Kickass Tool for Content Writers
-
I have been a writer for a long time. I have done a lot of writing. Many excellent teachers, professors, bosses, colleagues, and editors have helped me. I've responded to a lot of red ink - a lot of red ink.
A few days ago, I found a tool that has been extremely helpful. It has significantly improved the clarity of my writing. Using it on a piece of work makes me more confident about it at publication time. It requires a lot of work to use (at least it does for me) but the results are well worth the time.
People who are serious about writing well will understand this tool immediately.
I don't own this website (I wish I did) and have no affiliation with it. Today they released a desktop version that they are almost giving away. I have not tried it yet but plan to instal it today.
-
You do not ever need to position the same NAP on 2 nearby commercial enterprise websites. You will simply further harm the original penalized <a href="https://buzziva.in/garena-ff-redeem-code/index.html" rel="dofollow ugc">website</a> if you try this, and, you may simultaneously be tying the brand new internet site to a penalized entity.
-
Haven't used Hemingway app as of now, but will surely check it out.
I have used Grammarly for correcting grammatical errors and it also helps in identified sentences that are not readable and needs to be re-written. -
I like Hemingaway, But Prowriting Aid and Grammarly are also some good tools to help you prune your craft.
-
You do not ever need to position the same NAP on 2 nearby commercial enterprise websites. You will simply further harm the original penalized website if you try this, and, you may simultaneously be tying the brand new internet site to a penalized entity.
-
Perhaps the easiest way to lower the reading level of a document is to look at single sentences. Most of then labeled "difficult to read" or "very difficult to read" will have one of these....
A) sentences with two separate ideas
B) sentences with two difficult words
Break those into two simpler sentences and the reading level will go down.
If you lower the reading level of your document then a greater percentage of the people who enter that webpage will "get it". The power of this is that you can double the intellectual conversion rate of your document for all of the traffic that enters it for years. Having done that it will be shared more, linked more, bounced less, scrolled farther... and that can double or triple the intellectual conversion rate yet again.
-
That's a good question, and I'd like an answer too. I have noticed that when I run Yoast, SEO on my blog posts, it does score them according to Flesch Reading Ease and recommends making them easier to read for SEO purposes.
-
does Google take into account readability like this?
Nobody outside of Google knows exactly how they use readability.
Here is what I do and believe. This is opinion.
I write a lot of content about subjects that could be read by people with a wide range of reading levels and expertise.
Let's say the topic is diamond jewelry. Documents could be written that fit into any of these categories....
** containing words like "sparkling".... "glittering".... "pretty"... "fire".. are probably written by and written for the average consumer - someone who does not know the language of the subject - someone who uses common and easy words (fourth grade)
** containing words like "clarity"... "facets"... "setting".... "18 karat"... are probably written by and for an educated consumer who definitely knows the basic language of the retail marketplace (10th grade)
** containing words like "dispersion"... "loupe"... "grading"... are probably written by someone with basic knowledge of diamond gemology, maybe a retail sales person with experience (13th grade)
** containing words like "fluorescence"... "refractive index"... are not consumer words but those of a specialist or researcher (16th grade)
Each one of these documents has higher grade level words. Google can probably tell by the words used in the query, the searchers previous reading, what level of information they can't handle. They could give the inexperienced consumer easy information and filter much of that information from the researcher.
Not all subjects have this wide of a grade level stratification but some subjects do.
When I write an article that might be read by people with a broad range of expertise on a topic. I make sure that the first couple of paragraphs are extremely readable. These lead paragraphs should contain "the first info that anyone searching for the topic should read". I will spend a lot of time making those first few paragraphs basic and easy. Then present a bit higher level content next, and the most difficult towards the end of the article.
This keeps the basic reader from bouncing and the more advanced reader, who probably has been on my site before, knows that the advanced info is probably there, just scroll down and look at the topic headings.
-
Great find. Just looking at it now.
Just curious, but does Google take into account readability like this?
Thanks
-
I just found out that they have a desktop version that can export your document as html.
-
+1 for Hemingway App! I also like Scribe for similar reasons, but Scribe isn't free (or nearly free).
I didn't know about the desktop version, EGOL, and will definitely check that out. Thanks for sharing!
Christy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Content Writing - it should be for the main corporate site, blog or for social media?
Hi There, I have my main site : example.com and a related blog https://blog.example.com/ My management does not believe frequent content posting on the example.com My Queries 1- Will it help boost ranking of **example.com **if we share frequent content on our blog https://blog.example.com/? How much impact it has? 2- Every body says content is the king, Ok fine, but when you are not allowed to share it on the main corporate site, then where to share it? Blog and social media sites? please help. 3- We are in a business where clients do not bother to go on sites and read, so in this scenario is it correct to say that you hav to create the content for search engine consumption even when your clients dont need it/or have not in the habit of reading it? Hope somebody will enligten me caught in catch 22. Regards Tanveer
Content Development | | Sequelmed1 -
Are Duplicate Bio's Duplicate Content?
I'm wondering if I need to go through all the various bio's our firm has on all the various legal directory and client review sites to make sure they have unique bio's? I really, really don't want to do that, but if they are going to flagged as duplicate content, I will. I'm hoping sites like "findlaw," "avvo," etc, have some built in rel:cannonical or something that says these bio's aren't to be seen as unique content and therefore conflict with what's on our site. Anybody know? Just to clarify, any of the sties that have asked for unique content/bio/about us, I have complied with that. However, a lot don't specifically state it has to be unique, so I've just copy and pasted from our site in those cases. Thanks, Ruben
Content Development | | KempRugeLawGroup0 -
Need advice on Paying for content?
Hi, We would like to attracting more readers onto our blog by accepting guest posting from external bloggers. Could anyone refer any good artricles on MOZ about the best practices on managing the activities and what would be the normal KPIs and ROI?
Content Development | | LauraHT0 -
Recommendations Content / Copywriter
We are based in the UK & have used alot of content / copywriters & so far have struggled to find someone we feel meets our needs? Can anyone recommend a content writing company or freelancer? Thanks
Content Development | | webguru20140 -
Content
I'm curious what people are paying when they outsource content writing. I'm thinking about outsourcing some writing. I'm looking for the best quality content on the web, nothing medicore or average! What do you guys pay?
Content Development | | PeterM220 -
Is there a software that gives keyword density for primary and seconday keywords as content is written ?
What software do you recommend to write web content for a new website and then manage the same as the site gets older. I am looking for a software that can take a list of primary and secondary keywords - give the keyword density and have the ability to create internal links between pages.
Content Development | | aromal70 -
Getting Duplicated Content Removed
So I recently took over an in-house SEO role and began some house cleaning. I found a few places that had copied or duplicated our homepage content. Naturally I reached out to them to ask them to remove or change the content. Today I come to the office and one of the sites I had requested to remove the content, had fired back at me that I was being rude, threatening and I should go f**k myself. As if this wasn't enough this guys was an upper level manager (managing director) and knows the upper management where I work. Now I have people in my company pissed at me, when I thought I was doing the right thing. Am I in the wrong or what? I had simply asked to remove or change the content and that failure to do so could result in legal action. I understand that it could have been misconstrued as a threat (which it wasn't intended to be) but its seems like a pretty immature response from a higher level person. Any thoughts or advice on what to do next?
Content Development | | Gerad0