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Category: On-Page Optimization

Explore on-page optimization and its role in a larger SEO strategy.


  • Hi, I am trying to track a page optimization feature for one of my project, https://shinaweb.com but i keep getting this below error: "PAGE OPTIMIZATION ERROR
    There was a problem loading this page. Please make sure the page is loading properly and that our user-agent, rogerbot, is not blocked from accessing this page." I checked robots.txt file, it all looks fine. Not sure what is the problem? Is it a problem with Moz or the website?

    | shinawebnavid
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    | b-lab
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  • icons alt images alt attributes

    How effective is to add alt tags to icons?

    | Asmi-Ta
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  • Hello, My website is http://www.vietnamvisacorp.com is using the href links without meta tag rel="dofollow" such as I am using . Should I put ref="dofollow" in this:  Thank you!

    | JohnHuynh
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  • I am about to start my website http://i-love-skiing.com/. I would like to know what OnPage ranking factors should I consider while launching or building my website. I want to rank higher on search results.

    | TheresaWoods
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    | ccw
    1

  • www to non www ssl

    Hello, when I try to access my website using www i would like it to redirect to non www but instead it shows a sal error message.

    | Voopoo
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  • anchor tags ecommerce product listing page

    Hi Say I am on a Product Listing page on ecommerce website and I have product tiles which contain images and name/price underneath them. Is it better to wrap the whole product tile (image and name/price) in an anchor tag (linking to their product page) or to wrap the image and the name/price underneath in anchor tags separately (linking to the product page) ? thanks

    | jtiernanibm
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  • We have an issue with some clients on a Wordpress CMS where title tags implemented on a Yoast SEO plugin for the Homepage are not coming up as we'd implemented them. However, the source code shows we'd implemented them correctly according to what we'd wanted.**For example, this is the title tag we implemented in the CMS:Towing Services Alberta | Jack's TowingSource code shows:Towing Services Alberta | Jack's TowingHowever, SERP results shows:**Jack's Towing | Towing Services Alberta This is not an issue with the rest of the other pages and there isn't a global template for our client's sites. It's perplexing that it's only happening on the Homepage and this is across for 3 of our clients' sites.Even more perplexing, recently we've noticed that SERP is only showing the client's business name as the title tag and this is across for 2 out of the 3 clients we'd mentioned above. Nothing has changed in the back-end.Would appreciate some insight on this issue!

    | Gavo
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  • Moz bar not working on our website about gym equipment names https://www.fitness-china.com/gym-equipment-names-pictures-prices How long fix it?

    | ahislop574
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  • html header h1 h2 h3

    Is it ok to have no h2 tags? There are no "keywords" relevant to the product in these example h2 tags. Also, is it ok to not have a PRODUCT DESCRIPTION header, or is it better with that header? It's for a "product page". Examples: <h1>Used Bow Front Desk With Mahogany Laminate</h1> <h2 style="display:inline;">QTY:</h2> 3 - <h2 style="display:inline;">Manufacturer:</h2> Hon <h2>Product Description:</h2> <p>This bow front desk is in excellent condition. It has a beautiful mahogany laminate.</p> OR (no h2 tags or product description header at all) <h1>Used Bow Front Desk With Mahogany Laminate</h1> <p>QTY: 3 - Manufacturer: Hon</p> <p>This bow front desk is in excellent condition. It has a beautiful mahogany laminate.</p> I prefer the last one as it's much simpler, but I'm curious if search engines would prefer the existence of h2 tags in the first version. Thanks,
    Todd

    | NRSmart
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  • I want to lean out my title tags and will most likely be doing an A/B test. They currently have the "Near Me" modifier in there, which I believe Google can distinguish local SEO without it. Thoughts?

