release sites and their scrapers. We don't spend any time on this activity.
However, if you have a press release or better yet an informative article that you believe lots of the people who read it will email to a friend or tweet or like... then don't waste it on the press release sites. Instead toss it into a couple of sites like reddit, slashdot or stumbleupon. If it is really good that will be like tossing gasoline on a fire. This is what we are shooting for. It takes really special content to succeed there but if you connect you can get 100,000 visitors in a day.... and that often translates into a lot of links, likes, tweets, etc.
Most important... when you use sites like reddit, slashdot and stumble the content remains on your own domain. You are not giving it away to feed competitors and create new ones.
-
Robert,
I don't think you have anything to worry about.
Duplicate content is only a problem within a URL. In other words you don't want duplicate or nearly duplicate pages of content on one domain.
You can see examples of this all over the internet especially in the news where most news papers simply reprint AP news stories etc
You can also see this in cases where your information is shared through social media sites and RSS feed directories.
Don't sweat it...Great job with your Press release...You just got 8 nice back-links to your website.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
If your website is mentioned on an external site does it matter the amount of people who click on the link to your site to improve your domain authority
I want to know about link building strategy and does it matter the amount of times someone clicks on link on to your site from the external site to affect your domain authority
Link Building | | SimplifyValetStorage0 -
GWT Lists URLs with links to my site, but those URLs don't have links to my site
There are a number of URLs that show up for my website in Webmaster Tools as having links to my site when in fact they don't. I know this to be a fact because I actually wrote some of the sites that Google is saying are linking to my site and I know there isn't any links on the specific pages to that site. For example, the site in question is: https://www.liftproducts.com/ As an example, Google is saying that about 100 URLs from https://www.lift-tables.net/ are linking to it when, I'm fairly confident that there is only 1 link to it found here: https://www.lift-tables.net/info.php?countrytabs=3 Yet Google says links exist on this (and many more) page: https://www.lift-tables.net/liftproducts/max-lift/lpt4w-030-48.php I thought at first it might have been due to linking to a image file directly instead of locally hosting it, but after checking the source, that's not the case. I am also seeing this type of non-linking being reported on sites I have no clue what they are. For example, some Spanish site about tandem bicycles is being listed as linking to liftproducts.com: http://206-225-85-34.dedicated.abac.net/tandem/inc Yet I can find no evidence of an actual link existing. Am I missing something here? Any insight of why this is happening and how I can clean up my link signature would be appreciated.
Link Building | | Nivik231 -
Links between own sites cause bad pagerank?
Many people say PR does not matter, but for me its an indicator that links from a domain with higher PR may rank better. My client has a about 4 different travel-sites of very different kinds of travelling. His sites are not ranking bad but all sites have just a PR 0-2 although the content is unique. I made the experience that even sites with few content will have at least a PR of 3 after some years with no SEO effort. One reason is may some part of duplicate content (4 Tours begin in Manaus, so the description for Manaus is on all the 4 Tour pages the same) but another is that the pages have few external links but many of other sites he is owning... like: also check out this -> link to another own site. Question: If I take all these links away (they even don't cause many referrals at all) - will this have a positive effect on rankings? Means trying to have always more external links from not self owned sites is a good start? Thanks for sharing your experiences Holger
Link Building | | inlinear0 -
How to find inbound links to my site
Hi I purchased a rank 1 domain which i have now put a wordpress blog on. Is there a way I can see all of the inbound links to this site or any of the inbound anchor text? I want to try to rank for the keywords it used to. So really i need some historical information or at least what is linking to this domain. Thanks Chris
Link Building | | chrisleonard0 -
Link building for ecommerce site
What are your recommendations for the best link building strategy for a B2C ecommerce site?
Link Building | | DenverKelly0 -
How do sites have so many 'total links'?
I've been analyzing some of our competitors: essayedge.com and papercheck.com Both sites have a large number of 'total links'... about 93,000 each. The former has about 1,200 linking root domains while the latter only has 195. Even for 1,200 linking root domains, 93k total links seems like a ton to me. Our site has 101 linking root domains and only 299 'total links'. I'm quite new to this whole SEO game and admittedly still learning a TON. Am I missing something here? How do sites generate so many links? This seems nuts to me. Thanks for any help!
Link Building | | TBiz0 -
Do sites on the same c-block and same server count as seperate linking root domains when linking to each other?
Lets say there are 50 businesses who have their website on the same server and are on the same c-block but the owners of the individual sites are different (i.e. they are all completely different sites not relevant to each other). Each of those sites are linking to each other due to a feature on the sites. This obviously increases the number of total links to each site but does it also increase the number of linking root domains? Or does this just show up as one linking root domain due to all of them being on the same server and the sharing the same c-block?
Link Building | | cinternicola0 -
Site content creation
I have a new customer that wants to build a comprehensive website to provide dental health information. However, he's a busy dentist and can't develop all the content himself. He particularly likes what mercola.com (http://articles.mercola.com/sites/current.aspx or http://blogs.mercola.com/sites/vitalvotes/default.aspx) is doing to provide content from other sources. At first I thought this could be a good thing and that we could setup some Google Alerts that would alert us to new content related to specific topic areas and then post excerpts and links to the original source of the content. But now I'm concerned that we'll get penalized for this. Can you give me some advice on how to go about getting new/fresh content on a new website that doesn't require someone to write it all themselves? Thank you!
Link Building | | ChristiMcGinley0