My local traffic has increased but USA traffic decreased..I dont know why!!
-
Hi Guys, A sticky one for ye. I have recently updated my site selling Jewelry in April of this year. Overall, Local Irish organic traffic has been stronger than ever in the first half of 2015. Yet in the USA, since March it's been at it's weakest for years, declining month-on-month. In terms of Organic Traffic for May & June, there's been a 30% increase in visitors from Ireland when compared to last year. Yet for the USA - the biggest market for us- there has been a 39% decrease this year over the same dates. It's the same for language demographics. Big decrease for en-US, but increases for en-IE and en-GB. It's not just the US. The site has taken a hit in Canada, Australia etc.So domestically the website looks to be performing better than ever before since the HTTPS switch, but it has taken a big hit internationally in our key market.We are targeting USA in search console, not changed any of the content in the site however he have added an SSL cert to make the whole site HTTPS like google said :)Any pointers are welcome
-
Let's remove all possible instances in which you might been seen as targeting Ireland. It sounds like the https caused a reclassification of the site.
Second question, did you add the https in Search Console? Do you have both there and both are geo-targeted to the US?
-
Nope, we can do that if it makes a difference but with the jump being so significant I'm not sure this is the only reason. Will do that in a few mins.
-
We had done that at the same time as the switch. It's hosted in the states
-
Sorry, one more. When did you add the address for the business at the bottom/footer? Any opposition to removing that and just keeping mailing/location information on a contact page?
-
Thanks! Clarification, you are geo-targeting this domain in search console to the US? When did you do that? Where is it hosted?
-
Sorry, shanore.com
-
As Mike said, we need to know the site. It sounds like your international targeting is off, but I won't be able to tell how until I can see the site.
-
What is your website url?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best way to improve USA rankings on .co.uk domain?
I have a client with a .co.uk domain. They currently rank #1 in 13 our of 14 keywords for UK. They rank #1 for the majority of the terms in the USA but want to improve on them. What would be the best route?
International SEO | | TomKelly0 -
Search visibility increase with international SEO
Hi Moz Community, I am wondering if there is any tool and/or any sort of standard increase in search visibility I can assume that we will have with our website if we expand to start targeting Spanish with our site. At the moment we receive about 6000-7000 visits a day with 75% of that coming from the US and UK. I am wondering is there any way to make a rough assumption on visibility that will increase by launching a new Spanish speaking website. It would be a subdirectory, not a subdomain or gTLD. I am struggling to find a concrete answer on this and i'd like to make a semi-accurate forecast of the traffic we can expect based on the increase in search visibility that our Spanish language site will provide us. Thanks
International SEO | | Brian_Dowd0 -
How well does Google's "Locale-aware crawling by Googlebot" work?
Hello, In January of this year Google introduced "Locale-aware crawling by Googlebot." https://support.google.com/webmasters/answer/6144055?hl=e Google uses different crawl settings for sites that cannot have separate URLs for each locale. ......... This is basically for sites that dynamically render contend on the same URL depending on the locale and language (IP) of the visitor. If e.g. a visitor was coming from France, the targeted page would load in french. If a visitor was coming from the US the same page would load in English on the same URL. Does anyone have any experience with this setup and how well it works? How well do the different versions of a page get indexed, and how well do those pages rank? In the example above, does the french content get indexed correctly? Many thanks!
International SEO | | Veva0 -
Local Address for International Business?
Our client's business www.shanore.com is based in Ireland but targets international markets, particularly the USA. A few months ago we made the switch to HTTPS and ever since our organic traffic has steadily declined in the USA, UK, Canada etc. by roughly 30 - 40%. In Ireland, over the same period of time it's increased by around 30%. An Irish address features in the Footer and the same address is also given on Google + / Google My Business. Webmaster Tools is set to target the USA & the site is hosted in the USA. Could the presence of the Irish address somehow be overriding the Webmaster Tools geo-targeting? Why would traffic fall everywhere else apart from Ireland? Keyword rankings are also now stronger in Ireland than in other countries.
International SEO | | Johnny_AppleSeed0 -
How do you get the "real" organic traffic from direct traffic?
Please check the following article: http://www.searchenginejournal.com/study-shows-organic-search-responsible-64-web-traffic/111791/ I hope you guys have some ideas on how to extract the "real" organic traffic from direct. Thanks in advance!
International SEO | | zpm20140 -
Anyone knows/seeing this strange bump in traffic from Granada, Spain?
I have noticed a strange bump in traffic from August 14, coming from Granada Spain. I have a language specific website and there is no way I have suddenly thousands of readers in Granada. GA show the service provider is opera software asa and domain is opera-mini.net I am wondering the location shown in GA as Granda, Spain is the correct one. Perhaps Opera is proxying the traffic through it proxy server located in Granda. Or this is spammer trying to download content? Anyone else has seen this?
International SEO | | Maayboli0 -
Local SEO in Canada
I am trying to do some local optimization for some clients in Canada and it got me thinking, are there different best practices and different sites I want to use when working in Canada?
International SEO | | rbrianforrester0 -
Russian SEO: Do you know some good sources with tips and news about Yandex?
We are launching our site in Russia - and basically I have no experience in Russian SEO! Could you please recommend me some good English sources with news, tips and hints about Yandex? Basically I am looking the Russian SEOmoz 🙂 Thanks!
International SEO | | jorgediaz0