    | imjonny123
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  • error page

    Hi, I am getting 403 forbidden crawl report on some of my pages. However the pages are loading fine. Also when asked my web developer told that some times reports show errors when there is nothing wrong. Also will the errors affect the SEO/Ranking etc.
    Some of the links:
    https://www.medistaff24.co.uk/contact-us/ https://www.medistaff24.co.uk/elderly-care-in-evesham-worcestershire/ https://www.medistaff24.co.uk/hourly-home-care-in-evesham/

    | ghrisa65
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  • We are moving about 5000 pages from root into different folders. We need to individually 301 each page because the are sitting at root level now: mysite.com/page.com We want to move them to: mysite.com/folder/page.html etc I dont think redirect match can works because of the different files names and folders they are being moved in to. Will 5000 entries in .htacess slow site loading? Any other suggestions how to handle?

    | leadforms
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  • canonical duplicate site structure url issue

    Dear all, We have two URLs: The main URL which is crawled both by GSC and where Moz assigns our keywords is: https://andipaeditions.com/banksy/ The second one is called a virtual url by our developpers: https://andipaeditions.com/banksy/signedandunsignedprintsforsale/ This is currently not indexed by Google. We have been linking to the second URL and I am unable to see if this is passing juice/anything on to the main one /banksy/ Is it a canonical? The /banksy/ is the one that is being picked up in serps/by Moz and worry that the two similar URLs are splitting the signal. Should I redirect from the second to the first? Thank you

    | TAT100
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  • Hello, I’m almost ready to lunch my new website https://thetravelhoop.com , I just need to create the content of the product page and put all the images. I would like to know what you think in terms of SEO of the home page (is the content that I want to rank the most). My doubt is that since it is a landing page, there is not a lot of text but mostly <h>. It’s not a styling decision of course (I know is bad practice) but mostly because they are supposed to be title/headings.</h> Do you think I’m doing something wrong, or do you have any suggestions? Thank you, Daniele

    | danielecelsa
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  • Our team's website is built in Word Press, but we use Hub Spot as our CRM. We are trying to determine if building landing pages in Hub Spot is going to hurt our SEO efforts and if it's better to build directly on Word Press.

    | MerlinLaw
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  • negative seo keywords inaccurate serp ranking ignored optimization

    I am experiencing an issue with negative keywords, but the “negative” keyword in question isn’t truly negative and is required within the content – the problem is that Google is ranking pages for inaccurate phrases that don’t exist on the page. To explain, this product page (as one of many examples) - https://www.scamblermusic.com/albums/royalty-free-rock-music/ - is optimised for “Royalty free rock music” and it gets a Moz grade of 100. “Royalty free” is the most accurate description of the music (I optimised for “royalty free” instead of “royalty-free” (including a hyphen) because of improved search volume), and there is just one reference to the term “copyrighted” towards the foot of the page – this term is relevant because I need to make the point that the music is licensed, not sold, and the licensee pays for the right to use the music but does not own it (as it remains copyrighted). It turns out however that I appear to need to treat “copyrighted” almost as a negative term because Google isn’t accurately ranking the content. Despite excellent optimisation for “Royalty free rock music” and only one single reference of “copyrighted” within the copy, I am seeing this page (and other album genres) wrongly rank for the following search terms: “free rock music”
    “Copyright free rock music"
    “Uncopyrighted rock music”
    “Non copyrighted rock music” I understand that pages might rank for “free rock music” because it is part of the “Royalty free rock music” optimisation, what I can’t get my head around is why the page (and similar product pages) are ranking for “Copyright free”, “Uncopyrighted music” and “Non copyrighted music”. “Uncopyrighted” and “Non copyrighted” don’t exist anywhere within the copy or source code – why would Google consider it helpful to rank a page for a search term that doesn’t exist as a complete phrase within the content? By the same logic the page should also wrongly rank for “Skylark rock music” or “Pretzel rock music” as the words “Skylark” and “Pretzel” also feature just once within the content and therefore should generate completely inaccurate results too. To me this demonstrates just how poor Google is when it comes to understanding relevant content and optimization - it's taking part of an optimized term and combining it with just one other single-use word and then inappropriately ranking the page for that completely made up phrase. It’s one thing to misinterpret one reference of the term “copyrighted” and something else entirely to rank a page for completely made up terms such as “Uncopyrighted” and “Non copyrighted”. It almost makes me think that I’ve got a better chance of accurately ranking content if I buy a goat, shove a cigar up its backside, and sacrifice it in the name of the great god Google! Any advice (about wrongly attributed negative keywords, not goat sacrifice ) would be most welcome.

