Specific Industry Website Conversion Rates: Lighting
-
Hi All,
There's loads of info around on general retail conversion rates, but does anyone have any experience with online lighting shops and typical conversion rates? This is a highly price driven shopper, and from my experience so far they bounce around looking for the best price... We've recently taken ownership of this new site, and I'm not sure I can relate general metrics to this site... although there is lots of work to do on here!
Cheers in advance.
-
Hi Umar, thanks for the reply. By 'general metrics' I was referring to the retail conversion rate of 3-6%. Cheers,
-
Hi,
Yes, I have worked with the client that in the lighting business. Could you please elaborate what do you mean by general metrics here? As far as I know, the general metrics of conversions always remain the same for every site/industry but the ways of achieving targeted results are different.
Thanks,
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Help on how to test the DA, PA of the website
Please help me. How to check the DA, PA of the website https://toolaim.com/ . I want to know any quality website to take care of it more. But at present I do not know any forum quality is good and trust. Thank you
Reporting & Analytics | | gogoanimetp0 -
How to do Conversion Tracking for Homepage banners?
Hello All, I want to do banner conversion tracking for my ecommerce site. That is at my homepage I display 4 banners with special offers on 4 different products. Now that 4 products are already falls in relevant categories. I did event tracking for banners from where I can know how many clicks I am getting from each banner but My Query is how to know conversion of all 4 banner products because once I create goal that is funnel like 1) home page 2) product page 3) checkout step 4) Thank you page. But problem comes here is if anyone purchase these product from categories that also comes in goal so how to differentiate conversion of products from homepage and category pages? Is there any implementation via enhance ecommerce? Hope you understand my query? If any confusion do let me know. Thanks!
Reporting & Analytics | | micey1230 -
Links not pointing to my website?
Aloha everyone! I've asked questions to the Moz community before and have always been happy to see how responsive and helpful the community is as a SEO learning new comer! Many thanks in advance for any ideas or insights to solving this problem. So here is my question, I own a wedding photography business here on Kauai and am looking to rank for a few things, Kauai wedding photographer, Kauai Wedding videographer, and Kauai family photographer. That aside I've been pouring more time into getting back links from people I've shot with here on Kauai (local business's websites etc) and have had links dropped in on their sites to, in theory, bump my rankings up from back linking my website. Here's my website http://www.balihaiphoto.com/ Here's a few sites but are not showing up as backlinks/pushing my site higher on SEO results (screen shot as well) http://www.haleleakeiki.org/ (bottom of page footer linking to BaliHaiPhoto.com) and another site here http://www.wishingwellshaveice.com/ with the same thing, footer link pointing to my website. Both sites have been indexed and the shave ice one gets a good amount of traffic, does anyone know why this isn't showing as a back link or if its passing on any link juice my way? Should I do something diffrent here? Let me know what you guys think! Aloha from Kauai, Jon Gibb qsDOM
Reporting & Analytics | | Trey30 -
New website server code errors
I launched a new website at www.cheaptubes.com and have recovered my search engine rankings as well after penguin & panda devestation. I'm continuing to improve the site but moz analytics is saying I have 288 medium issues and i see the warning "45% of site pages served 302 redirects during the last crawl". I'm not sure how to fix this. I'm on WP using Yoast SEO so all the 301's I did are 301's not 302's. I do have SSL, could it be Http vs Https?
Reporting & Analytics | | cheaptubes0 -
Google Analytics and Bounce Rates Query - Should I block access from foreign countries ?
Hi , When I look at my google analytics for my UK Website, I can see alot of visits come from outside the UK , i.e Brazil and USA. Both of which give me almost 100% bounce rates from people visiting from there. I am wondering, if google looks at bounce rates with regards to ranking factors and should I therefore block access to my site from visitors outside the UK ?... Would this help increase my rankings ? Given that we only serve uk customers, I cant see any benefit of allowing non uk customers the ability to see the site . what does people think ? thanks pete
Reporting & Analytics | | PeteC121 -
Conversion via Paypal not showing order value in google analytics
Hello All, I have an e commerce site, when goal conversion happens by CC(credit card) I can see order value in e commerce tab in Google analytics but when conversion happens through paypal I always see order value zero. I want see order value for Pay pal also.Please help me out. Thanks
Reporting & Analytics | | Alick3000 -
Can underscore blanks trigger home page bounce rates
Buongiorno from 8 degrees C Wetherby UK 🙂 On this site the scrolling banner has been hyperlinked with underscore blank causing new pages to open when a user clicks on a banner. My question is please... "If a user clicks on a banner will Google measure this as a home page bounce" ( I dont think it will i just want to be 100% sure) Click here for illustration:
Reporting & Analytics | | Nightwing
http://i216.photobucket.com/albums/cc53/zymurgy_bucket/home-page-sw-banner_zps0fda6318.jpg Grazie Tanto,
David0 -
Distribution of SEOMOZ Ranking Metrics across all Monitored Websites
Hi, I'm looking into building a tool which would incorporate SEOMOZ ranking metrics and I have a few questions with regard to the ranking data which will help me develop it correctly. I have done a few searches, for the information but haven't found an answer to these questions on seomoz - if they exist somewhere then I would be grateful if you could point me in the right direction. 1/. When looking at the values of metrics such as MozRank and DA, is there any information on how this values are distributed amongst the ranked website - EG The mean / median values of DA and MozRank etc of all websites monitored is X & Y . If there were any distribution graphs for these values then even better. 2/. Along the lines of the above - are there any online resources showing similar information for google PR? 3/. What is the calcuation used in the scale of MozRank and DA - ie We have a scale of 1-10 for these values - be we also know the scale in not linear but logrithmic - ie Double the Links of a DA 5 website and you would not end up with a DA 10 website - so what is the calculation which defines the scale. A WBF about google PR by Rand indicated that a value of between 8-9 is used in Google PR - but what about the values used for DA and MozRank etc? Many thanks for your help
Reporting & Analytics | | James770