Skip to content

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

Category: On-Page Optimization

Explore on-page optimization and its role in a larger SEO strategy.


  • Hi. I'm trying to get my website; www.ciphr.com , to rank for keywords relevant to "HR Software" in the UK.  It's a highly competitive industry and we rank ~mid to low on page one for some of our ideal keywords that are highly relevant and high volume. Years ago we took the decision to blog about topics more loosely related to the world of work. One of our blog posts, about plants in the office https://www.ciphr.com/advice/plants-in-the-office/   is popular. It gets decent traffic and consistently builds backlinks to the post without any further effort on our part. The specific page has a PA of 46 and DA of 55 with >500 domains linking to it.  This compares to our home page with a PA of 47 and 700 linking domains. It is typically the home page that ranks for our money keywords "HR Software" "HR Systems" in the UK. Because this blog post is so loosely related to our actual business, the traffic it generates is highly unlikely to  turn into a customer of ours. I am considering redirecting the blog post to the home page to pass link juice to the home page. The concern I have is that, based on the anchor text and contextual signals from linking pages, Google might then infer that our home page is less relevant for our money keywords and more relevant for "plants". Are my concerns unfounded? What are your thoughts? Should I redirect the blog post to the home page? Another internal page?  Keep the blog post live? Thanks

    | crichardson1992
    2
  • This question is deleted!

    0
  • This question is deleted!

    | xinar
    0
  • This question is deleted!

    1
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0

  • I have seen many people are concerned about increasing DA and PA of their websites. While I am very curious why do people focus on increasing DA and PA? Does DA and PA effect the rankings of the website? Because I have recently launched my website regarding men beard trimmer and it is ranking on 1st page but not on number 1 position. Will increasing DA/PA of the site help me in occupying 1st position?

    | RyanAmin
    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0

  • I have updated the title tag but not showing, Please have look at the view source for this website- https://m.yolobus.in/ I want to show this title and description- <title>Online Bus Ticket Booking | YoloBus India</title> But showing the wrong title and description on google SERP- Title - YoloBus :: Home Description - Delhi Lucknow; Lucknow Delhi; Delhi Gorakhpur; Varanasi Lucknow; Gorakhpur Delhi; Delhi Delhi; Bangalore Bangalore; Manali Manali; Chennai Chennai 7mHsdmu

    | AnkitS.1990
    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    | LennyO
    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    | ppopov
    0
  • This question is deleted!

    0

  • Hello there. I want to replace all of WordPress categories with static pages so that users see a well designed and constructed presentation of all the articles within each topic instead of just a long list of excerpts. I've already done this with 2 categories and although it is hard work I can't help feeling it is a much better thing for my users. However, I'm concerned that I am embarking on this project without being totally sure that it makes sense from an Seo point of view, or whether there are any downsides I haven't thought of? My idea is that the  WordPress categories are set to noindex and nofollow. Search engines should find all of my static category pages and all of the content within each category will be spidered from there instead. Just to be sure you know what I mean here is a link to a normal category - https://www.whitegoodshelp.co.uk/category/consumer/ and here is my static page replacement for it - https://www.whitegoodshelp.co.uk/consumer-rights-appliances/ Both pages contain links to all articles within the category except the one generated by WordPress is just a long paginated list, and my replacement is a proper category page, which is hopefully far more useful . Can someone please confirm that there are no downsides to this strategy? 🙂

    | Snowdune
    1
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0

  • I have images with text at the top of every page on my site. But no H1 or H tags at all.  I would like the text on the image to be my H1 text. But I don't want to be repetitive. What should I do?

    | Calligraphy
    0
  • This question is deleted!

    | adlift
    0
  • This question is deleted!

    0

  • For a websites that differ between catalogs (PDPs) what hreflang error causes the least harm? Obviously the best solution is to only have hreflang for shared products, but this takes more work to implement. So when no identical product exists... 1. Hreflang points to 404 or 410 error. 2. Hreflang points to 200 status "Page Not Found" page. This obviously has the additional issue of needing to point back to 100+ urls. I want to avoid having Google decide to ignore all hreflang due to errors as many correct urls will exist. Any thoughts?

    | rigelcable
    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0

  • Hi. Recently I got a project (removing zombie pages here: https://www.alamto.com/ ) As you can see this site has about 20k indexed page on google and it seems I should remove about 6000 useless indexed page. does removing (Noindex) these pages affect on the site metrics? Which metrics would affected? and how? Thanks.

    | jafarfahi
    1
  • This question is deleted!

    0
  • This question is deleted!

    0

  • Hey, when i have tested my website https://www.socprollect-mea.com/ on GT metrix. When i test morning, it shown page speed of 3.8 seconds and in noon it shown 2 seconds and later i check, it is defeclecting. speed on the Google page speed test as well. What kind of error is this and does anyone have the solution for this issue?

    | nazfazy
    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0
  • This question is deleted!

    0

  • Hi, I want to index all my categories and tags. But I fear about duplicating the meta description. for example: I have a tag name "Learn Stock Market", a category name "Learning", and a main article "What is Stock Market". What is your suggestion for meta description of these three pages that looks great for seo google?

    | mbmozmb
    0
  • This question is deleted!

    0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


Start my free trial


Looks like your connection to Moz was lost, please wait while we try to reconnect.