    | JCN-SBWD
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  • seo tactics seo expert content optimization

    Quick question: does Google differentiate between terms that correctly include a hyphen (such as "royalty-free") and those that are incorrect ("royalty free")? I ask because the correct term "royalty-free"(with a hyphen) receives far less monthly traffic for the same term without the hyphen (according to Moz): Term | Estimated traffic
    "royalty free music" | 11.5-30.3K
    "royalty-free music" | 501-850 If Moz views the terms separately then I'd guess that Google does too, in which case the best thing to do for SEO (and increased site traffic) would be to wrongly use "royalty free" without the hyphen. Is that correct?

    | JCN-SBWD
    0

  • redirecting domain 301 redirect seo tactic

    What is the safest way to redirect for best SEO benefits? Example: loodgieter-aanhuis.nl -> loodgieters-ambacht.nl Does someone have any technical information on how to (root) redirect for best SEO practices?

    | hans-keeren
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  • on page optimization filter by category

    Hello Everyone! I know that a single product should not have filter by color option since it will create duplicate content, and you have to use canonical tags to solve it. BUT how about sorting through products via category/brands?
    Filter by category changes the URL of the General shop page (ex: hello.com/Shop/Category1022039 ). This page only displays the products within, no content/ descriptions etc unlike the original category page (ORIGINAL CATEGORY PAGE) Each of these category/brand already have their own individual pages (ex: hello.com/Shop/A). This is the page that will be optimized for content, FAQ, and ranking etc. Unlike in the url created when filtering through the categories. So technically I would have 2 URL for each Brand/Category. Would they compete with each other? What would you guys suggest. Please advise me on this. Thank You

    | Safxmed
    0

  • title tags on page optimization on-page meta data meta tags

    Let's say you're writing a homepage title tag like this: KEYWORD | BRAND and Google rewrites it as BRAND | KEYWORD From Moz and best practices, we believe that keywords closer to the beginning of a title tag may have more impact on search rankings. So, when Google rewrites the title tag, do you get the impact you would have made with the keyword being closer to the front? Or, does Google give you the impact you would have received with the keyword being at the end?

    | Kevin_P
    0

  • sponsored content content optimization on-page seo

    Hello, Our website hosts sponsored content from different brands. Should we be listing the sponsor either on the frontend and/or through markup? - Would either way have any sort of an impact? The content itself is already clearly marked as 'sponsored content' but we were more interested in listing the specific sponsor. Also, we’re assuming the outbound links would need to be marked rel="sponsored" but are there any other best practices we should be implementing? Any insight would be appreciated.
    Thank you in advance.
    Best,

    | Ben-R
    0

  • What would be the best schema markup to add to a case study? I am somewhere between choosing an 'article' or a 'review'. A review is not really right though, because it's not a customer leaving feedback, it's the company's take on their performance. Any opinions?

    | I-COM
    0

  • I know optimisation is now considered 'old hat' but like many old hats not only is it comfortable but it is (in my experience) still functional and working in ranking websites. Yes there are plenty of other drivers, but I still consider optimisation to be important, hence the question Google Reviews Plugin - Does This Impact Negatively On SEO By Diluting Optimisation? From my (limited in many ways) understanding this puts hundreds if not thousands of extra words on a page - so this must surely be reducing the amount of optimisation?  And then could it actually lead to a decline in rankings? Has anyone had any experience in this, I would love to use the Google Reviews plugin but just wanted to be sure first... Many thanks KT

    | Markkc
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    | fslpso
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  • I use some HTML 5 tags on my custom template.  I implement <header class="entry-header-outer"> Flavour & Chidinma – 40 Yrs 40 Yrs by Flavour & Chidinma </header> html code. h1 tag serves as the title, while h2 tag servers as the subtitle of the post. Take a look at it here: https://xclusiveloaded.com/flavour-chidinma-40-yrs/ I want to know if it's ok or should I remove the h2 tag. Guys, what is your thoughts?

    | Kingsmart
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  • subdomains optimization

    Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
    Kasey

    | annegretwidmer
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