Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Clickable Images Question
-
This may seem like a minor issue but it is something that has been bothering me. When I write a blog post and place images within the text, is it better to have the image linking to nothing or link to the image url.
I am guessing that unless I wish the image to rank for a certain keyword then it is not worth it linking to the image url. But would just like clarification if there is a more deep seated reason.
Thanks
Mark
-
Hi Mark!
When writing blogs for our clients I make the photo link to "none" UNLESS it is a brand logo or something of the like that can link to the brand/manufacturer's website. I find that this could negatively impact the user experience if they click the photo only to realize it brings them to a webpage that only shows the image.
The most important information when adding a photo is the ALT tag. This lets the crawlers know what the image is of.
If I were you, I would ensure all the photos being added have an image ALT tag but do not link to just the image file to ensure positive user experience.
Hope this helps!
-
Agree with both Tim and Tymen. Another point I would like to call out is making sure the image has a relevant name as well. bird1.jpg isn't as valuable as blue-macaw-bird.jpg
-
Hi Mark,
To have the image there withe the right ALT tag also contributes to the overall value of the page for that specific keyword. As Tim mentions I would not link to the image at all unless you want it to be seen larger. In several mobile versions this image linking goed wrong and it will harm the experience people have on your site. I only use linking when I write blogs about specific products I let the images link directly to the product page.
Good luck!
Tymen
-
Personally unless you are linking to some other content or maybe offering a larger image to view I would not bother adding a link to the image. To ensure the images is optimised make sure you add a relevant Alt tag that is related to the contents of the image. That's my opinion on it anyway. Others may see it differently.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple H1s and Header Tags in Hero/Banner Images
I work on education websites, and our sites are being flagged by SEO and accessibility checkers for having multiple H1s. The home pages have the site name as an h3 in the hero image, and an aspirational headline (think: Be Like Mike) as an H1. The sub-pages have two H1s: one on the site name in the banner image, and the other on the page title. Note that the site name is very keyword-rich. If we were to remove the H1 and H3 tags from the hero/banner images, would it do any SEO harm? At the same time, we’d rewrite the H1 on the home page to be more keyword-focused. Any other options? I also read that it’s OK to have multiple H1s as long as it’s clear which H1 belongs to the heading area and which one belongs to the body area of the page. Thanks in advance!
On-Page Optimization | | UWPCE0 -
H1 text and Header Image Overlap?
I have images with text at the top of every page on my site. But no H1 or H tags at all. I would like the text on the image to be my H1 text. But I don't want to be repetitive. What should I do?
On-Page Optimization | | Calligraphy0 -
SEO Implications of using Images for Article Titles
Hi guys! New to Moz Pro. I just recently completed an online course with Moz... I have a client who is writing some new content for their site, and we are approaching it with SEO in mind. I was wondering about using an image with text on it as the article title, instead of an actual "text on the page" title. Wondering if that's going to "cost" us anything, SEO wise. I guess we could use alt-text/title/description fields to make sure the keywords are crawlable for our article title but do they have less "weight" than a standard title? How does that work? Hope my question makes sense. Article header attached mB0PXsA.jpg
On-Page Optimization | | JakeWarren1 -
Quick H1 Above the Fold Question
I was wondering if the H1 for this page was alright even though it is below the fold: http://www.seniorplanning.org/assisted-living-phoenix-arizona/. Any suggestions/comments would be very helpful. Thank you!
On-Page Optimization | | JacobEdward0 -
Is the HTML content inside an image slideshow of a website crawled by Google?
I am building a website for a client and i am in a dilemma whether to go for an image slideshow with HTML content on the slides or go for a static full size image on the homepage. My concern is that HTML content on the slideshow may not get crawled by Google and hence may not be SEO friendly.
On-Page Optimization | | aravinn0 -
Image naming best practices?
While I have found many good sources of information for naming images for SEO purposes, I'm having trouble finding an up-to-date, exhaustive and authoritative source for image names, alt tags, etc. For instance... Max characters for image name? Max hyphens? How descriptive should you be? "ice-cream-flavors-icon_._jpg" or "ice-cream-flavors.jpg" or simply "ice-cream.jpg" How similar should the image name, alt text and page title be? At what point are you overusing a keyword? Rules to follow? So much more, but you get the idea! Anyone have a good reference or an answer to all things related to images and SEO? Thanks!
On-Page Optimization | | OSD0 -
Image titles and alt tags for multiple images
I'm hoping some of you may be able to help me understand the best way to optimize my image titles and alt tags for a specific situation. I'm working on an interior design website and they have hundreds of pictures. each of their projects has about 10 pictures. Is it best for me to us the key phrase in each title and tag? or is that to repetitive? here is what I mean: A project called "urban interior design" all images are of urban interior design, just different angles and features, so my initial idea is to just have each image title like this: Title: "urban interior design dinning area" Alt: "urban interior design dinning area view" Title: "urban interior design living room" Alt:"urban interior design living room couch view" Is this the best way or will it actually hurt my ranking with too much exact keyword use? Thanks for your help!
On-Page Optimization | | TBSEO0 -
Do images on a CDN affect my Google Ranking?
I have recently switched my images to a CDN (MaxCDN) and all of the images within my post are now get loaded directly from the CDN. Will this affect my Google ranking? Do Google care if the image is hosted physicaly on the domain?
On-Page Optimization | | Amosnet0