Seaches & Clicks Research
-
Is there a way to check the percentage of clicks on specific websites based on searches that people do? For example, say I searched "sneakers", what percentage of viewers clicked on a particular site.
-
Thanks!
-
There is a company is the UK that offer a tool that does this. Not sure if this is the right link but the tool is part of Experian.
http://www.experian.co.uk/integrated-marketing/web-analytics.html
They call me a month or so ago to demo it. It had amazing data but was extremely expensive (circa £10-50k per year if I remember correctly).
-
I do not know of such a tool - maybe try SEMRush? They have a lot by way of competitive analysis.
-
I mean for all sites. ie: competitors
-
You mean for your own site? yo can see this in both bing and goole wmt
-
Thank you - this is general info. I was wondering if there's an actual tool to see the click-through rate for certain keywords.
-
You could use the percentages from any of the click through rate reports out there for a rough guess;
Coconut Headphones (there's a 2nd part to this article too)
Bear in mind, everyone's reports are always a bit different. There are so many variables to estimating click through rate, its nearly impossible to come up with exact percentages across the board, as they can vary by industry, amount of PPC ads, local search vs general search, if there's videos or images in the result etc.
But hope those links help!
-Dan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Search Console Click Through Results
Hi Moz Community, I've newly started using Google's search console on a regular basis, and I have a query about the results coming from the platform. For example, I added this article URL to the console with field "URL containing" and "URL exact", and the results showed 71 clicks and 436 impressions over 12 months. However, when looking at the queries that show in the results to see where the clicks are coming from, all of them state there's no clicks from the dozen or so queries that show. Am I doing something wrong here? Is there a field I need to fill in to show more results/top results? I've tested a few article URL's and the same has happened. Thanks in advance for any help.
Algorithm Updates | | FunktionEvents1 -
Reviews - Google & Third Party
Hi We have reviews on our product pages & service reviews on Feefo, but how important is it to also drive customers to review your company on Google? I'm guessing we should be doing both, but it proves difficult when you already ask them to review your company through a third party? Any tips moz?
Algorithm Updates | | BeckyKey0 -
Bad Dates in SERPs, YouTube & Rankings (Nov. 10-18)
We've seen a lot of reports, including Q&A questions, of sites showing bad dates in Google SERPs. I've verified this bug in the wild. There are also reports of bad dates being caused by YouTube embeds, with Google taking the video date instead of the page date. I can also confirm this is happening, although I don't know if it accounts for all of the bad dates. Some people are reporting that these bad dates showing up corresponded with ranking drops. Usually, I would treat that as a coincidence (Google could easily launch an update and have a glitch on the same day), but in some of the reported cases, removing YouTube embeds led to ranking recovery soon after. I can't verify this, but I can't disregard it. There seem to be multiple reports of this recovery. I'm in communication with a Google rep, and they are unaware of any direct connection between a bad date and ranking (such as some kind of QDF effect). I've passed along some data, and they are investigating, but there may have been multiple updates in play that are making for noisy data (even for Google). There did seem to be heavy algorithm flux on November 10th and 18th, with some people speculating the latter spike was a reversal of the former. I have no evidence to support this, but MozCast data and chatter do seem to support both spikes. If you've been affected by this problem and the ranking drops are severe, it's worth temporarily removing YouTube embeds (if feasible). Replace them with direct links (or maybe a linked thumbnail) and have Google re-fetch the page. I can't guarantee it will work, but the risks are low. It's easy to restore the embed. Update (11/22) - Gary Illyes is saying on Twitter that the date problems have been fixed. If you see the proper dates cached, but have not seen rankings recover, then these may be unrelated events.
Algorithm Updates | | Dr-Pete2 -
Article & Press releases submission sites
Earlier we used to submit single Article & Press releases to 100+ sites..... Now shall we submit to only one site? Is it the same with Infographics?
Algorithm Updates | | zigmund0 -
Mozcast: 5th & 9th May - what's shaking up?
What's going on at the moment, i can't find any info on the 5/9th May but Mozcast is showing some movement. Anyone have any info? Cheers
Algorithm Updates | | Bondara0 -
How can we start to improve Domain MozRank & MozTrust for our website?
A simple question maybe, but how and where do we start if we want to improve our 'Domain MozRank & Moztrust', 'assuming of course that by improving both these we will improve our rankings with Google plus sales?
Algorithm Updates | | ewanTHH0 -
If we are getting clicks from a local one box as a citation in the serps's would we see this as the referrer in GA?
If we are getting clicks from a local one box as a citation in the serps's
Algorithm Updates | | Mediative
would we see this as the referrer in GA?0 -
Question relates to mobile site & duplicate content.
We are working on the mobile version of a large site (migraine.com) and will be using a separate theme for it (directing visitors to m.migraine.com)- what are the necessary code or other important step we should take so that we do get penalized for having duplicate content? Thank you in advance for your responses
Algorithm Updates | | OlivierChateau0