Kickass Tool for Content Writers
-
I have been a writer for a long time. I have done a lot of writing. Many excellent teachers, professors, bosses, colleagues, and editors have helped me. I've responded to a lot of red ink - a lot of red ink.
A few days ago, I found a tool that has been extremely helpful. It has significantly improved the clarity of my writing. Using it on a piece of work makes me more confident about it at publication time. It requires a lot of work to use (at least it does for me) but the results are well worth the time.
People who are serious about writing well will understand this tool immediately.
I don't own this website (I wish I did) and have no affiliation with it. Today they released a desktop version that they are almost giving away. I have not tried it yet but plan to instal it today.
-
You do not ever need to position the same NAP on 2 nearby commercial enterprise websites. You will simply further harm the original penalized <a href="https://buzziva.in/garena-ff-redeem-code/index.html" rel="dofollow ugc">website</a> if you try this, and, you may simultaneously be tying the brand new internet site to a penalized entity.
-
Haven't used Hemingway app as of now, but will surely check it out.
I have used Grammarly for correcting grammatical errors and it also helps in identified sentences that are not readable and needs to be re-written. -
I like Hemingaway, But Prowriting Aid and Grammarly are also some good tools to help you prune your craft.
-
You do not ever need to position the same NAP on 2 nearby commercial enterprise websites. You will simply further harm the original penalized website if you try this, and, you may simultaneously be tying the brand new internet site to a penalized entity.
-
Perhaps the easiest way to lower the reading level of a document is to look at single sentences. Most of then labeled "difficult to read" or "very difficult to read" will have one of these....
A) sentences with two separate ideas
B) sentences with two difficult words
Break those into two simpler sentences and the reading level will go down.
If you lower the reading level of your document then a greater percentage of the people who enter that webpage will "get it". The power of this is that you can double the intellectual conversion rate of your document for all of the traffic that enters it for years. Having done that it will be shared more, linked more, bounced less, scrolled farther... and that can double or triple the intellectual conversion rate yet again.
-
That's a good question, and I'd like an answer too. I have noticed that when I run Yoast, SEO on my blog posts, it does score them according to Flesch Reading Ease and recommends making them easier to read for SEO purposes.
-
does Google take into account readability like this?
Nobody outside of Google knows exactly how they use readability.
Here is what I do and believe. This is opinion.
I write a lot of content about subjects that could be read by people with a wide range of reading levels and expertise.
Let's say the topic is diamond jewelry. Documents could be written that fit into any of these categories....
** containing words like "sparkling".... "glittering".... "pretty"... "fire".. are probably written by and written for the average consumer - someone who does not know the language of the subject - someone who uses common and easy words (fourth grade)
** containing words like "clarity"... "facets"... "setting".... "18 karat"... are probably written by and for an educated consumer who definitely knows the basic language of the retail marketplace (10th grade)
** containing words like "dispersion"... "loupe"... "grading"... are probably written by someone with basic knowledge of diamond gemology, maybe a retail sales person with experience (13th grade)
** containing words like "fluorescence"... "refractive index"... are not consumer words but those of a specialist or researcher (16th grade)
Each one of these documents has higher grade level words. Google can probably tell by the words used in the query, the searchers previous reading, what level of information they can't handle. They could give the inexperienced consumer easy information and filter much of that information from the researcher.
Not all subjects have this wide of a grade level stratification but some subjects do.
When I write an article that might be read by people with a broad range of expertise on a topic. I make sure that the first couple of paragraphs are extremely readable. These lead paragraphs should contain "the first info that anyone searching for the topic should read". I will spend a lot of time making those first few paragraphs basic and easy. Then present a bit higher level content next, and the most difficult towards the end of the article.
This keeps the basic reader from bouncing and the more advanced reader, who probably has been on my site before, knows that the advanced info is probably there, just scroll down and look at the topic headings.
-
Great find. Just looking at it now.
Just curious, but does Google take into account readability like this?
Thanks
-
I just found out that they have a desktop version that can export your document as html.
-
+1 for Hemingway App! I also like Scribe for similar reasons, but Scribe isn't free (or nearly free).
I didn't know about the desktop version, EGOL, and will definitely check that out. Thanks for sharing!
Christy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How much do I have to differentiate syndicated content, exactly?
We have about 15-20 articles we'll repurpose on a partner domain (think: media outlet). To avoid duplicate content suspicion, how much exactly do we need to differentiate the content on the second domain? Yea, this is assuming we can't obtain a canonical for whatever reason. I've found some good advice here, but am looking for some quantification. Like: "A sentence/paragraph of introduction at the top of the piece, plus a link back to the original at the end of said introduction ought to do it." Any help is appreciated. Thanks! Tim
Content Development | | Jen_Floyd0 -
Simple Blog Content Question
Which is better? To write my own blog post or, (with permission) use other high DA content on my blog. I'll probably do both, but I'm very curious as to what the search engines prefer or which is better for seo. Thanks in advance!
Content Development | | MissThumann0 -
Are press releases that could end up being published with duplicate content links point back to you bad for your site ?
With all the changes to the seo landscape in the resent years im a little unsure as to how a press release work looks in the eyes of Google (and others). For instance, you write up a 500 word press release and it gets featured on the following sites : Forbes Techcrunch BBC CNN NY Times etc ... If each of these cover your story but only rewrite 50% of the article (not saying these sites wouldn't re write the entire artcile, but for this purpose lets presume only 50% is rewritten) could it be negative to your backlink profile, ? Im thinking not, as these sites will have high authority, but what if once your press release is published on these sites 10 other smaller sites re publish the stories with almost no re writing, either straight from the press release or straight from the article in the mainstream news sites. (For clarification this Press release would be done in the fashion of a article suggestion to relevant journalists, rather than a blanket press release, via PR Newswire, mass mail out etc. Although i guess the effect with duplicate content backlinks is the same.) You now have c. 50 articles online all with very similar content with links pointing back at you, would this have a negative effect or would each link just not carry as much value as it normally would. By now we all understand publishing duplicate content on our own sites is a terrible idea, but dose have links pointing back to your self from duplicate (or similar) content hosted on other sites (some being highly authoritative) effect your site 's seo ?
Content Development | | Sam-P1 -
Will having duplicate content on four websites cause a problem?
A client of ours has four websites for different shops they run in the surrounding area. Each website has original content as well as duplicate content. This is for things like product advice which needs to be the same Will having duplicate content on these four websites cause a problem? How can it be mitigated? We can't refer the visitor to another website to get the product information as this will break the user experience, and of course shopping cart sessions will not pass on.
Content Development | | Rebecca.Holloway0 -
Should we syndicate content?
Hello Mozzers! Our company (FindMyAccident) is an accident news site. The goal is to roll our reporting out to all 50 states; currently, we operate full-time in 7 states. To date, the largest expenditure is our writing staff. We hire professional
Content Development | | Wayne76
journalists who work with police departments and other sources to develop written
content and video for our site. Our visitors also contribute stories and/or
tips that add to the content on our domain. In short, our content is original. A site that often appears alongside us in the SERPs in the markets where we work full-time is accidentin.com. They are a site that only syndicates accident news and offers little original content. (They also allow users to submit their own accident stories, and the entries index quickly and are sometimes viewed by hundreds of people in the same day. What's perplexing is that these entires are isolated incidents that have little to no media value, yet they do extremely well.) The link profile is virtually non-existent. There are approximately 6 linking domains. I don't rest my bets with Quantcast figures, but accidentin does use their pixel sourcing and the figures indicate that they are receiving up to 80k visitors a day in some instances. Not too shabby for the Flying Dutchman of accident news sites. 🙂 I understand that it's common to see news sites syndicate from the AP, etc., and traffic accident news is not going to have a lot of competition (in most instances), but the real shocker is that accidentin will sometimes appear as the first or second result above the original sources. What the...!? The question: does anyone have a guess as to what is making it perform so well? While looking at their model, I'm wondering if we're not silly to syndicate news in the states where we don't have actual staff? It would seem we could attract more traffic by setting up syndication in our vacant states. Should the Panda updates have any effect on their site? Thanks, gang.... Wayne0 -
Content being copied from our product page hurting our site overall?
On our product pages, he have short descriptions and some bulleted lists. Resellers of our products, and many other sites who are not resellers are copying this content, often verbatim. While I'm not as concerned for the product pages themselves as we're hoping the category pages will rank, does this duplication of our content hurt our site overall? FWIW, our brand name is in our domain and often also shown on these sites that copy the content.
Content Development | | minutiae0 -
If you have the best sales on the weekends, when is the best day to post the content?
The Client has the best sales on the weekends and his writing a weekly blog post to help the overall site rank better and hopefully drive more sales. When is the best time to post this content? On Monday so that it hopefully gets indexed by the weekend? or On Friday so that we can leverage twitter and Facebook to increase sales.
Content Development | | anchorwave0 -
Blogger & Blogspot Content - Move Across To Own Domain?
Hey, A few new clients have blogs hosted on blogger & blogspot, the first advice of mine is to set up a blog hosted on their company domain. It's usually easy to convince them of the benefits. What should happen to all the content on the existing blog? One blog in question has over 100 entries, good content with a lot of links back to the business domain. The blog itself has less than 10 links pointing in but a domain mozrank 3.5. In this example, my gut is telling me to leave it as is, and start fresh on the own domain. What about if there's less then 10 posts? At what point should the content be moved over to the new blog? Thanks for your thoughts.
Content Development | | LukeyJamo0